The Production Manual - Graphic design handbook

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the production manual

laser cutting Laser cutting uses a laser to cut shapes into the stock rather than use a metal tool. Laser cutting can produce more intricate cut-outs with a cleaner edge than a steel die although the heat of the laser burns the cut edge. Faster set-up times mean faster job turnaround.

Hugo Boss (left) Pictured is a laser-cut typographic cover for the Guggenheim Hugo Boss art prize in New York designed by Sarah Noellenheidt and Matthias Ernstberger, with art direction by Stefan Sagmeister. The artist pages were designed by the nominees themselves. laser-etched card (right) Pictured is a laser-cut and etched business card for Syncronol Industries Ltd. that demonstrates the accuracy of its fabrication techniques. The detail of the etching can be seen in the intricate honeycomb pattern.

kiss cutting This is a die cutting method often used with self-adhesive substrates, whereby the face stock is die cut but not its backing sheet, to facilitate the easy removal of the cut stock. Kiss cutting is commonly seen in the production of stickers. The artwork supplied for kiss cutting needs to include a cutter guide as shown below right. A common form of kiss cut is called Crack-Back, which is a brand produced by Fasson. printed stickers

These stickers were produced using a kisscut die cut.

artwork

This is the artwork that was used to produce the stickers.

cutter guide

This is the cutter guide supplied with this kiss-cut job.


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