A Sign Buyers Guide: Let's get STARTED

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Hi, my name is Leroy. I have been making signs since high school, and I’ve spent the however, I specialize in vinyl cut to digitally printed vinyl signs. Technology has exploded dream up, and I’m here to help you figure out how to get it done right the first time. This should have ready, how a sign is priced, and installation. I’ve worked with 1000’s of people, ordering if you communicate with the company of your choice. This holds true if you go with me to help with all your sign needs.

Note-

Last page of this issue has the information needed to work directly with

last 40 years in the sign industry. My expertise spans the entire field of sign creation, exploded in this industry in recent years, allowing the consumer to create any sign they can This issue will start with the basics of what is needed to order your sign(s), what you people, and know from experience that most problems can be solved at the time of go directly to a sign company, work through a marketing agency, or if you are working

Basics

If you’re looking to cover a wall, area by measuring the length, height, material usage and install time. done, but measuring this way will accurate quote.

Be sure to tell the company what unsure of the substrate, let the sign

Ensure all information for the sign text so it can be copied and pasted. work best based on your needs.

If you have your own artwork, provide know. Most companies usually lot in an hour if you give them good

Always ask about the sign shops

When Ordering

wall, window, car door, or create a wrap design, use the overall height, and width. This allows the company to get an idea of Do not worry, the price will be quoted once the design is will expedite the process and allow you to get a more what substrate you need, such as metal, foam, etc. If you’re sign company know so they can offer suggestions. sign is accurate. It is best to email a document with all the pasted. Do not worry, the designers will make the information needs. provide that in the email as well. If not, let the sign company charge a set up fee on a per hour basis. Designers can do a good guidelines and all the written information. shops guidelines for camera ready art.

Quick Guide to

Walls, windows, doors, floors or other large area items provide measurments for the max area that is being used.

Metal, wood, lexand, magnetic, corex, aluminum composite, A-boards, banners, and other free standing or hanging signs substrates provide full outer dimension of sign.

to Measuring

Vehicles of all type, measure max height of the body on all 4 sides.

Sign can help you figure most measurements out over the phone,. If they need to go to the location for a “survay” this will allow them to measure all aspects and if required use a ladder or a boom truck.

Signs are broken down into two basic categories: both aspects, and when that happens you have a

Applications as mentioned are signs created at

Wood Signs

Metal Signs

A-Boards

Banners

Corex

Sentra

Plexiglass

Lexand

Magnetic

Sand Blasted Signs

Formed lettering/dimensional Lettering

Lighted signs (these also have an installation on location)

Retractable Banners

Canopies

Table Covers and throws

Vinyl Cut lettering

Decals

T-shirts

ADA Signs

Backdrops

Engraved or Cast Signs

Vehicle Graphics (this can also be installed on location)

Watch for each of these signs explained in detail in up comming

categories: in house or installation. Some signs have a sign price and an installation price. at the sign shop: comming issues.

Providing Sign Information

You are almost ready to order your sign. You have the measurement, the lettering or graphics placed on, you will need to find a sign shop. After you working on your behalf, call the shop, give them your name, talk about their preferred way of recieving the information.I recommend you have the information you talk to the sign shop representative about, and then document or body of the email. Why do this? The more information and for design makes the project go faster and have less errors.

Do you have a logo or brand you want to carry over to the sign? If yes, need to be digitized? Sign shops like the most basic type of art that is camera vector art, often as an AI (adobe illustrator file) ,EPS file or PDF. Ask the files.

With the new digital printing for signs, many sign shops will take JPG and have the resolution to make your desired sign size. When submitting your for usability and let you know if it’s camera ready/plug and play, or if there quality.

Information

the substrate or item that will have the you locate the sign shop or agent the application for the signage and get a word document or setup an email with then put all the wording for the sign in the and items that can be copied and pasted do you have camera ready art, or will it camera ready. This is usually to size the sign shop their preferred or allowable

and TIFF files as well, but these need to your files, the designer will check the file there is a set up charge to ensure the best

Do you need a Graphic

There are 4 ways to have your sign designed:

1. Working with a marketing agenecy.

2. Use the Sign Shop’s designer.

3. Hire a freelance graphic designer

4. Contact

Graphic Designer?

Marketing agents have a staff of people who specialize in different aspects of getting you noticed. From social networks, TV and radio, signage, branding, and much more. Keeping your unique identity across all aspects is paramount to brand recognition. One drawback is a marketing agency can be expensive, and they usually have term contracts that you have adhere too. If you have the budget, working with an agency can really increase online and shop traffic.

Sign shops have designer(s) who specialize in sign layout for every type of sign need you may have. Sign shop designers are really good at designing what the client requests, so it is up to you to ensure your brand is being met, with little advice available on how to do this.

Freelance designers are very broad types of designers and can do all types of designing, but you have to make sure you provide your brand needs and have the file type preferences the sign shop requires so the freelance designer can design accordingly.

What makes working with different than the others? I am a sign guy of 40 years that has decided to work with clients directly to have the right signage to promote their business and stay on brand. I work with sign shops all over the country. If shipping from my home based sign shop in Spokane, Wa, I work directly with a local sign shop in your town to fulfill your sign needs. I work with you to set up the design, then follow it through the sign shop to ensure it meets your requirements and deadlines.

I provide all the services of the bigger shops, but with a personal touch that keeps customers coming back. In the end, it is all about getting you the sign that meets your needs on your timeline and budget.

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