Brand Guideline

Page 14

Branding Symbol Brand symbols are visual characteristics of a brand. They represent the brand’s personality and contribute to its recognition rate. Coulee Bank uses a brand swirl, often used to separate information on a composition. It is commonly found at the bottom of advertisements separating the body and the contact information. It can also

be found in designs such as ATM wraps, corporate folders, and swag. The Coulee Bank swirl is most often found in the gradient blue brand color. (See page 13). It can also be used in Pantone 287 C or in white on a Coulee Bank Blue Gradient or Pantone 287 C background. Its position can used in either a left or right direction, depending on composition.

About Deon I’ve been in the mortgage business in Minnesota for over 15 years, and I enjoy all parts of it. I’m originally from Chicago, IL so I love all things related to Chicago. I follow the Bulls, Bears, Blackhawks and White Sox. I love deep dish pizza, Chicago style hot dogs, Italian beef and Eli’s Cheesecake. I coach AAU basketball in the summer and have sent over 20 athletes to college on scholarship.

Coulee Bank Swirl

I live in Rochester with my family and enjoy camping, sporting events, cars, and motorcycle racing.

We believe in your We believe in your financial fitness

financial fitness

Symbols

G e t To t a l l y F R E E C h e c k i n g and a FREE Gif t

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G e t To t a l l y F R E E C h e c k i n g and a FREE Gif t

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Sentry® Earbuds

(866) 784-9550 | couleebank.net Free gift may be reported on a 1099-INT or 1099-MISC. Free gift provided at the time of account opening while supplies last. We reserve the right to substitute a gift of similar value.

Sentry® Earbuds

MEMBER

FDIC

(866) 784-9550 | couleebank.net Free gift may be reported on a 1099-INT or 1099-MISC. Free gift provided at the time of account opening while supplies last. We reserve the right to substitute a gift of similar value.

MEMBER

FDIC


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