Old Shores will begin with 21 extraordinary estate homesites, several of which are positioned along the final holes of our first course, d by Tom Doak. These sites can accommodate residences of up to ei bedrooms, offering the flexibility to create a fully custom retre from one of our thoughtfully designed plans for a turnkey exper With an unmatched setting, these homesites present the opportun be one of the first owners at Old Shores.
Become an Old Shores Founder
We are currently welcoming applications to our Founder program. Founders enjoy priority tee-time access, priority selection of homesites, exclusive events, travel opportunities, early involvement in the life of the club, and—most importantly—the opportunity to leave a lasting mark on the creation of Old Shores.
Amenities Legend
PUBLISHED BY THE
TIM SHADBURN PRESIDENT
DOLF ROELL VICE PRESIDENT
LETTYE BURGTORF SECRETARY
DAN DROSS TREASURER
STACY PARKS JOHN BUCK RALPH YARUSSO BOARD MEMBERS
LEE NETTLES TOWN MANAGER
BRET AZZARELLI TOWN ARCHITECT
ROSEMARY BEACH POA PO BOX 611010
ROSEMARY BEACH, FL 32461
CONTRIBUTING WRITERS MAGGIE JACKSON JENNY DIAMOND THE ROSEMARY THYMES IS PRODUCED BY BALLINGER PUBLISHING
MALCOLM BALLINGER OWNER
KELLY ODEN EDITORIAL & CREATIVE DIRECTOR
MORGAN COLE EDITOR
DAWN GRESKO ASSISTANT EDITOR
IAN LETT ART DIRECTOR
RYAN DUGGER
DESIGNER/AD COORDINATOR
From the POA Welcome to Rosemary Beach!
Welcome to the one-of-a-kind beachside community of Rosemary Beach as we celebrate another spring break along the Emerald Coast.
We invite you to take your break easy this year and truly savor what our beautiful town has to offer. Intentionally designed for strolling, Rosemary Beach is made up of a network of footpaths that guide you through parks and greens, leading you straight to our famous sugar-white sand beaches. Enjoy the surf and sand exactly how you like to— our Beach Services team is here to make sure your spring break is unforgettable. Whether it be kayaking adventures and boogie boards or a luxurious chair and umbrella setup, we’ve got you covered. And what better way to end the day than a bonfire on the beach?
Between our four meticulously maintained community pools and our lively Town Center full of unique shops, there is no shortage of ways to fill your week. For some quiet relaxation, check out the pocket parks tucked away along the boardwalks; you might find a secret garden or fountain on your way. When the day is done, take a stroll back through Town Center for dinner at one of our incredible restaurants and catch a view of the sunset from one of our rooftop bars. Or, if dessert suits your fancy, there are plenty of places to take the kids out for ice cream after a long day of play.
Rosemary is unlike any other beachside community in the world. Founded in 1995, it served as the flagship community for New Urbanism—a work-live community where everything is within a five-minute walk. Although it operates like a micro-municipality, it is a Property Owner Association governed by its community members and its hired staff.
Our dedicated staff works tirelessly behind the scenes to keep Rosemary Beach running smoothly. Our Landscaping team is always hard at work keeping our parks and greens beautiful and maintaining the sand live oaks that Rosemary has become known for. Our Maintenance team ensures that our community stays functioning efficiently, and our Security team works around the clock to keep Rosemary safe. Our aforementioned Beach Services staff is here for you 365 days a year to make sure your beach day is always perfect, and the friendly office administrative staff are happy to answer any questions you may have about our little piece of paradise.
Thank you for joining us here in Rosemary Beach this spring. Whether you’re here for an afternoon, a weekend or a lifetime—welcome. We’re happy and honored to share this special community with you.
By Jordan Paramore, Rosemary Beach Property Owners Association Staff. Photo courtesy of Visit South Walton.
Meet the Team
Zane Hodges
Zane Hodges serves as Rosemary Beach’s Compliance Manager. Zane began his role with the Rosemary Beach Property Owner’s Association (POA) in April 2024, bringing a wealth of experience from his professional background in construction management and real estate. Originally from Roswell, Ga., Zane is a devoted family man who shares his life with his wife and their two sons. In his leisure time, he enjoys a variety of outdoor activities, including golfing, fishing and going to the beach.
By Maggie Jackson
Could you tell me about your role at Rosemary Beach?
I manage all the construction sites and everything that goes with that. I make sure all materials are delivered properly and oversee the coordination that goes along with that. My role also entails some enforcement if houses need to be repaired or repainted. I inform the homeowner and coordinate with them.
How long have you worked at Rosemary Beach? How has the community changed over the years?
April will be two years. I think it has gotten nicer. They are doing new roads and after 20 plus years, a lot of people are making updates to their homes. That is good for the community.
What is your favorite part of working at Rosemary Beach? Do you have any stories/examples you can share?
Getting to work and live at the beach is awesome! I would also say getting to talk to people and meet the different people who live here and visit. It is one of those small world things where you meet neighbors, homeowners or contractors who know people you know, or know where you are from. It is amazing to see how the world works that way.
It is one of those small world things where you meet neighbors, homeowners or contractors who know people you know. It is amazing to see how the world works that way.”
What do you like to do in your free time?
I like to go to the beach with my family. That is one of my favorite things to do. I also love to golf and fish, especially around Grayton Beach. When we go to the beach as a family, I like to do that. I have a beautiful wife, Lauren. We have two boys and a daughter on the way that’s due in April.
We all enjoy the atmosphere and the beauty of the area. There are beautiful trees, beautiful views of the beach and the lake. I get to see the sun come up driving over the bridge. You can’t beat that.
Share the Beach with Beach-Nesting Birds
Courtesy of Florida Fish and Wildlife Conservation Commission
Disturbance threatens survival
Many Florida shorebirds and seabirds nest on the open beach, where they lay eggs in shallow scrapes in the sand or sea shells. The nests are so well camouflaged that they can be accidentally trampled by unsuspecting beachgoers. When beach-nesting birds are forced to fly or run from their nests, their eggs and chicks are left vulnerable to the elements and to predators. Disturbances that cause birds to take flight or leave their young may threaten their survival. Each nest is critical
Populations of beach-nesting birds are declining due to significant modification and disturbance of beaches due to human activities. The fate of
each delicate nest is truly critical to the survival of these birds. By being a responsible beachuser, you can help beach-nesting birds and their young survive.
You can help! While enjoying the beach, take these simple steps:
Keep your distance
If birds become agitated or leave their nests, you are too close! A general rule is to stay at least 300 feet from a nest.
Respect posted areas
Avoid posted nesting and resting areas and use designated walkways.
Never intentionally force birds to fly
When birds are chased or disturbed, they use energy they need to reserve for nesting and migration.
Keep pets away from nesting areas
Even well-behaved pets can be perceived as a threat to birds and will disturb them. If you take pets to the beach, keep them leashed and away from nesting areas.
Keep the beach clean and do not feed wildlife
Food scraps attract predators such as raccoons and crows to the beaches. Litter on beaches can entangle birds, sea turtles, and other wildlife.
Spread the word!
If you see people disturbing nesting birds, gently remind them how their actions may hurt birds’ survival. If they continue to disturb nesting birds, please call and report their activities to FWC’s Wildlife Alert hotline at 888-404-FWCC (3922).
Avoid getting too close to beach-nesting birds
Beach-nesting birds view people and pets as a threat to their nests and young, and will react defensively when you get too close. You will know you are too close if adult birds react to your approach by standing up, running or flying from their nest.
If you remain too close to beach-nesting birds, they may try driving you away by calling out loudly and dive-bombing you. Some species may pretend to have a broken wing to lure your attention away from a nest.
When adult birds are actively defending in these ways, they can’t protect eggs and chicks from the hot sun. Those defensive actions may also attract the attention of predators such as herons or crows.
If beach-nesting birds alert you that you are too close, immediately leave the area! As you leave, please keep a close eye on the ground for eggs or chicks that may be hidden in your path.
Volunteer with your local shorebird partnership! Visit flshorebirdalliance.org to get involved.
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STAY FOR THE LIFESTYLE
When it comes to real estate in Rosemary Beach®, local expertise isn’t just an advantage—it’s everything. As the only on-site brokerage in the community, Rosemary Beach Realty offers insider access, unmatched visibility, and decades-deep relationships built from living, working, and selling right here. That local advantage translates to real results: Rosemary Beach Realty was the top brokerage for Rosemary Beach sales in 2025 and is leading the way in 2026, representing over 77% of the community’s sales volume YTD and exclusively transacting the highest-priced sale of the year. Simply put, no one knows—or sells—Rosemary Beach like we do. We live here. We work here. We sell more ROSEMARY BEACH than anyone else. What makes the difference?
Proprietary kiosks in North and South Barrett Square Priority ad positioning on the back cover of the Rosemary Thymes
A database of 200,000+ engaged vacationers and prospective buyers
Exclusive golf cart property tours
Willow Marks 19 Years of Style in Rosemary Beach
By Maggie Jackson
Nestled among the brick sidewalks and European-inspired architecture of Rosemary Beach, Willow has become a defining fashion destination along Scenic Highway 30A. What began as a single boutique nearly two decades ago has grown into a multifaceted brand offering women’s apparel, skincare, fine jewelry and lifestyle pieces—each curated with an eye toward confidence, quality and personal expression.
Willow was founded in 2007 by Celia Roberts Tucker and Cindy Krutz.
“Willow will be turning 19 this year,” Willow Marketing Director Christina Kelley said. “When [Celia Roberts Tucker and Cindy Krutz] started this business, Rosemary Beach was the original location. Now we have four locations and a website, so it has grown a lot.”
From its earliest days, Willow was designed to meet a need that was largely unmet along 30A at the time. According to Kelley, when the boutique first opened, there were few options for women seeking elevated fashion in the area.
“When Cindy and Celia started Willow, there were not a lot of high-end clothing spots in the area where you could grab something for a fun night out at one of the amazing restaurants along 30A,” Kelley said.
That original vision—providing stylish, thoughtfully selected pieces for women who wanted to feel put together while enjoying the coastal lifestyle—remains central to Willow’s identity today. Visitors often stop in while on vacation, searching for the perfect outfit for dinner, a special event or something cozy and chic to bring home as a reminder of their time on the coast. Kelley said that when people are in town and visit Willow, they can get clothes for a fun night out or something cozy to take home.
Willow is also known for its carefully curated selection of designers, many of whom are female-led brands. Among them are Ulla Johnson, Amanda Uprichard, Aviator Nation, Oncept sneakers, Mother Denim and Citizens of Humanity. The boutiques also carry celebrity-founded collections, including Courtney Cox’s home collection, Homecourt.
As the brand has grown, so has its scope. Willow now operates four distinct retail concepts, each designed to serve a different audience while maintaining the same core aesthetic:
• Willow: The brand’s flagship has pieces that are modern, feminine and classic. The newest location, Willow West, is located in Santa Rosa Beach.
• Willow + Mercer: Inspired by the streets of New York City, Cindy and Celia wanted to bring chic and effortless style with a flare of 30A. Willow + Mercer is located off US-98 in the 30Avenue shopping complex.
• MERIT by Willow: Located in Alys Beach, MERIT by Willow was founded on the message of women supporting women. Several of the pieces sold are from womenowned brands, with an emphasis on fine jewelry.
• Weekends by Willow: Willow’s online story, Weekends by Willow offers a selection of timeless pieces that can be delivered to your home.
“All of our locations and the online store each have a different personality that cater to a different age group or clientele,” Kelley explained. “There is a little bit of something for everyone and it feels beautiful. We have style for every age.”
This approach allows Willow to appeal to a wide range of women, from longtime loyal customers to first-time visitors discovering the brand while vacationing along 30A. Rather than a one-sizefits-all retail experience, each location offers a unique atmosphere and product mix, reflecting the diversity of Willow’s clientele.
Beyond clothing, Willow has expanded into clean beauty and skincare, an extension rooted in the passions of one of its founders.
“Clean skincare is one of Celia’s passions,” Kelley said. “She started Sunday Skin when we started the Willow and Mercer location, but now it has spread throughout the brand.”
Sunday Skin reflects the same values that guide Willow’s fashion offerings: intentional sourcing, quality ingredients, and products that make women feel good about what they’re using. The skincare line has since become an integral part of the Willow brand, resonating with customers who value wellness and mindful beauty alongside personal style.
Fine jewelry is another key pillar of Willow’s evolution, showcased through MERIT by Willow, a boutique dedicated to meaningful, high-quality pieces. “MERIT by Willow is our fine jewelry location,” Kelley said. “Cindy and Celia have worked hard to source fine jewelry, but they really wanted to highlight female designers. MERIT stands for showing your worth.”
At MERIT, customers will find pieces designed to be both timeless and personal, often created by women artisans whose stories and craftsmanship align with the brand’s mission. One standout designer is Rebecca Pinto, a local jewelry artist whose work has become especially popular in the area. Pinto creates predominantly gold pieces that are popular pieces throughout 30A.
Another extension of the brand is Weekends by Willow, which offers luxury fashion at a more accessible price point.
They are luxury fashions for the everyday lady,” Kelley said. “The concept allows customers to enjoy elevated style in pieces designed for everyday wear, further broadening Willow’s appeal.”
While the website is currently live, Kelley noted that the brand is in a holding period as it continues to thoughtfully plan its online expansion.
Community involvement remains a cornerstone of Willow’s identity. Throughout the year, the brand hosts trunk shows that feature designers and artisans, creating opportunities for customers to connect directly with the people behind the products.
The founders’ commitment to giving back is equally strong.
“Cindy and Celia are very involved in the community,” Kelley explained. “We do a lot of Humble House Ministries, a faith-based recovery program for women, and Alaqua Animal Refuge. We love our ladies and our animals.”
This philanthropic spirit reflects Willow’s belief in supporting both people and causes close to home.
As Willow approaches its 19th year in Rosemary Beach, the brand continues to evolve while staying true to its original purpose. By blending fashion, beauty, community involvement and a welcoming retail experience, Willow has secured its place as a staple along 30A—one that feels both aspirational and familiar, stylish yet approachable. Nearly two decades in, Willow’s growth stands as a testament to its founders’ vision and the lasting connection the brand has built with the women it serves—both those who call the area home and those who return year after year, knowing they’ll always find something that feels just right.
“We are here for the modern, confident and welltraveled women who come to 30A,” Kelley said. “We want everyone to come to 30A and feel like they are at home in their bestie’s closet.”
Staying Safe in the Surf A Guide to Responsible Beach Fun
By Dawn Gresko
Spring is upon us, leading the way to warmer weather and sunnier days— making it the perfect time to pack a beach bag and head to the shore to soak up all the sun and fun along South Walton’s sugar-white sands. While you’re gearing up for a good time at the beach, we wanted to provide a friendly reminder about the importance of practicing beach safety before heading out. Rosemary Thymes spoke with South Walton Fire District Safety Director David Vaughan, an experienced lifeguard and beach safety expert, who offers essential tips for navigating South Walton’s sand and surf with appropriate caution. Below, we cover 10 tips for having a safe day at the beach, from never swimming alone to using real-time alerts on water and weather conditions so you can stay a step ahead.
Our sugar-white sands and waters lend themselves to conditions that can change very quickly,” Vaughan said. “So we want people to understand and be situationally aware and prepared for that.”
Use Real-Time Resources: Text 31279
One of the best resources for beach safety is opting in to receive daily beach condition updates from the South Walton Fire District directly to your phone as a text message. Text “Safety” to 31279 to receive real-time alerts on water conditions, which helps beachgoers stay safe from dangerous rip currents as well as understand the meaning of flags. Updates are sent as conditions change, so it’s an important tool for keeping aware of potential hazards when going out to the beach. The service is useful to both visitors and residents of South Walton and 30A areas, and you can opt in and out of notifications at any time.
Know Your Flags
Florida’s statutory beach flag colors are green, yellow, red, double red and purple. Being aware of flag colors and what they signal means knowing potential hazards on the beach. Double red flags not only indicate danger but that the water is closed to the public due to the extremely hazardous conditions; attempting to go in the water regardless of a double red flag can mean a fine of $500. A single red flag alerts to similar danger, indicating high surf and/or strong, perilous currents. A yellow flag signals to use caution as surf and currents are moderate, and green flags indicate calm conditions for the moment–but it’s always best to exercise caution. Purple flags highlight that dangerous marine life has been spotted. For most waters in South Walton, jellyfish are the primary reason for why a purple flag may be present
Photos courtesy of South Walton Fire District
Address Medical Conditions
More than half the calls that lifeguards of South Walton Fire Districtreceive are due to a medical emergency, often stemming from pre-existing conditions that a beachgoer may have. Many of these calls can be prevented by understanding your own medical conditions and how they might be impacted by exposure to the heat and sun. Even while on vacation, it is important to remember to take all prescribed medications and understand potential side effects to extended UV exposure and temperatures that sometimes exceed 100 degrees Fahrenheit.
Apply Sunscreen and Hydrate!
While enjoying the warming rays of the sun, it’s easy to forget that heat and UV can be just as dangerous as a strong surf. Combat the effects of heat by staying hydrated and allow yourself some reprieve from the sun by taking to the shade as best you can. Remember to reapply sunscreen every 45 to 90 minutes to protect your skin not only from sunburns but sun poisoning as well.
Note Your Location
Knowing your location is imperative not only for creating a rally point for your group, but for remaining situationally aware in the event of an emergency. If you witness a member of your group or another beachgoer taken by the surf or downed by a medical emergency, knowing where you are means you can easily point lifeguards and rescue personnel to where they need to be to quickly respond and offer assistance.
Stay Close to Lifeguards
Many public and private beaches of South Walton have a lifeguard tower, and it’s always beneficial to set up nearby or to at least mark where a lifeguard tower is when you are visiting the water. Walton County public beaches have 10 towers and private beaches have 9 towers–including two in Rosemary Beach. Being close to a tower not only makes for an easy landmark to remember for knowing your location, it also offers quick access to professionals qualified to help in an emergency.
Buddy Up & Keep Flotation Devices On
One of the safest practices for swimming is to never go in the water alone: always swim with a buddy no matter what your level of experience is with the water. A swimming buddy lowers the risk of drowning by providing immediate help and alerting others to potential distress. It is especially important to never let a child swim alone. Even when swimming with an adult, children should always wear a flotation device–specifically one that tethers to the child. Flotation devices are also strongly recommended for inexperienced swimmers.
Don’t Panic in a Rip Current
Rip currents are difficult to spot if you are focused on having a good time. The biggest telltales of a rip current are a break in the wave pattern that consists of choppy, foamy water or debris floating out toward sea. Should you find yourself caught in a rip current: stay calm and avoid giving in to panic. Attempt to call for help and remain buoyant by suppressing the urge to swim away and save your energy reserves. Although the current will carry you out to sea, it will not force you under the water if you’re able to stay calm and focus on staying afloat.
Don’t Jump In
If you notice someone in the water is in trouble: do not jump in. The first step is calling for help. If possible, without exposing yourself to the same dangers of the water, you can try to throw out a flotation device. Attempting a rescue by swimming out or joining together with other beachgoers as a “human chain” is not advised, because it could add to the number of people who need to be saved–stretching qualified rescuers and their efforts thin.
Know Your Limits
A final piece of beach safety advice is knowing your limits. Understanding your own physical fitness can help you avoid severe fatigue, muscle cramps and dangerous drowning situations. For this reason, pay attention to your body and take frequent breaks when spending a day out swimming. It’s also advised to either remain on shore or avoid going into the water altogether when you’ve been indulging in alcohol
“For everyone, we advocate to know your location and never be alone,” Vaughan said. “Be aware of conditions before you go to the beach, especially by using the resources we have available–i.e. texting 31279.”
n Rosemary Beach, wellness isn’t a trend—it’s a way of life. Whether visitors are looking to fully unwind or stay active while enjoying the coast, four local destinations offer experiences designed to restore balance: Spa Pearl at The Pearl Hotel, Vivo Day Spa, the Rosemary Beach Fitness Center and Power Movement Pilates. Together, these spaces provide a thoughtful, well-rounded approach to rest and relaxation, blending luxury, movement and community in the heart of Rosemary Beach.
A Coastal Escape at Spa Pearl
Located poolside at The Pearl Hotel, Spa Pearl has been offering guests a tranquil retreat since the hotel opened in August 2013. The spa is known for its intimate atmosphere and its signature treatments inspired by the ocean.
“With a distinctive blend of experiences incorporating invigorating and therapeutic oceanic elements, the Spa Pearl is an innovative and intimate spa experience,” a representative for The Pearl, Haley Mueller said. “Our signature treatments utilize the healing powers of the pearl gemstone.”
Spa Pearl offers a wide range of services, including Hydrafacial™ skin treatments, facials, massage therapies, waxing, signature body treatments and curated spa packages. According to Mueller, Hydrafacial™ treatments are the most popular, as they are not widely available at other spas in the area.
Guests can expect a serene, coastal experience from the moment they arrive. The spa features four private treatment rooms, and guests who book services are welcome to relax before and after treatments with access to the hotel pool, hot tub and deck.
The Pearl Adults Only Pool
In addition to its services, Spa Pearl has created a signature scent, Pearl Bliss, exclusively crafted by local Rosemary Beach shop Pish Posh Patchouli’s. The scent is used in all Pearl Hotel guest rooms and is available for purchase at the spa, along with Wild Ice Botanicals products and HydroPeptide® skincare.
Spa Pearl also offers seasonal discounts and special events throughout the year, including holiday promotions and curated experiences like the Bubbles & Beauty event, which featured complimentary massages, prosecco, product highlights and giveaways. Guests must be 18 years or older to receive spa services.
More information and booking options are available through The Pearl Hotel’s website at thepearlrb.com or by calling the spa directly.
Relax at Vivo Day Spa
Vivo Day Spa is a familiar name around town and has undergone some expansion efforts throughout the past few years. Vivo now has a second location in nearby Watersound in the shops at the Hub, bringing the same level of service and attention to detail that patrons know and love.
Vivo’s services range from massages, facials and body treatments. The spa also offers various enhancements guests can add to their services which include CBD muscle balms, cupping therapy, reflexology and more.
When guests first arrive, they are greeted by the Vivo staff and are offered tea or champagne while they prepare for their services. Their team of massage therapists and aestheticians begin each appointment by discussing the guest’s goals and preferences, then incorporate elements such as aromatherapy to enhance the experience. Vivo also offers in-home services (up to a five-mile range from Rosemary Beach) so that guests can have that extra layer of relaxation on their vacation.
For more information on spa services or to book an appointment, visit vivospa30a.com.
Staying Active at the Rosemary Beach Fitness Center
For those looking to balance relaxation with movement, the Rosemary Beach Fitness Center provides a welcoming space for both guests and locals. Managed by Lisa Link, who is also a personal trainer onsite, the center is open to the community and is connected to the Rosemary Beach Cottage Rental program, while also offering memberships and passes.
“We have everything you could need between cardio machines, weights and a full multipurpose room,” Link said. “We utilize all the spaces.”
The fitness center offers a variety of classes throughout the week, including yoga on Tuesdays and Thursdays and cardio bootcamp on Mondays, Wednesdays and Fridays. Additional classes are offered regularly, and personal training sessions are available for homeowners and guests alike.
Spa Pearl Treatment Room
Yoga at Rosemary Beach Fitness Center
The center caters to all fitness levels, from beginners to advanced athletes. Trainers are onsite to answer questions and help members feel comfortable using the equipment. While the facility does not cater to children, it welcomes teens and adults.
“Our biggest priority is that everybody feels comfortable and supported,” Link said. “Everybody is super friendly here. We make sure they know where everything is and that they get answers when they have questions.”
Classes are offered on a first-come, first-serve basis, with participants encouraged to arrive 15 minutes early. Class sizes vary, with yoga capped at 20 participants and bootcamp offering unlimited space. Bootcamp classes often move throughout Rosemary Beach, offering an added cardio challenge for participants.
For more information on class schedules and updates, visit rosemarybeach.com and follow @RosemaryBeachFitnessCenter on Instagram.
Strength and Connection at Power Movement Pilates
Power Movement Pilates brings a modern, communityfocused approach to fitness in Rosemary Beach. Founded just last year, the reformer-based studio has already expanded to three locations, including its Main Street studio in Rosemary Beach and two locations in Mississippi.
“We are a reformer studio, but we do mat classes occasionally,” Founder Anna Wink said. “My family has had properties in 30A my whole life, and it meant the world to bring pilates down here.”
Power Movement Pilates offers beginner, intermediate and advanced classes, making it accessible to both locals and visiting guests. Instructors provide modifications when needed, ensuring that all fitness levels feel supported.
The studio offers classes seven days a week, with early morning and evening options to accommodate busy schedules. Classes begin as early as 5 am and run until around 7 pm.
“We like to provide a very safe space for your mind and body to connect,” Wink said. “You are going to be pushed, because our motto is ‘you get out of it what you put into it,’ and we want you to take that experience home.”
Community engagement is a key part of Power Movement Pilates’ mission. The studio hosts bi-weekly events and outdoor mat classes, which are expected to resume in March. Other seasonal offerings, including Valentine’s Day-themed events, are also part of the studio’s programming.
More information and class bookings can be found online at powermovementpilates.com, with updates frequently shared on the studio’s Instagram page.
Whether it’s a rejuvenating spa treatment, a high-energy workout or a mindful pilates session, Rosemary Beach offers countless ways to relax, recharge and reconnect— all just steps from the sugar-white sand and emerald waters of the Gulf.
Rosemary Beach Fitness Center
30A Farmers Market Three Locations to Shop Local
By Jenny Diamond
There are no shortage of reasons to visit Rosemary Beach, whether you’re drawn to its luxury accommodations, beautiful coastal views or its signature small-town charm. For those looking to support local businesses, farmers, crafters and makers, look no further than the 30A Farmers Market—which is recognized by Southern Living as one of the top reasons to visit Rosemary Beach.
Nestled beneath the oaks at Barrett Square, the market boasts a curated mix of local vendors offering everything from fresh produce, eggs and seafood to baked goods, handmade crafts and health and wellness products. In addition to its Rosemary Beach location, the market also operates at Grand Boulevard at Sandestin Grand Park in Miramar Beach and the Twin Cities Pavillion in Niceville. All three locations are open year-round on Sundays from 9 am to 1 pm.
The Market was started in 2013 by Diane Kolopanas, who initially approached the town manager and head of marketing at the time about starting a local farmers market; Kolopanas and her husband Charles still own the market today.
While 30A and the Panhandle are popular tourist destinations in the spring and summer, the initial market at Rosemary Beach helped increase foot traffic for local businesses year round, and in 2014, the second market opened at Grand Boulevard, with the third opening in Niceville in 2016.
Kolopanas also recently started the Factory Farmers Market in Franklin, Tenn., where she has been splitting time with family, after a Rosemary Beach local informed her that the market previously operating at that location would be moving.
Courtesy of the 30A Farmers Market
“If there were 50 or 60 more of me, we could have markets all over the place,” Diane jokingly said, noting that she has often received requests for more markets and more locations over the years, especially during the COVID-19 pandemic. Initially, the markets were closed during the early part of the pandemic after Walton County had to rescind all outdoor event permits. However, Kolopanas, members of her marketing team and vendors appealed to the county and the local health department to reopen the markets, noting their importance to local farmers and small businesses and the relatively safe nature of outdoor market sales.
“Goods and produce went straight from the source to the customer without being processed or even touched by a bunch of people or having to be transported long distances,” Kolopanas said. “We saw an explosion of support from the community for these small businesses and farmers. The crowds were like the Fourth of July every week. All of the markets were busier than they ever were during the early years of the pandemic.”
Post-pandemic, all three locations still enjoy big crowds, but the Rosemary Beach market is still the busiest location of the three with a loyal customer base. Kolopanas said that loyalty is ultimately down to the vendors and their products.
“The market exists because of the vendors. They’re why the customers come and keep coming back,” she said.
Customer favorites include vendors like Pies and Provisions, Breezy’s Biscuits and Bagels and 30A Crabcakes LLC, where owner Mark Foehrkolb sells his homemade jumbo-lump crabcakes based on a family recipe. Like many vendors, Mark “the crab man” and his team operate booths at all three markets. In addition to crabcakes, seafood lovers will have more options at the Rosemary Beach market location.
Owner Matt Willingham of Willingham Seafood Company notes that generations of his family have been fishing in the area for nearly 100 years, and he is proud to keep the tradition going. Willingham Seafood sells Gulf favorites like grouper, snapper and tuna, along with cocktail sauce, homesmoked fish dips, shrimp and shellfish. He also provides ice to keep customers’ purchases fresh until they get home.
Customers looking for local produce have several options at all market locations. Vendors like Pearl’s in the Barn Boutique, easily identified by their red and white polkadot tablecloths, sell produce, raw milk and eggs from their farm but also farm-made products like soups, butter, bread dough, candles, jams, pickles and tinctures.
Veteran-owned Register Family Farm operates at each of the three markets. Their Tupelo honey is only produced for a short time each year along the rivers of northwest Florida. Aside from their Tupelo honey, best sellers include their Ceylon cinnamon creamed honey and a line of skincare products that utilize the unique properties of beeswax and honey.
Pies and Provisions
Register Family Farm
DeVries Farms specializes in microgreens, which contain up to 40 times more nutrients than their fully-grown counterparts. Bestsellers include the superfood mix, broccoli, salad mix, mini grow kits and Green Boost Powder, a dried blend of microgreens for smoothies. Owner James DeVries packages his greens by the ounce right at the market.
“Customers like this because they know they’re getting a fresh product,” DeVries said.
Though the 30A Farmers Market is open year-round, there is undoubtedly something special about a local market around the holidays; thus, in addition to the weekly markets, there are seasonal mid-week markets hosted the weeks before Thanksgiving, Christmas and New Year’s Day.
In its 2025 article 50 Festive Holiday Markets in All 50 States, HGTV named the 30A Farmers Market Holiday Market at Rosemary Beach the best in the state, noting that it “gives holiday traditions a fun coastal twist.”
Reflecting on the popularity of the 30A Farmers Market and the viability in many different locations, Kolopanas notes the power of community and consumers’ growing desire to know where their products and food come from, to be more aware of how and where they spend their money.
“Small farmers in this country don’t get the recognition they deserve,” Kolopanas said. “Animals are cared for differently; agriculture is grown differently. Markets allow an opportunity for customers to get to know makers and farmers.”
For more information on the 30A Farmers Market and participating vendors, follow @30aFarmersMarket on Facebook. Those interested in becoming vendors can contact 30afarmersmarket@gmail.com.
30A
Farmers Market Locations:
• 28 N. Barrett Square, Rosemary Beach
• 600 Grand Blvd., Miramar Beach (between Tommy Bahamas and Cantina Laredo)
• 1053 John Sims Pkwy. E., Niceville
Calendar of Events
FAITH
Chapel at the Beach
Sundays from 8:30 to 10 AM | Town Hall
Chapel at the Beach is holding worship services in Town Hall at 8:30 am every Sunday. Nursery and Children’s Church offered during the service. For more information, please visit their website at chapelatthebeach.org.
MERCHANT EVENTS
2026 SPRING BREAK EVENTS | MARCH 2- APRIL 10
MONDAY
Huck & Lilly
5:30 to 6:30 PM | North Barrett Square
Huck and Lilly are a beloved children’s music duo known for joyful, high-energy songs that connect kids and parents alike. Their shows are pure fun for the whole family. Kids are instantly pulled in—singing, dancing and laughing from start to finish—while parents enjoy smart, upbeat music that holds everyone’s attention.
TUESDAY
Twisted Treats & Cotton Candy Sweets!
5 to 7 PM | South Barrett Square
Join us in South Barrett Square for complimentary cotton candy while one of our talented artists makes you a unique balloon creation!
WEDNESDAY
Spring It On! Concert Series
6:30 to 8 PM | St. Augustine Green
Bring your blankets and chairs and enjoy a night of musical entertainment!
March 4 — Joey Shaling and the Paisley Blues Band
March 11— The Rock Mob
March 18 — Still Standing -Elton John Tribute
March 25 — Gage Cowart Band
April 1 — Will Thompson Band
April 8 — Sons of Saints
THURSDAY
Moonlight & Movies and Face Painting
Face painting at 4:30 pm, Movie at 7:30 pm | Western Green
Bring the family for a wholesome and fun movie night under the stars! Blankets and lawn chairs are welcome! Come early and get your face painted by one of our talented artists! Enjoy popcorn and the best hot dogs on the beach from Dog Man Du!
March 5 — Despicable Me 4
March 12 — How to Train Your Dragon
March 19 — Smurfs
March 26 — The Wild Robot
April 2 — Zootopia 2
April 9 — Lilo & Stitch
FRIDAY
Belt Bag Bar
9 to 11 AM | North Barrett Square
Join us for some crafty fun on the green! Create your very own custom belt bag to commemorate your trip to the beach! This event is for children and teens only. Bags are limited to 150 each week.
SPECIAL EVENTS
Saltwater Secrets: An Evening of Coastal Illusion
Tuesday, March 10 & 17 at 7 PM | St. Augustine Green
Slip away with International Award-Winning entertainers, Julian and Melody Pittman, to their spectacular world of coastal magic! For 2026, Pittman Productions trades flip-flops for the big stage where mystical illusions, world-class variety acts, dazzling fire routines and stunning choreography is themed to the ‘barefoot luxury’ vibes only found at Rosemary Beach! Grab your beach chairs, and dive into a show where paradise is just a trick away.
Easter Celebration
Sunday, April 5 at 9:45 AM | Western Green
Join us on Western Green for the largest egg hunt on 30A with over 40,000 easter eggs! The annual egg hunt kicks off at 9:45 am. Enjoy a complimentary mimosa from our friends at Summer Kitchen Café and get your photos taken with the Easter Bunny at Gigi’s immediately following the egg hunt! Remember to BYOB: Bring Your Own Basket!
inlet beach | rosemar y beach
News the way kids like to tell it... all good, mostly true and, of course, totally earth shattering.
by
CHRISTIA PALIZZI
Rowland and Hank were able to see their first Kansas City Chiefs Football game. They had the best seats at the endzone and were able to see the Chiefs take home the win. They also got to eat yummy bbq.
Rowland is playing flag football this season. Over the first two games he scored three touchdowns and a pick six. The rest of the season he’s going to remain unstoppable.
Hank turned 5 and celebrated in the most Hank way possible. He had all of his buddies over on an absolutely massive inflatable bounce house with double slides. He had the best time and is such a cool kid.
McKay (7) is visiting the beach for a whole week. She was able to pick out a lego set and was able to put it together all by herself. She has been building Legos for her whole life but is just getting good at building sets by herself.
Angelica (8) and her mom have befriended a possum in their back yard. They have started leaving treats for their
friends. It’s been so fun to try to figure out what the possum prefers. She seems to enjoy most fruits and veggies but definitely likes avocados the most.
Tyson went to Washington, DC over the Christmas break. He was able to see his cousins that live nearby in Virginia. They went to many museums, saw some major monuments, and also found some treasures at the thrift stores.
Huck, Edie and Oakes have adjusted to the country life. They have welcomed a plethora of fowl including chickens and ducks and a goose as well as two livestock dogs. Huck and Edie are both playing rec basketball and are absolutely killing it. Huck is #3 for his team. Edie is there for the sweet kicks. Oakes is there for the snacks.
Finnley is going to be a big brother! His baby sister is coming in the spring. He’s excited, he thinks.
June and Laurel (13) went to the Seacrest Wolf Preserve over Christmas break. It was so fun to see the different animals. They were able to pet all
kinds of animals including an actual wolf. They also held a possum named Mrs. O’Pickles. They also celebrated their 13th birthday with a Suite Life party at a local hotel. They got to pick the Dive In Movie, as well as swam in both the gulf and the unheated pool with their best girlfriends.
Bodhi (4) found a fun new use for his color changing umbrella. When it isn’t raining inside he found a way to make it rain and change colors inside. He brought it into the shower! Fully dressed just singing in the rain. Way to use your brain, Bodhi.
Banks is walking! I repeat, Banks who is 9 months at the time of this posting, is walking. His mom is furiously trying to babyproof everything. Banks’ big brother, Oliver was given the Todd Whitney Sportsmanship & Hospitality Award at school during a school event called The Amazing Shake. Nice job, Oliver.
Maeve faced some fears this year. She was a bit nervous about riding roller coasters but did so at a school function. She also has been taking care of a feral cat that she calls Noah. She checks
on her morning, as soon as she’s back from school and night. When the weather was super cold she made sure that Noah had a comfy cozy blanket in the culvert drain that she’d been sleeping in. She makes sure she has fresh food and water and supplies her with lots of pets.
And now onto the lost teeth…
Emilia lost the last two of her baby teeth at the insistence of her orthodontist. She also got a brand new set of braces. The tooth fairy came for the very last time to her house.
While not technically lost this is tooth news. Baby Benjamin got his first three teeth at once. It was a super fun time for him and his parents. About that same time frame he also learned to crawl. He’s a big boy now, and seriously adorable.
Teddy lost another wiggy tooth. I do mean he lost it. It was on his lap upstairs and then
suddenly it wasn’t. At the time of this printing the tooth remains at large. He’s unsure if perhaps his dog or cat could have eaten it. Regardless, it’s MIA. Surely the tooth fairy understands. He was very excited that it came out before the meatball church dinner. He didn’t want a repeat of his last lost tooth.
Bennett (5) had his first wiggly tooth. He was not really sure what was going on but then his tooth fell out at school. He showed his teacher who gave him a really cool treasure box to put it in until he could take it home. He said the tooth fairy did come and she brought him a sparkly dollar.
Camille (6) is missing a total of four teeth currently. She’s waiting patiently for her top two teeth to come back in, but in the meantime lost another two on the bottom. Things are getting very interesting in her mouth. She says she’s been eating a lot of soft foods and can’t wait to bite into an apple.
Emilia’s brace face.
Huck & Oakes living the country life
Edie in her basketball shoes
Rowland playing flag football
Rowland & Hank at the Chiefs game
F O O D & D R I N K
1 Amavida Coffee & T ea
850.231.1077 | amavida.com
2 Charlie ’ s C afé
850.588.3050 | charliescaferosemary.square.site
3 C K’ s Feed & S upply 850.588.0908 | cowgirlkitchen.com/feed
4 Cork & B arrel
850.399.4919 | 30acorkandbarrel.com
5 Cowgirl Kitchen
850.213.0058 | cowgirlkitchen.com
6 Edward’ s Fine Food & Wine
850.231.0550 | edwards30a.com
7 Havana B each Bar & G rill
850.588.2882 | thepearlrb.com
8 Havana Beach Rooftop Lounge
850.588.2882 | thepearlrb.com
9 Kilwin ’ s
850.399.4000 / kilwins.com/rosemarybeach
1 0 La Crema Tapas & Chocolate
850.534.3004 | lacrematapas.com
11 Pescado S eafood G rill & Rooftop B ar
850.213.4600 | rooftop30a.com
1 2 Playa Bo wls
850.399.4042 | playabowls.com
1 3 Re staurant P aradis
850.534.0400 | restaurantparadis.com
14 S ummer K itchen Café
850.213.0521 | theskcafe.com
15 T he C ourtyard at P escado
850.213.4600 | rooftop30a com/the-courtyard
1 6 T he S ugar Shak
850.231.3655 | thesugarshak.com
17 Gallion ’ s
850.399.4909 | gallions30A.com
1 8
3rd Cup Coffee
224.567.2900 | facebook.com/3rdCupOfCoffee F A S H I O N
Curate
850.231.1808 | curate30a.com 29
Huck & Ha rlowe 850.848.9808 | huckandharlowe.com 30 Luminary 850.588.1558 | luminarylifestyle.com 3 1 Pish Po sh Pat chouli’ s 850.231.2005 | patchoulis.com 32
Rosemary Be ach® T rading Company 850.231.2410 | rbtradingcompany.com 33 34 S pa Pea rl 850.460.9041 | thepearlrb.com 35
The Hidden Lantern Bo ok store 850.231.0091 | thehiddenlantern.com
The Hidden Lantern Bo ok store 850.231.0091 | thehiddenlantern.com 36 Parish + Ex Voto 850.388.0110 | ashleygilbreath.com | exvotovintage.com 37 T racery 850.231.3746 | traceryinteriors.com 38
Vivo S pa 850.231.6801 | vivospasalon.com 39 Nail Garten
850.966.2457 | nailgarten.com 40
Power Movement Pilates 662.710.6777 | powermovementpilates.com
LO D G I N G
Rosemar y Be ach® Cottage Rental Com pany
877.594.1791 | rosemarybeach.com
T he P earl 850.588.2881 | thepearlrb.com 4 3
The Rosemary Beach ® Inn 844 865.5783 | therosemarybeachinn com
45
Bamboo Bicycle Comp any 850.231 0770 | bamboobicyclecompany.com
Bombora S un & S urf 850.278.2092 | bomborasunandsurf.com
1 9 Disco
lu
20 Faherty
850.588.4316 | disco30a.com
850.213.3064 | fahertybrand.com 21
Rosemary Beach® Racquet C b 850.278.2061 | rosemarybeach.com S E R V I C E S 46
