2024 Advertising Rate Book
AIRPORT Saratoga
Elevate Your Brand to Elite Heights
At Saratoga County Airport, we open the doors to a world of advertising where the sky's not the limit – it's just the beginning. Our airport serves as the gateway to an elite audience, luxury travelers in pursuit of opulence and adventure. With a private jet lifestyle, they represent an exclusive market for luxury brands.
Saratoga County Airport offers curated advertising opportunities strategically positioned to resonate with this discerning clientele. From a captivating digital display in our lounge to commanding exterior signage, we provide the platform for your brand to engage and inspire.
Now, with 2024’s Belmont Stakes, Travers Stakes and The Saratoga Sale at Fasig-Tipton all at one destination: advertise in the one place you know they’ll all go.
Private jet travel is for the elite. Your brand is, too.
Saratoga Airport 2024 Advertising Rate Book
Luxury Trends
9,630
770
The number of billionaires in the USA.
One-third of high net-worth Americans reported more frequently using flight for travel in 2023.
The United States is home to three of the world’s Top 10 cities of residence for multi-millionaires and billionaires.
Global spending on luxury services and hospitality has risen again since 2022, indicating a return to high-end travel.
Luxury goods and services prices have risen. High-end customers must be convinced of their value and status.
Julius Baer Group Global Wealth and Lifestyle Report 2023 Henley & Partners USA Wealth Report 2023
The number of individuals worth $100 million or more in the USA.
and the Jet Set
private jet traffic for two key dates:
he Saratoga Sale at Fasig-Tipton: 180-300% more flights logged over average volume
ravers Stakes: 100-175% more flights logged over verage volume
he three private craft airports surrounding elmont Park see between 670 and 900 incoming rivate flights in the week immediately preceding he Belmont Stakes. Much of that private air affic will now divert to Saratoga Airport for 024 and 2025.
The New York Racing Authority (NYRA) is set to bring the third and final leg of the Triple Crown, the prestigious Belmont Stakes, to Saratoga Race Course on Saturday, June 8, 2024 and in June of 2025.
FlightAware 2021-2023
Saratoga Airport 2024 Advertising Rate Book Fazig-Tipton Travers
MAIN HANGAR DOOR
21’ high 69’ wide 1449 sq. ft.
NOW SELLING
*Designs to be supplied by purchaser. Custom designs available for separate fee from Ascend Advertising, Inc. **Door is bisected laterally; when open, only bottom 11.5’ of height is visible by standing or viewing from below (full 69’ width visible). Door opens for aircraft maintenance and limited aircraft storage. Door may be requested closed by purchaser whenever possible for maximum viewing. Ascend Advertising reserves the right to keep door open during exclusive advertising opportunities such as red-carpet VIP welcome events and activations. Inquire for details.
***All advertising terms include 1-2 days for installation.
Saratoga Airport 2024 Advertising Rate Book*All
January 1 – May 31; August 26 – December 31 $300/week OR $1,000/month
BELMONT STAKES WEEK
June 1-11, 2024
Saratoga’s newest opportunity. Includes installation June 1-4 and full week’s run through Tuesday, June 11). Ad may remain installed through June for $550 additional fee.
THE SARATOGA MEET
July 1-31
The historic annual meet at The Summer Place to Be. $2,500/week OR $10,000/Month
THE FASIG-TIPTON SARATOGA SALE
August 1-11
The century-old crown jewel of the North American yearling sales calendar. Term includes The Whitney Handicap weekend.
THE TRAVERS STAKES
August 12-25
A 14-day opportunity to be seen by all incoming and outgoing private air travel for the Midsummer Derby.
21’
69’
1449
prices and terms subject to availability. Ascend Advertising reserves the right to change pricing and terms. DATES/RATES MAIN HANGAR DOOR
HIGH
WIDE
SQ. FT.
$10,000
$8,250
$9,925
SOUTH HANGAR WALL
28.5’ high 117’ wide
3,335 sq. ft
This is where private aircraft taxi, park and disembark passengers. May be purchased in panels (3).
Saratoga Airport 2024 Advertising Rate Book
January 1 – May 31; August 26 – December 31
BELMONT STAKES WEEK
June 1-11, 2024
Saratoga’s newest opportunity. Includes installation June 1-4 and full week’s run through Tuesday, June 11). Ad may remain installed through June for $550 additional fee.
THE SARATOGA MEET
July 1-31
The historic annual meet at The Summer Place to Be.
THE FASIG-TIPTON SARATOGA SALE
August 1-11
The century-old crown jewel of the North American yearling sales calendar. Term includes The Whitney Handicap weekend.
THE TRAVERS STAKES
August 12-25
A 14-day opportunity to be seen by all incoming and outgoing private air travel for the Midsummer Derby.
OR $11,000/month
DATES/RATES PANEL 28.5’ HIGH 27.5’ WIDE 784 SQ. FT.
$250/week OR $750/month
$10,000
$2,850/week
$8,750
$10,250 *All prices and terms subject to availability. Ascend Advertising reserves the right to change pricing and terms.
AIRFIELD SIGN- RUNWAY- ILLUMINATED
10.5’ tall (atop 20’ stand)
8’ wide
84 sq. ft
Saratoga Airport 2024 Advertising Rate Book
January 1 – May 31; August 26 – December 31
BELMONT STAKES WEEK
June 1-11, 2024
Saratoga’s newest opportunity. Includes installation June 1-4 and full week’s run through Tuesday, June 11). Ad may remain installed through June for $550 additional fee.
THE SARATOGA MEET
July 1-31
The historic annual meet at The Summer Place to Be.
THE
August 1-11
The century-old crown jewel of the North American yearling sales calendar. Term includes The Whitney Handicap weekend.
THE TRAVERS STAKES
August 12-25
A 14-day opportunity to be seen by all incoming and outgoing private air travel for the Midsummer Derby.
DATES/RATES AIRFIELD SIGN 10.5’ TALL (ATOP 20’ STAND) 8’ WIDE 84 SQ. FT
$200/week OR $675/month
$7,750
$2,150/week OR $8,000/Month
FASIG-TIPTON SARATOGA SALE
$7,250
$8,000 *All prices and terms subject to availability. Ascend Advertising reserves the right to change pricing and terms.
AIRFIELD FENCE SPONSOR
8’ height fence
Custom width
Banners visible on takeoff, landing and exit from the hangar.
Saratoga Airport 2024 Advertising Rate Book
RESTROOM POSTERS
20” tall 24” wide
*All
DATES/RATES
May 1-September 3
January 1 – May 31; August 26 – December 31
BELMONT STAKES WEEK
June 1-11, 2024
Saratoga’s newest opportunity. Includes installation June 1-4 and full week’s run through Tuesday, June 11). Ad may remain installed through June for $550 additional fee.
THE SARATOGA MEET
July 1-31
The historic annual meet at The Summer Place to Be.
THE FASIG-TIPTON SARATOGA SALE
August 1-11
The century-old crown jewel of the North American yearling sales calendar. Term includes The Whitney Handicap weekend.
THE TRAVERS STAKES
August 12-25
A 14-day opportunity to be seen by all incoming and outgoing private air travel for the Midsummer Derby.
AIRFIELD FENCE 8’ FENCE CUSTOM WIDTH
$100/week OR $350/month, per banner
RESTROOM POSTERS
20” TALL 24” WIDE
$100/week OR $350/month
$750/week
prices and terms subject to availability. Ascend Advertising reserves the right to change pricing and terms.
$1,150
$1,000
$1,450 Saratoga Airport 2024 Advertising Rate Book
Airport At A Glance
ICAO Code: K5B2
Saratoga County Airport, publicly owned and privately operated
Managed by North American Flight Services, Inc.
Jon Zilka, Manager
Attended 7 days a week, 7:30 a.m.–dusk
Latitude N 4303.0
Longitude W 07351.
Elevation 434’
Runway 5/23: 4699’ x 100’ mag heading 53°/233°
Runway 14/32: 4000’ x 100’ mag heading 143°/323°
Single wheel: 116,000lbs cap
Double wheel: 192,000lbs cap
Air Route Traffic Control Center: Boston Center (ZBW)
Approach/Departure Control: Albany (KALB)
Hangar or tie-down storage available.
Avionics, Charter, Flight and Helicopter Instruction and Aircraft Sales available.
Customs: 518-431-0200. Two-hour advance notice required.
Cargo coverage upon prior arrangement. Call prior to 1500 hours on preceding weekday. After hours call 800-973-2867.
Associations: ADK Flying Club, Adirondack Soaring Association, Saratoga Flyers, Saratoga Soaring Association
Flight Operations by: North American Flight Services 450 Greenfield Avenue Ballston Spa, New York 12020 Advertising Brokered by: Ascend Advertising LLC. 350 Northern Blvd. Albany, New York 12204 Display Technologies by: Fast Signs, Inc.