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Largest feedlot drives SA’s meaty export The Karan family accepted a R5.2bn offer from the PIC over a R6bn offer from Chinese investors who wanted to export all of its meat. The world’s largest cattle feedlot is expanding SA beef exports beyond the Middle East to take advantage of surging demand in China and other Asian markets. Karan Beef ’s feedlot in Heidelberg is emblematic of a push by agriculture to boost exports of more niche products ranging from grapefruit and avocados to macadamia nuts. Increasingly, the emphasis is on highvalue products rather than mass output of less lucrative crops like corn. With 160,000 cattle on the property, which converted from dairy to beef production in about 1980, and half a million of the animals sent to slaughter every year, the 2,500ha operation is the biggest feedlot on a single site globally, according to director Matthew Karan. The cattle are acquired from farmers

around the country at about eight months’ old. They more than double in weight to about 420kg within four months with feed including molasses and gluten mixed in a production line-like factory that sees specially equipped trucks constantly topping up troughs in the pens. The operation accounts for 70% of SA’s beef exports and 30% of the local market. In the year to November it shipped 4.34million kilograms of beef to China and 4.68-million kilograms to the Middle East. “China is the market that’s putting pressure on Karan Beef, China needs more beef.” The company has had to work hard to promote SA beef, which is generally lean and “rose” in colour due to the local grading system. That compares with the more marbled meat from the US and Australia, which contains more fat. Karan Beef have limited the volumes they

send to China because they don’t want to take away from the local market. There is potential to scale up exports, but this facility reached its maximum. China’s beef imports have jumped this year and are on pace for an annual record. Karan Beef is also looking at Malaysia as a new export market and is due to undergo an audit to ensure it meets the country’s halal standards early next year. In October, the Karan family agreed to sell a 90% stake in the business to the Public Investment Corporation (PIC) and black-

owned Pelo Agricultural Ventures for R5.2bn. The deal is the PIC’s largest to date in the agriculture sector, said head of corporate affairs Deon Botha. The Karan family will continue to manage the business for the foreseeable future. An earlier offer of R6bn for the entire business by Chinese investors who wanted to export all of the output was rejected. “We have to ensure we leave our legacy properly,” Karan said. “Do you really want to be the guy that sold out SA?”

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