Portfolio : Fashion Design 2024 by Ayu

Introduction About me

Greetings! I am Ayu Dwi Lestari.

I am a freelance digital fashion designer and a generalist with two years of experience. I am into the fashion style of modern and functional technologies like techwear. It’s something that I really enjoy. With my curiosity about learning something new, I can handle pressure and quickly learn new things. I do enjoy working as a team.

I hope you are interested in my selected previous projects.

Email Linkedin Behance Issuu

contact.ayu00@gmail.com linkedin.com behance.net/ayudwil issuu.com/yu_mayu

Education

20172021

Bachelor of Design

Craft and Textile Design, Bandung Institute of Technology (GPA 3.51 Cum Laude)

Language

Fluent

Native

English Bahasa Indonesia

2022 - Now

Freelance Digital Fashion Designer

Receive orders from clients and implement design ideas with clients. Executing designs such as branding, fashion design, and techpack.

2020-2021

Head of Eksternal Department at BSO

Terikat ITB Cirebon

Responsible for division collaboration with another faculty at ITB, outside campus and alumnae. Maintain communication with individuals outside of the faculty.

Oct - Dec 2020

Secretary at ECOWEEK ITB 2020

Responsible for maintaining agendas, scheduling appointments and meetings, attending meetings, and managing correspondence

May 2020

October 2019

May 2019

Chief Editor for Portfolio Fashion Illustration Craft Design Student

An editor-in-chief leads the operations and policies of a publication until it is published.

Head of Sponsorship at Jatifest 2019

Responsible for seeking out potential sponsorships from third-party organizations.

Head of Logistic at RAMAKRAFA 2019

Responsible for stock levels, delivery times, organizing and executing projects for creative handstitch scarf workshop.

March 2019

Head of Logistic Team at BINAR 2019

Handling stock levels, transportation costs, delivery times, negotiating with suppliers, organizing and executing projects for experimental craft exhibition held by BINAR

Software Skills

Adobe Photoshop

Adobe Illustrator

Adobe Substance 3D Designer

CLO 3D

Adobe InDesign

Adobe Substance 3D Sampler

AugNov 2020 Dueling Arts Clothing

Responsible for creating clothing design illustrations, social media layouts, and conceptualizing t-shirts from the start of production. Layout Design

Digital design for arranging visual elements PATTERN DESIGN

A pattern seamless or nor on traditional and digital TECHPACK Technical drawing for fashion ILLUSTRATION

An illustration on traditional or digital including flat drawing etc.

Fashion

Design

Long-coat on Model Preview

Boomber Jacket on Model Preview

Front Full Render without Padding Preview

Close-up Render Preview

Front Full Render with Padding Preview

Side Render Preview

02

GUCCI Bold Cherry

Gucci Bold Cherry printed cotton jersey t-shirt off-white

2024 personal Project

Tool used :

CLO3D

Adobe Photoshop

Adobe Substance 3D

Material:

100% Cotton Fabric

30% Embroidery polyester

31% Embroidery polyamide

28% Woven paper

11% Polyester

100% Polyester squins

Gucci Bold Cherry is a t-shirt with bold cherry printed cotton for the Pre-Fall 2023 collection. This is an oversized fit crewneck t-shirt with short sleeves. I recreated an ultra-realistic 3D design of the garment in size M, with a length of 72 cm. In this project, I made the embroidery and fabric on Adobe Photoshop and Substance 3D and imported them into CLO3D.

I set up a real-life lighting studio for product photoshoots and rendered the final product on CLO3D. Finally, completed the rendering process and made some edits using Adobe Lightroom.

Virtual Clothing Preview

Squins Detail Preview

2D Pattern Sewing Preview

Render - Detail Preview

Tech

Jaya Lintang Mandiri (JLM) required a versatile uniform design that could be worn both indoors and outdoors by their workers. After thoroughly analyzing all the provided information, a techpack was developed for creating an outer unisex uniforms. The color of the uniform is determined by incorporating the JLM logo which incorporates two color gradients.

Design

This portfolio showcases the works of 20 ITB students from the craft study program. The theme of the work is pandemics, and the aim was to increase students’ awareness and sensitivity to various diseases that have occurred and are currently occurring on a global scale. The students have created fashion illustrations that provide information about these diseases and raise awareness about them.

Cover Mock Up Preview Information Inside Preview

Cover and Back Preview

Illustration

Illustration

Imageboard Preview

“Happy Modest Fashion” is a personal project created for my mother. This design is made to adjust the size of a woman’s body, covering almost the entire body while remaining comfortable for activities. Inspired by the desire to depict a mother’s boundless love. The Coronilla flower, which symbolizes “success to you” perfectly represents my mother, who always prays for the best for her children. Besides symbolizing beauty, the Blue Starflower represents strength, resilience, and perseverance. Despite facing numerous obstacles, Mother remained unwavering and strong for those around her.

Design 1, has lots of room in the body area and puffed sleeves that taper to the sleeves with elastic at the wrist. Meanwhile, in design 2, there are pleats on the chest area above, hips, and bottom. The sleeves are given rounded cuffs.

Design 1 and 2 (Left-Right) Preview

Puffed sleeves buttoned up long dress digital print silk crepe with interlacing inside Pattern Preview

Drawstring long dress digital print sateen twill

02

DGKR#0102 Techwear

Imageboard Preview

Dgkr#01 and Dgkr#02 Techwear

2021 College Final Project

Tool used :

Adobe Photoshop

Adobe Illustrator

Clip Studio Paint EX

Items:

1 Imagerboard

2 Fashion sketch

2 Technical drawing

Keywords:

Modern Imprisoned Determined

Detached Tough

DGKR#0102 is a final college project that focuses on exploring textiles with inspiration from Dongkrek Culture in fashion products. The fashion product being designed is techwear. Techwear makes it easier and helps modern society to carry out the functions of garments and auxiliary equipment simultaneously. Techwear provides a storage pocket with increased activity and functionality.

Exploration techniques used are layering, embroidery, ripping with soldering, quilting, and beading.

Dgkr#01 Preview

Dgkr#02 Preview

Dgkr#02 on Model Detail Preview

Dgkr#01

Pattern

Design

01 Dinosaur Transformation

Nirmana Transformation 40x40 on concord paper

2020 personal Project

Tool used : Poster colour

Concord Paper

I have created a pattern that is a recreation of my college assignment. The pattern consists of a 7-step transformation from a circle to a dinosaur. The background color of the pattern is a gradient of four main colors red, green, blue, and yellow. On some sides, a monochrome effect has been added to enhance the overall look of the pattern.

“Dinosaur Transformation” 40x40 on Concord Paper Preview

“Our River” was inspired by a river flowing through a pristine mountain area where leaves fall into the river, giving it a natural look.

The design was created with the goal of promoting a clean and healthy river environment, which is why blue to green shades were chosen to represent the colors of nature that are still untouched.

This pattern has an organic theme that is meant to evoke feelings of peace and harmony with the environment.

2020 personal Project

Tool used : Poster colour

Concord Paper

“OUR RIVER” 40x40 on concord paper

“OUR RIVER” 40x40 on Concord Paper Preview

03 Nature in My Hometown

Seamless pattern 40x40 printed

2020 personal Project

Material : Canvas Pinewood Tool used : Drawing Pen Adobe Photoshop Print

“Nature in My Hometown”, a seamless pattern is created on paper, which is later edited digitally. It is designed with bright and dark impressions using pointillism, cross-hatching, and a color gradient from white to black. The design was first printed on canvas paper and then attached to the wooden lamp layer.

“Nature in My Hometown” 40x40 on Digital Preview

Inside of the Lamp Preview

Full Preview

Lamp Preview

Before attach the pattern Preview

Thankyou