FOCUS - AUDIO SOLUTIONS
Step into the future of audio – a smart and easy network solution By David Needham, Sales Manager UK and Ireland David Needham: www.linkedin.com/in/david-needham-4b37482a/ This year Axis has launched a series of products in the field of networked-based audio. I decided to find out more about what audio really is and what it means for the industry, an industry that is rapidly moving towards a world of IoT. I met with Håkan Hansson, Product Manager for our audio products and based at our Swedish headquarters.
For customers that want to integrate security with other business functions, the addition of audio provides that added value they are seeking. Not only is audio a perfect addition to a physical security system, but Axis has redefined the concept of network-based audio to include announcement and background music capabilities. Innovation is in our nature. New developments are always on the horizon and Axis leads the way in the development of cutting-edge network security technology. IoT and network audio are no longer visions of the future. They exist today, and we are beginning to see real benefits. What is the Axis audio offering? To illustrate our audio technology, we must break it down into three distinct areas.
Håkan Hansson Audio Product Manager
Håkan, what is Axis’ vision for network-based audio? A couple of years ago, we started to study the world of network audio technology and quickly came to the realisation that the field suited our Internet of Things (IoT) strategy for network-based security products. That is because network-based audio is the perfect addition to an existing security solution. At Axis, we are always on the lookout for new opportunities and we are confident that by developing network audio products, we have created a flexible and future-proofed solution that benefits both installers and end users.
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Audio for security A network-based audio system is the perfect addition to a video based security installation. Perimeter protection is a great example of this. Imagine if a potential intruder climbs a fence; the camera alerts a security guard to give a warning to the intruder - “We can see you, you are trespassing”. More often than not this type of warning is sufficient, preventing the need for additional security measures. Another usecase can be within loss prevention, when for example a person access the wrong door - “wrong way”. A public-address system In certain environments, including schools, retail stores, hotels and public buildings, there is a need for informative messages and updates to be sounded. This may be as simple as calling a teacher or student to a classroom, such as “Student/teacher X to classroom 2”. Never has this been as easy as it is with network audio technology. Furthermore, messages can be automated when used in conjunction with queue management software.
Background music Our audio technology can support retail stores and hotels, among other, in their need for background music. With pre-set volume and music choices, the solution allows for central and remote control, meaning better management of background music. The music can be combined with scheduled and live announcements, further helping to enhance the customer experience. Research has shown that productivity, mood and behaviour are positively influenced by music, something that can be actively exploited in retail and manufacturing environments. What are the advantages of network-based audio technology? Our audio solution is a complete all-in-one system. No additional hardware is required, meaning a smooth installation process with minimal storage space needed. Fewer components also mean lower costs. The system has no controls, which is a great benefit to a system’s maintenance as fewer mistakes can be made. System management and fault search are both easier to control. Each speaker can be directly integrated within existing data network. This can then be managed remotely via a PC or laptop. Products can be added and removed easily and effectively. PoE (Power over Ethernet) means only one cable is needed per product to supply power to the unit and transmit sound and data.