INDIA ’ S CULTURAL STORIES IN PRODUCTS

Sunil Jalihal

CEO, Founder of Indic Inspiration and Writer.

With over three decades of experience

Sunil Jailhal has worked with companies like CMC, Wipro, Siemens, and Hewlett Packard and has developed startups for eCapital Solutions, eVector, and Mobimedia. With his keen involvement in social projects with the Lake Development Authority of Karnataka, he has written a coffee table bookRomancing the Chilli. He is the founder and CEO of Indic Inspirations - creating souvenir products with India’s arts and crafts to change the way India’s culture, traditions, heritage, and achievements are presented to the world.

India has a rich legacy of storytelling spanning several millennia, with epic tales like The Ramayana, The Mahabharata, and The Panchatantra. The wisdom and debating culture of our ancestors have given rise to numerous gifts for humanity, including yoga, shunya, astronomical discoveries, mathematics, dance, and music. These achievements were communicated in diverse forms, such as prose and verse, graphical sacred geometry, trade and commerce, and song. A communication system that has transcended the ages and resisted centuries of invasions and attempts to wipe out this ethos!

Crafting India’s Legacy

India boasts a rich diversity of over 3000 crafts and is home to 60% of the world’s artisans, spanning across every region of the country and many centuries of its history. These crafts are founded on natural materials, including metals, earthenware, grass, bamboo, wood, others and are steeped in the ethos of biomimicry, creating eco-sensitive products and processes that respect and enhance nature. This cultural ethos of deep philosophies and contributions to humanity can be harnessed to create modern-day products that embody India’s traditions, culture, heritage, and achievements. Indic Inspirations is doing just that through its INDIC OBJECTS, which narrate the stories of India’s artistic and engineering excellence.