Is your Travel Agency still using outdated reservation systems?? The travel industry has always been highly competitive and with so many innovative travel startups emerging every now and then, the competition in the online travel space is only going to get more fierce.
With so much competition, particularly from large OTAs, the margins are getting thinner and thinner for small and mid-sized travel businesses. There are two main ways in which you can increase profitability - Increase your revenue through higher sales AND/OR reduce your costs. Revenue growth cannot happen overnight as it takes time to build up sales.
Also, you have to spend a lot of money on marketing, brand-building, sales channel expansion etc. SEO, SEM, Facebook Ads, TV Ads, Trade Shows all require significant investments, and it might be some time before you start seeing healthy returns from these marketing channels.
Another way you can increase your bottom line is by reducing your costs. A large number of travel businesses out there are still running their businesses using either pen-and-paper techniques, managing all their operations manually or using various, outdated systems and complex spreadsheets to manage their customers, bookings, agents and accounting.
Such systems can be slow, and unreliable with clunky interfaces that increase your effort rather than reducing it. You end up wasting a lot of man hours and money on these inefficient tools that significantly increase your operations costs and end up hurting your bottom line.
We at TravelCarma have worked very over the years building technology that simplifies the way travel agents do business and makes their life much easier.