Jeffrey holds a B.A. in urban planning from Hunter College in New York City, where he cultivated his love of historic architecture and considerable architectural knowledge with the NYC Landmarks Preservation Commission. Following his tenure with Landmarks, Jeffrey earned his J.D. at Georgia State University College of Law in Atlanta, with a concentration in Land Use and Environmental Law and Property Law, including residential and commercial real estate transactions.
Although he has lived in many Atlanta neighborhoods over the last two decades, Jeffrey currently makes his home in Atlanta's vibrant Midtown community where he volunteers weekly with Crossroads to deliver mail and IDs to the unhoused. Jeffrey also serves on the Executive Board of the Georgia Trust for Historic Preservation's Hay House museum.
Over his real estate career, Jeffrey has brokered transactions from sunny Florida to the mountains of western North Carolina. Wherever the location, Jeffrey always leverages his considerable knowledge of local real estate markets, strong community ties and well-honed negotiation skills to deliver a level of service, professionalism and results in excess of his clients' expectations. In his spare time, Jeffrey enjoys travel and daily exercise.
Our Brand, Your Advantage
The Sotheby’s International Realty® brand is built on the centuries-long prestige of the world’s preeminent Sotheby's auction house. Our unmatched reputation gives the homes we represent the best-in-class exposure they deserve, while giving buyers confidence that they are working with trusted experts — not matter where they are in the world.
GLOBALLY CONNECTED
Sotheby’s International Realty is the only truly global real estate brand with 26,100 advisors working in more than 1,110 local offices across 84 countries and territories. Through personal connections and a worldwide network, we offer our clients unrivaled access to the most qualified clientele globally — ensuring their home is seen by those who value it most.
A Unique Collaboration
For nearly three centuries, Sotheby’s has meticulously crafted an iconic brand synonymous with unparalleled prestige. Today, Sotheby’s International Realty builds on its legacy by offering the same elevated standards and exemplary service. We harness the global power of the Sotheby’s name and its proprietary database of over one million clients to create unique opportunities and introduce your home to the most qualified buyers all around the world.
EXCLUSIVE PARTNERSHIPS. UNRIVALED EXPOSURE.
The homes we represent are showcased to the world. Once your home is on sothebysrealty.com, it is seamlessly distributed across a curated selection of leading websites worldwide, ensuring maximum visibility among the most qualified buyers.
We complement those efforts with targeted digital and print advertising plans often exclusive to Sotheby’s International Realty Through cutting-edge innovation, strategic positioning and powerful media partnerships, we connect with discerning audiences worldwide, elevating your home’s presence in a way that is simply unmatched.
Your Home’s Marketing Journey
We understand the unique value of your home and will develop professionally designed marketing materials that will provide the exposure it deserves.
DIRECT PRINT AND EMAIL MARKETING
We will create a customized direct mail campaign featuring a smart QR code that links to your property details page, to bolster interest in targeted key areas within your local neighborhood and surrounding areas. A professionally designed introducing e-blast will be strategically shared to our proprietary list of agents throughout Metro Atlanta.
SOCIAL MEDIA MARKETING
We will create professionally designed social media graphics that will be posted on your agent’s social media channels, promoting your home to their client base. Our marketing team will create a targeted, paid Meta ad campaign that will promote your home to potential buyers on Facebook and Instagram.
PROPERTY BROCHURES
One of our first initiatives will be to create a compelling marketing brochure. By combining professional photography and attention-getting narrative details, your home’s brochure will act as an essential tool to captivate and educate potential buyers.
Cooperative Advertising
TARGETED ADVERTISING
With an emphasis on exclusivity, the Sotheby’s International Realty brand’s advertising plans are driven by a consumer-centric approach targeting potential homebuyers and sellers at all stages of the real estate journey. Our robust digital and print strategy is aimed at showcasing homes to highly qualified homebuyers.
LOCAL ADVERTISING
Atlanta Fine Homes Sotheby’s International Realty hand-selects premier print publications and digital platforms, including showcasing your property on the screens in our offices, to advertise the homes we represent. From daily blog and social media posts to targeted print and digital publications focusing on real estate, lifestyle, art, regional events and philanthropic missions, we ensure your home receives enhanced exposure, translating to more buyer inquiries, showings and activity. Our local media partners include the Atlanta Business Chronicle, Atlanta Intown, the Buckhead, Brookhaven, Dunwoody and Sandy Springs Reporter Papers, North Fulton’s Appen newspapers and more.
33M+ ANNUAL VISITORS
15 AVAILABLE TRANSLATIONS
49% VISITORS FROM OUTSIDE THE U.S.
41% ORGANIC SEARCH TRAFFIC
SOURCES: GOOGLE ANALYTICS, BRIGHTCOVE AND LISTTRAC - FULL YEAR 2023
SOURCES: GOOGLE ANALYTICS, BRIGHTCOVE AND LISTTRAC.
Powerful Property Insight
PROPERTY SYNDICATION
The exposure and worldwide reach for the homes we represent are a crucial differentiator that sets us apart from the rest of the industry. As soon as your home is showcased on atlantafinehomes. com, it is exclusively distributed to the most authoritative news, luxury lifestyle, financial and real estate-centric websites worldwide.
PROPERTY REPORTS
Strategic placement and unique positioning of your home’s best features are critical in securing the right audience to preview your home online and take the next step in their home search. The Sotheby’s International Realty brand partners with and distributes properties to the world’s most significant media companies and real estate-focused websites to increase exposure and drive the online consumer back to the rich content on sothebysrealty.com.
To measure the results of this exposure, we provide a property report including view and inquiry statistics for each partner site to illustrate the activity your home receives online effectively. This lets us inform you of our marketing efforts to sell your home.
LuxuryEstate.com provides the largest selection of world-class $1 millionplus properties from 130 countries. The website and the mobile apps generate over 2 million visits and 16 million page views each month, making LuxuryEstate.com a leading portal in the international luxury real estate market. LuxuryEstate.com features properties from the Sotheby’s International Realty brand along with a detailed property description translated into each language available on the website, 11 currencies and two units of measurement.
‘Leading in Luxury’ is the brand’s presence on Inman.com’s influential platform where sales associates can share their expertise and offer guidance to an audience of their peers and consumers. Launched to keep Inman readers ahead of the game in understanding the most creative, innovative and exciting trends in luxury residential real estate, the campaign posts every Monday on the Inman.com homepage, social media channels and its daily newsletter.
The South China Morning Post is a leading news media company that has reported on China and Asia for more than a century with global impact. Founded in 1903, the SCMP’s headquarters are in Hong Kong, where it is the city’s newspaper of record. To increase reach in Hong Kong and Asia, the Sotheby’s International Realty brand advertising partnership with South China Morning Post ensures greater visibility to Hong Kong citizens and Asian consumers searching for homes worldwide.
Friday is one of the most highly trafficked days when new global real estate coverage is being consumed online. Sotheby’s International Realty has 100 percent ownership of Fridays globally (U.S., Europe and Asia) with fixed brand ad units featured on WSJ.com real estate article pages within the real estate section. Homes represented by Sotheby’s International Realty are searchable across The Wall Street Journal, Mansion Global, Barron’s and MarketWatch, connecting exceptional properties to a high-networth audience.
JamesEdition is the world’s first and largest luxury marketplace to span across product categories and offer high-end items from dealers across the world. The exquisite items curated by JamesEdition range from celebrity-owned luxury estates to rare supercars. Their cutting-edge technology lets consumers find and compare listings from submarines to luxury real estate. The site reaches more than 550,000 potential buyers from 120 countries each month. Sotheby’s International Realty properties priced above $500,000 are displayed on the JamesEdition Real Estate page.
Juwai.com is the No. 1 Chinese international property portal and is the exclusive international property partner of Tencent, China’s internet giant and operator of WeChat. Juwai.com has more than 5.5 million Chinese-speaking users and showcases more than 6 million listings from over 111 countries. Sotheby’s International Realty maintains reach in China through a property syndication and advertising partnership with Juwai.com.
The Sotheby’s International Realty brand continues to stand out as the exclusive lifestyle search partner on propertylistings.ft.com and in FT print advertisements. Sotheby’s International Realty sponsors an exclusive takeover of the House & Home homepage and Friday e-newsletters – the ultimate destination for the FT audience.
Mansion Global is the premier digital destination connecting the world’s most affluent real estate buyers with prestigious properties around the globe. The homepage hero carousel showcases Sotheby’s International Realty’s most exceptional properties in the most high-impact way and have received 45x more visits and 35x more page views than listings featured anywhere else on Mansion Global.
As the leading voice for modern design, architecture and interiors, Dwell.com reaches an affluent, sophisticated and design-savvy audience of 2.6 million every month.
The Sotheby’s International Realty brand leverages Dwell’s dedicated audience by running ad banners and receiving fixed placement on the Dwell Homes Channel, Real Estate Section, e-newsletters and a monthly homepage feature.
PropGOLuxury owns and operates a leading luxury real estate portal for English and Chinese readers. Through a series of extensive publishing partnerships, PropGOLuxury powers the real estate distribution and search platforms for leading publications, including The Financial Times, Nikkei and Z-Property/ Zaobao. Sotheby’s International Realty brand properties are syndicated across all PropGOLuxury partner sites. In addition, Sotheby’s International Realty brand editorial content is featured in the PropGOLuxury news section, as well as via social media promotion and e-newsletters.
The Sotheby’s International Realty brand has an exclusive partnership with the Nikkei, the most influential news publication in Japan and one of the major media powerhouses in the world. This alliance enables the brand to generate Japanese buyer interest through Nikkei’s digital platform, which reaches over 50 million monthly readers. The Sotheby’s International Realty brand is the first real estate brand to present property listings outside of Japan to readers of Nikkei.
Apple TV
Our innovative Apple TV app gives consumers the big-screen details of our properties from the comfort of their living rooms. It’s the best way to explore a home from afar. Our app is the only one that lets users explore via lifestyle and amenities, highlight properties and recent searches, as well as view property videos.
55,000+ VISITS MONTHLY
14 LANGUAGES 50 CURRENCIES
Your Property, Our Priority
When you list your property with us, you gain access to the unparalleled power and reach of Atlanta Fine Homes Sotheby's International Realty as well as our unmatched, extensive, elite marketing strategies, ensuring maximum exposure for your property.
From start to finish, we take care of every detail. We meticulously plan and supervise the preparation of your property for the market, providing recommendations for interior staging and grounds cleanup. Our team is readily available to coordinate access for all subcontractors and will be on-site as needed to oversee their work.
As part of our comprehensive service, our skilled photographer will capture stunning listing photos and provide detailed floor plans and Matterport tours, showcasing your property in the best possible light. Additionally, we prioritize your peace of mind during the showing process. We'll be on-site when requested for showings, ensuring that potential buyers experience your property at its finest and answering any questions they may have.
With us, you're not just listing your property—you're gaining a dedicated team committed to achieving the best possible results for you.
5025 Harrington Road
Five-star service. Five-star reviews.
"I highly recommend Michael Redwine! He held my hand through the whole process and found the perfect home for me in a great location in this very challenging market."
"Jeffrey is by far the best REALTOR® we've ever worked with! He helped us relocate from Kansas City, Missouri, to Georgia in 2018. When we were home searching, our time visiting houses was limited to our travel schedule. Jeffrey had many viable options identified and was able to organize our itinerary so it was efficient and not overwhelming. Through negotiation and closing, Jeffrey was informed and responsive and really helped guide us through everything. Anytime we know someone is looking to buy in the Atlanta area, we give them his information because we know they will not be disappointed."
"I have purchased six houses since 1981. I utilized real estate agents for each purchase. I can state without reservation that Jeffrey was the most responsive, intelligent and diligent agent I have ever worked with. No detail was too small and he had a better grasp of the realities of the market and how to consummate transactions than I had ever experienced. Bringing intelligence - both cognitive and emotional - is not always the rule in the real estate market. I have referred many friends to Jeffrey. I consider a referral a significant endorsement that I do not provide lightly."
