conference day two
friday 20th may 2011
Breakout session four beach house
Regional Tourism Australia positions itself as an ‘experience-based’ destination and the truly authentic experiences our consumers are seeking are largely found in regional and remote areas our country. It can be incredibly difficult and expensive for consumers to access these areas as they are often outside of our major population centres. Many are located in national parks and reserves, making investment in experience development a real challenge. Creating opportunities in these remote parts of our country is difficult, costly and filled with complicated hurdles. Our expert panel will share their knowledge and insights on creating and delivering unique experiences right across Australia that connect to a global audience. Facilitator: Gary O’Riordan, Deputy Managing Director, ATEC – Michael Curtis, International Business Development Manager, Gold Coast Airport – Paul Cooper, Marketing and Business Development Manager, Sydney Melbourne Touring Inc – Greg Binskin, General Manager, Tourism Wollongong
10.00am – 10.30am
Morning Tea
10.30am – 12.00pm
Breakout Sessions continue
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