Child Safety HANDBOOK
A RESOURCE FOR PARENTS, CARERS AND TEACHERS
2022 MEDIA KIT
ChildHandbo Sa Here’s why sponsoring the Child Safety Handbook makes good sense:
Proudly brought to you by NSW
a Connect with young families throughout NSW a Be seen in a publication supported by NSW Department of Education & Communities, NSW Police Force, etc. a Be associated with a high quality community resource and publish your message alongside other ventures sharing your commitment to child safety a Promote this community involvement on your company website and staff intranet a Tick the box for corporate citizenship and social responsibility in your business and marketing a Play your part in saving a child from preventable harm and a family from unimaginable grief
Proudly brought to you by New South Wales Police Legacy
CHILD SAFETY HANDBOOK A VITAL HEALTH & SAFETY RESOURCE FOR PARENTS AND CARERS OF YOUNG CHILDREN
SPECIAL THANKS TO OUR CONTRIBUTORS:
1
The NSW Police Legacy Child Safety Handbook is a free compendium, offering easy-to-read facts and advice on maintaining a safe, healthy environment for children. Drawing on current evidence from leading Australian and international research and education authorities, the Handbook explains the hazards most of us know about – and identifies many that we might not have considered to be so dangerous. The Handbook is distributed in a highly interactive digital format to families with primary school children throughout NSW each year, to help reduce injury-related hospitalisations and preventable deaths. Because you care about this goal too, you can now join us – parents, carers, police, teachers and other professionals who are committed to child safety awareness – in our efforts to ensure all children enjoy opportunities to live full, healthy and happy lives. Promoting your products and services in this attractive, colourful publication demonstrates to families in NSW your support not only for child safety, but also for the families of the police men and women who dedicate their lives to protecting us.
Child safety risks are high, but sponsoring a resource filled with evidence-based advice and endorsed by reputable organisations is possibly one of the best decisions you can trust to return benefits for your business and your community. It’s an opportunity like no other – can you access a better distribution channel for reaching young families and having your message delivered into the hands of parents? Before you check out the sponsorship options on page 6, please take a few minutes to read how this Handbook (and the money it raises for NSW Police Legacy) can make a powerful difference.
“The material is superb in creating conversations that families should discuss, and indeed need to discuss. We commend the NSW Police Legacy for this high quality publication.” – Sharon Johnson, Member Services Officer, Federation of parents and Citizens Association of NSW
A s a Nursing Unit Manager in the Emergency Department at Sydney Childrens Hospitality in Randwick, I believe the Child Safety Handbook is an invaluable tool for parents. I think whatever we can do to educate families and keep children safe can only be a good thing. – Lorna Reardon, Clinical Coordinator, Emergency Department, Sydney Children’s Hospital
MORE AUSTRALIAN CHILDREN DIE OF INJURY THAN DIE OF CANCER, ASTHMA AND INFECTIOUS DISEASES COMBINED. 2
The health and wellbeing of our children is everyone’s responsibility. As Patron of New South Wales Police Legacy, I am honoured to contribute a message to all parents, carers, teachers and members of the community who will read this new edition of the Child Safety Handbook. Within these pages is a wealth of pro-active and preventative measures to keep our youngest and most vulnerable members of our community healthy and safe – at school and at home, with family members and with friends, while on the street and online, and during outdoor play and natural emergencies. I congratulate New South Wales Police Legacy for its continuing commitment to providing a copy of this invaluable and updated resource to parents of primary school-aged children throughout our State.
Her Excellency the Honourable Margaret Beazley AO QC Governor of New South Wales
NSW Police Legacy is honoured to provide the Child Safety Handbook to parents of primary school children throughout the State. This free handbook has attained an outstanding reputation as an invaluable resource guide for parents to help educate their children about key health and safety issues confronting our children today. NSW Police Legacy, in conjunction with Associated Media Group of Sydney, has been publishing this handbook for over 5 years and it gives me great pleasure that we are able to continue to provide this outstanding and current reference guide. I would especially like to extend our gratitude to the organisations whose advertising in this book has made it possible to produce the Child Safety Handbook as well as enabling NSW Police Legacy to continue to support the bereaved families of deceased Police Officers across New South Wales.
Gary Merryweather Chairperson NSW Police Legacy
3
Child Safety Handbook -‐ Topics covered Child Safety Handbook
The NSW Police Legacy Child Safety Handbook covers the – Topics covered entire extent of potential hazards that young children face. The Handbook offers advice andChild factsSafety on everyday activities, The NSW Police Legacy Handbook wascrossing officiallyroads launched cybersafety, bullying, etc. tointhe more unusual 2011 Government at House. A much needed vital guide to into details on the effectsand of smoking, caffeine and drugs. assist children, parents and teachers, the Handbook covers the entire extent of potential hazards that young children face.
-‐ Topics covered
[
[ ]
Each year about 350 Australi (aged 0-‐14 years) are killed a hospitalised by unintentiona the kind often referred to as Many of these are easily prev simple means.
ty Handbook covers the Each year about 350 Australian children hat young children face. (aged 0-‐14 years) are killed and 60,000 ts on everyday activities, hospitalised byStorm unintentional at unusual School Fire, Flood & Safety injuries – Outdoor Safety etc. to Safety the more What is bullying? Electrical the kind goods oftenhazards referred to as accidents.Boats (lifejackets) Here If my are just a few topics covered: child is being bullied? Many of these are easily prevented by Bushwalking (route planning) , caffeine andif my drugs. What child witnesses bullying? Home emergency kits Keeping safe at the beach simple means. What if my child IS a bully? Smoke alarms Help your child to be resilient Schools combat bullying?Safety at School Bullying
Personal Safety
Playground Safety
Online Safety
Backyard Safety
Health & Safety
Street Smart
Drug Awareness
Learning protective behaviours: Animal (Pets) What are protective behaviours? Outdoor sports and equipment ire, Flood Safety Outdoor Why& doStorm we need them? Spiders,Safety snakes and insects lectrical Child goodsabuse: hazards Boats (lifejackets) Poisonous plants constitutes abuse? Bushwalking What Sun safety(route planning) Home emergency kitsis being abused? Keeping safe at the beach pools) Is my child Water safety (swimming Button Battery Safety moke alarms Other warning signs Playground Safety
Safety at home
Answering the phone/door Preparing Backyard Safetyfor emergencies Injuries Animal (Pets) Outdoor sports and equipment Internet: piders, snakes and insects Bushfire Safety oisonousCyber plantsbullying un safetySocial networking Water safety (swimming pools)
treet Smart
eeping safe in crowds oad Safety afety in Cars chool Bus Safety rain Safety
Keeping safe in crowds Health Safety Road& Safety Children’s Safety Mental in Cars Health Choking School Bus Safety Dental health Train Safety Driveway Safety Food allergies Nutrition Sudden Infant Death Syndrome (SIDS)
Children’s Mental Health Choking Dental health Food allergies Nutrition Sudden Infant Death Syndrome (SIDS) Toppling Furniture
What constitutes a drug? Alcohol Caffeine Smoking
Drug Awareness
What constitutes a drug? Alcohol Kids in Hot Cars Caffeine Smoking
Beach Safety
4
Website childsafetyhub.com.au An online resource for parents, carers and teachers. Child Safety Hub responds in a practical way to the myriad of dangers facing children, whether they be at home, school or out and about. Tips and information are provided for parents and ideas for children. All importantly, the emphasis is on prevention.
Digital Handbook
This digital handbook includes everything we need as a community to protect our most valuable and vulnerable resource – our children. It offers advice and facts on everyday activities, cyber safety, bullying, crossing roads etc. to the more unusual incidents such as such as floods and fires and even goes into details on the effects of smoking, caffeine and drugs.
App
This child safety handbook app has all the child safety messages at your fingertips and you can access it anytime. Download it now!
Social Media
The Child Safety social media hub includes everything we need as a community to protect our most valuable and vulnerable resource - our children.
5
Sponsorship Options Sixth Page (1/6)
$2,000
91mm (w) x 85mm (h)
Quarter Page (1/4)
$3,000
91mm (w) x 130mm (h)
Third Page (1/3)
$4,000
186mm (w) x 85mm (h)
Half Page (1/2)
$6,000
186mm (w) x 130mm (h)
Full Page (1)
$10,000
220mm (w) x 307mm (h)
Special positions available on request and subject to prior booking. Please note: Rates are exclusive of GST.
6
Material Specifications
Type Area: 190mm x 275mm
FULL PAGE Bleed Size: 220mm (w) x 307mm (h) Trim Size: 297mm (w) x 210mm (h) Type Area: 186mm (w) x 265mm (h) Type Area: 190mm x 275mm
1/2 PAGE
186mm (w) x 130mm (h)
1/3 PAGE
186mm (w) x 85mm (h)
1/4 PAGE 1/6 PAGE 91mm (w) x 85mm (h)
7
91mm (w) x 130mm (h)
Child Safety HANDBOOK
A RESOURCE FOR PARENTS, CARERS AND TEACHERS
Associated Media Group Pty Ltd PO Box 351 St Leonards NSW 1590 P: 02 8416 5295 email: t.illett@childsafetyhandbook.net.au
www