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coVer story

Beyond Vision, ACTi Counts on “Robot as a Service” ...........................................12 specIal Feature News Feature

Evolis Wins Contract in China ..................14 Higher Growth for Southeast Asian Video Surveillance Market Than for Other Asian Markets .........................................................14

Systems Integration in 2016: Steady Growth Despite Challenges as New Technologies Emerge P. 42

Synectics Show Offshore Success With Multiple Vessel Contracts........................15


Smart Solution in Cities Could Help People With Visual Disabilities ..............16


Iveda Receives Deposit for 1,000 Camera Order for Philippines Telecom...............16 INdustry report

P. 28

Security 50: High-Growth Companies Focus on End-to-End Solutions .................28

P. 54

Security 50: Market Changes Prompt Drastic Company Restructuring..............37 product exploratIoN

H.265: The Future, or Just Hype? ................54 VIewpoINt

The Future of Low Light Surveillance ....58 sMahoMe


Intellivision: Camera Analytics Revolutionizing the Smart Home ................ 62 Reinventing Retail with the IoT ................ 64 Contents....................................................2 Editor’s Note ............................................4 Application Cases.....................................6


VertIcal solutIoN

Metro and Rail Increasingly Driven by Data P.18

Products of the Month............................10 Show Preview .........................................66 Show Calendar .......................................70

New Products .........................................72 Companies in This Issue.........................79

Focusing on Services That Add Value, Instead of Smart Tech


arlier this month, I got the chance to visit a Smart Summit in Singapore. The topics in the summit were organized around the technologies used in IoT, big data and cloud computing, and ranged from applications in smart cities, industrial internet to the smart home. The IoT and big data, which makes up the so-called “disruptive technologies,” are not just buzzwords or hype. They are actually happening right now and some have even been developing in certain market sectors for a while now. These technologies have become more common and better understood by the general public, so this pushes many big solution providers and multiple start-ups to venture into other new fields. However, “technology” should not be the only focus, rather the services being carried out by these technologies are what really counts. In order to create valuable services, companies should start to understand more about the needs and pitfalls that their customers might encounter in their business environments. There are actually quite a lot of examples of “connected” services. To provide more flexible options for transportation, we have Uber services and bike sharing systems that can be found anywhere around the world. Robots are now more l i k e l y t o b e u sed for m u lt ip le

purposes such as home/service robots. The latest one is the cooking/ kitchen robot. Perhaps one day you might have a robotic chef in your kitchen and even in a restaurant. One more interesting case that was shared by an attendee is in laundry service. Some full-time mothers or senior citizens are willing to do the laundry for young workers by using their own washing machines at home. Similar to Uber, everyone can then “act” as a laundromat and provide this service to others. Nowadays, elderly care also creates many business opportunities, such as in wearable devices, along with the cloud service for health care at home, or GPS to track the location of elderly people. Interestingly, one company in Japan discovered that embedding a waterproof QR code into an elderly person’s fingernails or arms can easily replace GPS devices, especially since they might forget to charge the battery or bring the GPS devices when they are out. There are still many other i n t e re s t i n g s o l u t i o n s t h a t a re ready for different applications. But, behind these solutions, it is always the “service” that end users value more. Security companies might need to think about how their existing technologies can be used in security to integrate other connected devices and solutions, to create even more new services for their customers.

a&s Asia, published by Messe Frankfurt New Era Business Media Ltd., is a monthly professional publication for channel players in the regional electronic security industry. It caters to importers, distributors, OEM/ODM searchers, systems integrators and other product purchasers on product sources and identifies developments in video surveillance, access control, biometrics, intrusion alarm, intercom/video doorphone, home automation, and other fields relevant to electronic security.

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ApplicAtion Cases


Qognify to Secure Metro in India Navi Mumbai was established to handle the population overflow of the overcrowded city of Mumbai, India. City and Industrial Development Corporation (CIDCO) seeked the latest technology and best practices to ensure the secure and safe operation of the Metro. Therefore, Navi Mumbai Metro selected Qognify’s


Videotec’s Housings Used at Refinery in Taiwan

The Formosa Plastics Group in Taiwan operates worldwide across various industries most notably, petrochemicals, plastics, pharmaceuticals, textiles and many others. The company needed to set up one of its refineries with a video surveillance system. They must monitor certain HEALTHCARE

New Zealand Health Facility Protected by Gallagher DECEMBER 2016 ●

The Waikato District Health Board (DHB) is a substantial healthcare operator in New Zealand which employs approximately 6,000 staff throughout the region. They chose Gallagher’s solution to protect their employees and assets. Gallagher’s access controler system and Command Centre central management platform


mass transit solution to protect the passengers and assets. At the core of the solution is Qognify’s Situator, an advanced Situation Management/PSIM platform which integrates all components for the solution as well as Qognify’s video management system (VMS) and video analytics. The first

phase of the project provides coverage for the ten new stations opening along the line, with Phase II planned to include connectivity to the Navi Mumbai Airport. With 24/7 monitoring of the Metro’s station and depot areas, the solution will enhance passenger safety and security, in addition to enabling streamlined operations and ensuring regulatory compliance. The Situator delivers pre-defined, adaptive workflows that facilitate effective and consistent responses. It enables collaboration among stakeholder agencies including Metro operators and police via system access to a common operating picture.

production processes that take place in a hazardous area, due to the presence of combustible substances. Sixteen cameras were installed with explosion-proof housings from Videotec’s MAXIMUS MHX range. MHX housings boast a long list of international certifications — ATEX, IECEX, EAC-EX, INMETRO, UL listed for U.S.A. and Canada, and KCs that verify their compliance with the highest security standards for

operation in hazardous areas. The housings and their accessories are made entirely from anti-corrosive material, which ensures unlimited durability. It also gave the client the freedom to choose which camera to install inside, according to their monitoring needs. The WASEX wiper and pump can both be operated remotely, saving on the number of in-situ interventions necessary to clean the front glass.

provided Waikato DHB with control over access of areas within the hospital. With access profiles that change on a daily basis as medical staff move between different departments on different days, it’s vital that the system can be updated simply and efficiently. The solution forms a part of the security system that delivers this for DHB facilities. Utilizing a single access card system ensures efficient movement of the staff, reduces the risks associated with handling

keys, and provides a comprehensive audit trail that identifies access movements by employee. Duress buttons located throughout the hospital automatically notifies the security staff of the exact location where a duress alarm has been activated.


Australian Garden Store Relies on March Networks’ Retail Software

Flower Power Garden Centers, an Australian garden retailer in Sydney, acquired March Networks’ Searchlight for retail software solutions. Searchlight integrates the store’s March Networks video surveillance with transaction data from the retailer’s pointof-sale systems, allowing employees to review reports of potentially suspicious transactions and immediately click through to the corresponding video. The center is transitioning to March Networks’ 8000 Series Hybrid NVRs and IP cameras. The hybrid capacity of the recorders allows the garden center chain to transition to IP over time instead of forcing it into a costly upfront infrastructure upgrade. The video solution runs on March Networks Command Enterprise VMS. It features advanced video search tools, including a motion histogram that highlights movement and a visual finder bar with thumbnail images that speed the user through the timeline to the required video evidence. The VMS also enables centralized user management and mass configuration, as well as real-time health monitoring that alerts system administrators to potential performance issues. Additionally, the software also allows users to access video on their smartphones or tablets with an optional March Networks cloud service.


Editor’s Note: Security surveillance in the past has often been associated with images or videos. However, audio surveillance has evolved to play a major role in security by detecting and analyzing sounds that represent potential threats or events.

Louroe eLectronics inteLLigent Audio AnALytics system Le-802


he LE-802 offers a robust, easy-to-use and easy-to-install system for unattended audio monitoring of specific events such as gunshots, aggressive speech, glass breaking and car alarms. The system is a complete hardware and software solution that is housed in a weather and vandal resistant enclosure for outdoor applications. It provides for constant 360° audio monitoring over large areas and is designed for easy installation on most city utility poles or walls. KEY FEATURES: • PoE-powered • Weather and vandal resistant enclosure • Constant 360° audio monitoring over large areas • Easy installation on most city utility poles or walls • Sends notifications to network or connected devices

guArdiAn indoor Active shooter detection


he Guardian Indoor Active Shooter Detection System incorporates acoustic gunshot identification software and combines it with infrared camera gunfire flash detection to produce one of the most capable indoor gunshot detection system available today. The system’s dual modality provides the highest rate of detection while bringing the number of potential false alerts to zero.

Supplier: Louroe Electronics URL:

shotspotter FLex


hotSpotter Flex helps law enforcement agencies by directing the police to the precise location of illegal gunfire incidents. ShotSpotter instantly notifies officers of shootings in progress with real-time data delivered to dispatch centers, patrol cars and even smart phones. Instant alerts enable first responders to aid victims, collect evidence and quickly apprehend armed, dangerous offenders. KEY FEATURES: • Constant, 360-degree wide-area acoustic surveillance throughout large coverage areas • Provides precise location including latitude/longitude, street address • Number and exact time of rounds fired • Identification of fully-automatic or high-capacity weapons • Identification of multiple shooters • Detailed forensic data for investigation, prosecution and analysis

Supplier: Shooter Detection Systems URL:

Supplier: ShotSpotter URL:

nLss gAtewAy



LSS Gateway is a unified solution that combines multiple systems including video management, access control, analytics, audio and intrusion into a single, easy-to-use networked platform. Built-in audio analytics provides a tool for immediate identification of threats or potential threats identified through audio monitoring. The NLSS Gateway has the ability to listen for certain sounds through microphone inputs on certain IP cameras. This type of monitoring can provide visibility to events that would not be detected with a video-only system.


KEY FEATURES: • Once a weapon is fired, two key events instantly occur: an infrared flash and an acoustic bang • The sensors both “see” and “hear” events, process the information and declare a shot alert with certainty to the user • The customizable software embedded in the Guardian solution monitors the sensors and provides audio and visually relevant alerts • SMS and email notifications for shot alerts and system maintenance warnings to building occupants, emergency personnel and/or local law enforcement • Designed to connect to existing client security panel via relay output interface

KEY FEATURES: • Detects crimes and events by analyzing audio • Aggression/scream detection - recognizes aggressive speech and shouting from speakers • Gunshot detection - enables immediate action whenever a gunshot is fired; initiates facility lockdowns • Glass breakage detection - detects sounds of attempted break-ins • Car alarm detection - provides alert of the potential for an attempted car theft or break-in Supplier: Next Level Security Systems URL:

Beyond Vision,

ACTi Counts on

“Robot as a Service”

ACTi, a new entrant to the 2016 a&s Security 50 ranking, shared its viewpoint on how big data, robots, AI, the IoT and Cloud will change all industries, and how the company was able to utilize these future technologies to become a data analytics service provider.

BY the a&s Editorial Team

his March, Google Deep Mind’s artificial intelligence (AI) program, AlphaGo, defeated the Go World champion, Lee Sedol. The results of this game heralded the coming era of AI. Many industrial experts have forecasted that in the next 10 years, AI will totally change peoples’ lives and replace a large portion of the current human labor work. Foreseeing how AI will initiate the next industrial revolution, ACTi, a company that provides data analytics services plus end-to-end physical security systems, rolled out “Robot as a Service” across multiple verticals and applications to optimize customer business intelligence and operational efficiency. Juber Chu, CEO of ACTi, said, “In the future, all the industries and businesses will be heavily influenced by big data, robots, AI, the IoT and Cloud. That is why ACTi focuses on the services based on these technologies.”

Focusing on Data analytics service


In the past, ACTi was well known as the early adopter of network technology for surveillance cameras. Earlier this year, ACTi also became a new entrant in the a&s International 2016 Security 50 ranking, claiming its position as one of the top 50 security companies globally. Although ACTi is recognized as a leading video surveillance system provider in the security industry, its objective from day one has been about “content.” “When we first founded this company, we adopted the name ACTi which stands for Apply Content Technology Innovation, reflecting our original vision of providing intelligence and value,” said Chu. At the center of ACTi’s various solutions is data generated by cameras as well as other devices. The data is then processed and analyzed by ACTi’s analytics software, which Chu calls “robots.” The


robots function well alongside AI, which is usually referred to as machine learning by the industry, and runs on Microsoft Azure and Amazon Web Services cloud platforms to create different business values for various verticals. Chu said, “We not only care about how to produce perfectly clear video, but also how to better understand people (as customers) using video analytics and other devices/sensors to create automatic responses and support business decisions. These can all be attributed to artificial intelligence in our robots.” ACTi’s expertise in video surveillance technology enabled it to develop a unique selling proposition. Chu said that video is very vital across verticals and applications and that ACTi is one of the very few companies that can provide structured metadata to connect with the metadata from IT/ICT systems.

OptimizatiOn Of Retail and factORy management Major enterprises, especially in retail, have started to adopt ACTi’s Robot as a Service to help them earn more profit or make better business decisions. “With the video and images, we can perform gender, age, emotion estimation and consumer buying behavior analysis. After obtaining the buyers’ demographic profiles, the robot can push specific advertisements to them,” shared Chu. “One retailer counted on us to help him charge rent for its store tenants according to the visitor traffic per month. We can also help to instantly display the number of visitors on each floor of a retail store. Another home appliance company subscribed to our service to help it identify if its target customers, who belong to certain age groups and gender, are being reached.” Chu also continued that in addition to retail, “We also have a lot of customers who count on us to optimize the efficiency of their facilities and staff management. When a certain facility encounters problems, the system can contact the right staff who should come over to fix that problem. In the meantime, the solution can monitor and properly manage staff in huge factories.” The previous use cases paint a clear picture of how

the company has successfully transformed itself from a video content service provider into a business intelligent solution and service provider, utilizing future technologies such as the IoT, big data, cloud computing, robots and AI.

PartnershiP with ricoh and Microsoft To reach different clients, ACTi has leveraged the strengths of different solution providers. The company recently formed a partnership with Japanese office solutions provider Ricoh. Ricoh is a company that has transformed from being a facility supplier into a solutions and service provider that aims to make office management more efficient and office work more productive. As such, they offer office printers, unified communication systems, projectors and interactive whiteboards.

the IoT and Cloud technologies. With advancements in the field of AI, the future service industry will become more like a personal assistant, similar to Siri for iPhones. So, Chu mentioned that ACTi is trying to make their service as simple and similar to Siri as possible. “From our experience, the customers usually like to say, ‘Provide me with your application service so I don’t need to learn anything and can win everything.’ If we focus on offering valuable service to our clients, and also make it extremely simple, we should be in the right position for future growth.” ACTi is one of the very few security companies who were able to change from being a device supplier to a service provider. Now, with all these future technologies in place, the company has successfully involved itself in more connected businesses, going beyond mere video surveillance.

“IN THE FUTURE, ALL THE INDUSTRIES AND BUSINESSES WILL BE HEAVILY INFLUENCED BY BIG DATA, ROBOTS, AI, THE IoT AND CLOUD. THAT IS WHY ACTI FOCUSES ON THE SERVICES BASED ON THESE TECHNOLOGIES.” ACTi provides Ricoh with the meeting resources management software to manage conference rooms, meeting minutes’ distribution and archiving, post-meeting tracking and follow-ups, “leadsgeneration,” and other analytics services, if needed. This creates a good synergistic partnership for both companies as Ricoh can leverage ACTi’s cloud-based analytics and business intelligence to provide an even more comprehensive service to its customers. In addition, ACTi’s Robot as a Service can easily be demonstrated live on Microsoft Azure cloud platform, re g a rd l e s s o f t h e c u s to m e r ’s geographical location. This partnership helps both companies to promote intelligent business solutions for their customers and sales partners.

Juber Chu, CEO, ACTi

Looking into the future In the future, ACTi will extend the use of big data, robots, AI,



news feature

Evolis Wins Contract in China The Shandong province in China will begin implementing Evolis’ multifunctional plastic card for use in a variety of functions. Chinese systems integrators will utilize Avansia printers to provide smart cards for the residents. BY Evolis

volis, a developer of personalization systems for plastic cards, has been selected by the Social Security department of the Chinese province Shandong for the personalization and instant issuance of multifunctional plastic cards. The cards are co-branded by the Shandong social security authorities and six Chinese banks and combine a debit card with a social security card. Over 400 Avansia printers from Evolis integrating retransfer

printing technology have been equipped with a specific smart card encoder by a Chinese systems integrator before deployment in the banks end of December 2016. The contract, worth US$1.2 million includes consumables and spare parts. “We are proud that our company has been selected to be part of innovative high tech projects in China where multifunctional smart cards are becoming a real trend,” explained Emmanuel Picot, CEO of Evolis. The Eastern Chinese region of Shandong is one of the most populous and most affluent provinces in the People’s Republic of China counting a population of around 97 million people. This innovative project has the aim to further develop the applications of

Higher Growth for Southeast Asian Video Surveillance Market Than for Other Asian Markets Due to this high growth rate, many vendors are focusing on the region and opening up local headquarters and offices. BY Monica Wang, Senior Analyst, IHS Markit

he Southeast Asian market for video surveillance equipment is forecasted to grow at an average annual rate of 7.7 percent from 2015 to 2020. This is higher than the rate forecasted for markets in East Asia, India or Oceania. China is the only large regional market in Asia that is forecasted to grow faster. These are according to the latest findings from IHS Markit’s Video Surveillance Intelligence Service.


”Japanese and Western brands are keeping high share of the Southeast Asian market.” Thailand, Indonesia and Malaysia are estimated to have been the three biggest video surveillance markets in Southeast Asia in 2015. However, the Indonesian and Vietnamese markets are


forecasted to be the fastest, driven by investment in large infrastructure and manufacturing. Meanwhile, in some other Southeast Asian countries, government and private sector security spending are being postponed or cancelled, due to the knock-on effects of low oil prices. The market shares of Chinese vendors and local vendors were estimated to have increased in the Southeast Asian market in 2015. Nevertheless, the supply base remains more fragmented than many other regional markets, with the largest fifteen vendors accounting for less than half of market revenues. Japanese and Western brands are keeping high share of the Southeast Asian market. One major reason is that with the flux of foreign direct investment (FDI) from Japan, United States and European Union into ASEAN countries, many construction projects are awarded to overseas engineering, procurement, and construction (OEPC). OEPC organizations often use the same video surveillance equipment vendors that they use in regions outside Southeast Asia. To service projects in South East Asia, many vendors have opened regional headquarters in Singapore and local sales offices in each country. With comparatively low growth in many other international markets, these vendors will look to make the most of opportunities in South East Asia over the decade ahead.

the classic social security card, up to now issued centrally by the social security bureau. The new financial security card can be issued in the six partner banks as a multi-application card offering life insurance, medical insurance, unemployment insurance, work-related injury insurance and maternity insurance as well as all functions of common debit cards such as cash withdrawal, transfer, card consumption, investment and wealth management and bill payment, etc. Evolis has been widely recognized as a leading provider of card issuance solutions to the Banking and Government sectors for the past 10 years. Numerous projects with governments around the world have been awarded to the French company for the instant issuance of secure identification cards, such as social security cards, national ID cards, voter cards or driver’s licenses and whereby hundreds of thousands of citizens can be equipped with a highly secure official card with minimum delay. In 2015, Evolis also became the world leader in decentralized issuance of payment cards with This innovative project has the aim to more than 55,000 systems installed in bank further develop the applications of the classic social security card, up to now issued branches worldwide. centrally by the social security bureau. To meet the needs of such complex projects, a dedicated project team develops tailored solutions for system integrators willing to support any card-based project, whether local or global. Due to its flexible manufacturing capabilities and technical expertise, Evolis is able to position itself both on projects requiring large volumes of card issuance terminals and/or strong product customization. The Avansia system, released at the end of 2014, represents a new technology for Evolis, the retransfer. It allows users to print individually in offset quality and distinguishes itself by high durability. Avansia benefits from all types of encoding that can be combined: magnetic, chip with and without contact, for any type of highly secure card. Retransfer technology is suited for a large variety of applications such as secured access cards, student IDs, payment cards, official identification cards, driver’s licenses, and more.

Synectics Show Offshore Success With Multiple Vessel Contracts Synectics’ high-definition cameras and management systems will be leveraged to create end-to-end solutions for marine and offshore vessels BY Synectics

lobal surveillance business Synectics has been awarded contracts for ten marine and offshore vessels including LNG Carriers, LPG Carriers and Floating Storage Regasification Units (FSRUs). Scheduled for construction in South Korea and China, the international vessels will all be equipped with end-to-end surveillance solutions comprising Synectics’ COEX camera stations, Synergy command and control functionality and tailored integrations. The largest of the oil and gas vessel contracts will see COEX C2000 and C3000 High Definition camera stations, and Synergy Compact Ultra

hardware platforms, deployed on six LNG carriers. Synectics, with over 30 years’ experience developing solutions for the oil, gas and marine sectors, will also be responsible for Factory Acceptance Testing (FAT) and commissioning of the installed systems. In addition to providing stand-alone camera control, video playback and secure incident/ evidence management for each individual vessel, Synergy Compact’s on-board Synergy 3 software will enable each carrier to integrate surveillance data with third party systems — including radar — in order to improve situational awareness and threat detection. The innovative new radar integration offered by Synectics has also been specified on one of the contracts for two Floating Storage Regasification Unit’s (FSRUs) — vessels vital to safe oceanic LNG transfer. The FSRU projects will see a total of 40 hazardous and safe area Synectics COEX camera stations and wash systems deployed across the two vessels. Each vessel will also use Synergy 3 to monitor and manage surveillance and provide full situational awareness of safety, security and process stability. In a further marine sector contract, Synectics will supply cameras and security/ process management solutions for two LPG Carriers. As well as offering on-vessel surveillance management, the Synergy solution deployed will enable remote viewing and camera control. All of the contracts will be supported by Synectics’ dedicated Asia Pacific regional office based in Singapore. Darren Alder, Synectics Division Director for Oil and Gas, said: “The oil and gas market is going through a turbulent time but as these contracts show — for businesses like ours that have the right sector experience and international support infrastructure in place — quality opportunities are out there. We are delighted to have secured these marine projects based on our expertise, relationships with the major shipyards and ability to deliver end-to-end surveillance solutions.”

Each vessel will be equipped with Synectics’ COEX camera stations, Synergy command and control functionality, and tailored integrations.




Big data is no longer just a buzzword. More and more, end users turn to data generated by various sensors to find meanings and patterns in their efforts to optimize business and enhance efficiency. Increasingly, rail transportation is also moving towards this trend. BY William Pao


ail is one of the most important forms of transportation. Yet, with the threat of terrorism and budget constraints facing operators, they increasingly rely on technology, not only for safety purposes but also for management efficiency. The data generated by devices and sensors in a rail system can be extracted and analyzed to help operators achieve their objectives. “Security devices and platforms can stream notifications through one simple-to-use interface that will relieve the monitoring burden on security managers and staff, making it easier to deploy resources and tactical response more efficiently. It is this refinement of the security profile that allows states or privately owned rail agencies to contribute to the big data scheme as they move toward collecting better-quality information that will be useful for security as well as business operations and other quantifiable studies,” said Steve Birkmeier, VP of Sales and Business Development at Arteco.

How Data Keeps Rail secuRe Security remains the primary concern for rail operators, in particular after various attacks on train and metro stations. “Since September 11, and more specifically following the Madrid and London rail attacks, there has been an increased awareness of terrorist threats on mass transit and the particular vulnerabilities of this transport mode. And we’ve recently seen an increase in ‘lone-wolf’ style attacks on the rail networks in Europe,” said James Chong, Founder and CEO of Vidsys. “When looking at threats in this environment, and with less tools in place to prevent attacks, managers need to leverage technology to help identify threats and prevent attacks before they happen.”



HigH-growtH Companies FoCus on end-to-end solutions BY William Pao

*Please refer to A130 (November issue) for the complete 2016 a&s International Security 50 ranking.

Top 15 Companies With Highest Growth in 2015 Rank Company

2015 2014 Revenue Revenue Revenue Growth (2014-2015)

1 Infinova




2 Digital Barriers (Solutions Division)




3 TKH Group (Vision & Security Systems) 135.35



4 Hikvision Digital Technology




5 Dahua Technology




6 Avigilon




7 Milestone Systems




8 Vicon Industries




9 ASSA ABLOY (Global Technologies)








11 Safran Identity & Security




12 Axis Communications




13 Fermax












Looking at the list of fastest-growing companies in 2015 we can see there isn't necessarily a correlation between a company's total revenue and revenue growth. Infinova, for example, ranks No. 13 on the Security 50 main list yet has garnered the top spot on the growth list, registering a whopping 85.1 percent increase in sales enabled by its wider selection of products after its acquisitions of March Networks in 2012 and Swann in 2014. Safran Identity & Security, which ranks No. 5 on the main list and has recently entered into an agreement to be sold to Advent International, grew 23.7 percent last year, ranking No. 11. While the top 10 fastest growing companies are mostly familiar faces, one company stands out: Digital Barriers, a wireless solutions provider, is a first timer to Security 50. While it ranked No. 48 on the main list, it took the No. 2 spot in terms of sales growth thanks in part to its strong relationship with the US government, who relies on Digital Barriers solutions for border security, law enforcement and defense, among others. DECEMBER 2016 ●

A more consistent pattern is found in ASSA ABLOY, which ranks No. 6 in total sales and No. 9 in terms of growth at 26.3 percent, thanks to an overall growing access control industry amid a migration to IP. The vision and security systems sub-segment under the TKH Group saw growth of 59.8 percent, ranking No. 3, contributed partially by its acquisition of the Commend Group and an increase in overseas revenue due to international projects. Avigilon ranks No. 6 on the growth list with sales increase of 36.1 percent underpinned by the firm’s growth strategy that solidifies the firm’s presence in North America and EMEA and expands its sales reach to markets like APAC and LATAM. One point that most of the high-growth companies on the list share in common


is their efforts to push their end-to-end video surveillance solution business. By offering end-to-end solutions, companies can offer a total package to integrators, who can save on upfront purchasing cost and achieve even further savings in the product’s lifecycle through repairs and maintenance from one single source. Infinova, for example, offers cameras on the front and NVRs on the back, as well as the software that manages the video altogether. On top of that the firm also has fiber optics solutions to transmit video, audio and data with the ability to carry 128 channels of video over a single fiber. IDIS, which ranks No. 10 on the growth list, aims to be a total solutions provider focused on the mid- to high-end markets with its extensive range of cameras, NVRs, network accessories combined with software that manages it all. Avigilon, which has been targeting the mid- to high segments of the market, is now focusing on the entry level, too, providing complete solutions to users. “Avigilon has long been known for having exceptional quality products targeting the mid- to upper tier of the market and ranging in customer sizes from the small to medium business (SMB) customers up to the enterprise size customers,” said Darren Seed, VP of Capital Markets and Communications at Avigilon. “We launched a pricing adjustment in Q2 focusing on our H3 camera line and NVR2s to expand our addressable market and target the entry level of the industry. This was very well received by the marketplace and, more recently, we announced a new line of cameras called the H4 SL camera line. The H4 SL is targeted more at the entry-level market, so it wasn't until 2016 that we began to really invest in the entry-level market place. For our systems integrators and ultimately the end user, we provide a wide variety of different solutions, because truly, Avigilon is a solutions provider. A camera by itself is just a paper weight, but Avigilon sells the entire solution.” Different from most of the companies growing their end-to-end approach, Milestone Systems chose to stick with its software focus. It reported a 32 percent revenue growth in 2015, on the back of its open platform technology as well as a solid network of partners. With competition becoming fiercer than ever, many companies are looking beyond traditional security applications to sustain growth. Hi Sharp, for example, has entered into various niche

Industry report

applications such as car safety, where users can get complete oversight of their fleet operations with onboard cameras and mobile DVRs. “In the past, the revenue from our security business supported our car safety business. Now, the situation has reversed,” said Jerry Chiang, President of Hi Sharp. “You’ve got to have a reputation in security before you move into car safety. For Taiwan security players who also have expertise in car safety for large-size vehicles, Hi Sharp is pretty much unrivaled.” The two Chinese video solutions giants, Hikvision Digital Technology and Dahua Technology, had more consistent rankings both in total revenue and revenue growth. Hikvision, emerging now as the No. 1 company on Security 50, ranks No. 4 on the growth list. Dahua ranks No. 4 in terms of total revenue and No. 5 in sales growth. In summary, the security landscape has become more competitive than ever, making it harder for players to sustain revenue growth. Only by providing customers value and the kind of integrated solutions that they need can security companies win out amid the competition. This is demonstrated by some of the fastest-growing companies on Security 50 this year.

axis FoCuses on integrated 12 solutions to give users more value







xis Communications, a pioneer and leader in network video solutions, continued to register double-digit growth last year despite increased market competition. While video still constitutes the company’s core business, Axis has expanded its portfolio beyond video to include network-based access control, intercoms and horn speakers, delivering integrated solutions. The benefits include helping integrators to get complete packages from one supplier and providing additional values for users in different verticals. “WE SEE A For example, in a factory setting where HIGHER DEMAND all security systems are converged on the FOR INTEGRATED network, Axis can offer thermal cameras SECURITY that detect suspicious individuals at the perimeters. Then, the PA system would SOLUTIONS broadcast a message that tells the intruder – AN AREA to go away. For known staff, suppliers or WHERE WE ARE contractors, they can speak through the IP STRENGTHENING intercom to the operators inside, and staff with employee badges can pass through OUR POSITION.” the gate through the access control system. “So it’s perimeter detection, audio that you can add, the door station, and the access control — instead of only the camera,” said Edwin Roobol, Regional Director for Middle Europe at Axis Communications. Ray Mauritsson, President and CEO of Axis Communications, added: “We see a higher demand for integrated security solutions — an area where we are strengthening our position. For instance, in 2016 we have made three acquisitions (2N, Citilog and Cognimatics) in order to develop and broaden our solution offering. That drives our new business efforts and R&D to focus on solutions that create a greater value for our end customers.” With Axis acquired by Canon nearly two years ago, the synergy of the merger has increasingly played out. “Canon’s strengths are in optics and the patents that they have, and their efficiency and production capacity. Those are the areas where we are identifying potential benefits and collaboration,” Roobol said. Earlier, Axis rolled out a camera combining its own technology as well as Canon’s optics. At the same time, Axis has taken charge of the marketing and sales of Canon’s entire network video portfolio in EMEA and North America. “One benefit it has is that it has a lot of advantages that we don’t compete against each other, but collaborate, which I think makes a lot of sense,” Roobol said.



allegion aiMs at larger Market share DESPITE MAKING HEADLINES WITH SOME MAJOR ACQUISITIONS, THE COMPANY’S REVENUE 2016 SECURITY 50 REMAINED WEAK. RANKING Dave Petratis, Chairman, President and CEO, Allegion




he access control solutions provider Allegion’s major business strategies this year have centered on several key acquisitions. These have helped the company strengthen its presence in the market. However, its revenue from electronic products and access control systems were down almost 2.5 percent over the previous year. “Video security is becoming much more common and homogenous these days,” said Dave Petratis, Chairman, President and CEO of Allegion. “Because of the mechanical nature of security, markets are more localized. In Europe you don’t have the same dynamic country to country, a Portuguese lock is different than a German lock. The market in the U.S. appears to be homogenous, but codes and standards require-

BY Prasanth Aby Thomas

Please refer to A130 (November issue) for the complete 2016 a&s International Security 50 ranking.


he physical security industry is going through one of the most complex periods in history. The global economic slowdown and the rise of Chinese manufacturers have wreaked havoc across the markets prompting many of the traditional companies to take decisive steps towards restructuring. According to a report from IHS this year, the total value of video surveillance sales have gone down, not because of lower units shipped, but because of price erosion. Security companies, on their part, are looking at several options to overcome these challenges. Some have opted to do mergers and acquisitions, others expanded their products outside their traditional zones of expertise. Certain companies have given into the lower production costs of Chinese manufacturing industry and taken the route of outsourcing manufacturing. In this article, we talk to several major security companies to get their views on the current market conditions and industry trends.




f there is one company that has seen some significant changes in its product portfolio over the past few years, it’s the thermal camera maker FLIR Systems. This is mainly due to a series of acquisitions that the company has engaged in lately. This year, it was DVTEL. The company’s surveillance revenue was down 3.3 percent in the year 2015, mainly due to continued reductions in demand from US government-funded customers and decreases in airborne and integrated system product line revenues. However, the security division more than made up for it with an increase of 26.5 percent in revenue mainly due to increased deliveries across all product families. “With the new price position and product range, we’re sort of addressing the lower market as well with shorter range as well,” said David Montague, Security Sales Director for EMEA at FLIR Systems. “There’s an element of business in thermal imaging that is being commoditized, people are just taking the thermal imaging from their

“THE COMPANY, IN ITS OBVIOUS ATTEMPTS TO REACH FOR A BIGGER MARKET SHARE, IS PLANNING TO EXPAND IN EUROPE AND ACROSS OTHER MARKETS.” ments are different in commercial institutions in New York City than in Los Angeles. This is one of the complexities of the security business. It is why there will only be a handful of companies that are able to handle the communication in global access protocols.” “In Asia-Pacific, we acquired three companies: Milre, number two in electronic security in South Korea as well as FSH and Brio in Australia,” said Petratis. “We have been in the access control business for several decades with our global brands. Our master brands now include Schlage, LCN, Von Duprin, SimonsVoss and Interflex. We are a global company — number two in the world.” “When you think of technology, think of software, firmware, miniaturization, battery life and mechanical applications. These can take us to different geographies and markets. That is how we think about it. One of the things that is important to Allegion is our portfolio of brands, which bring solutions to specific verticals through these technologies. Little over a year ago, the company acquired SimonsVoss. Together with other acquisitions, the company is able to make access control solutions that are smaller and more intelligent that could be a driver in the connected world.

“One of Allegion’s main focuses is the convergence of mechanical and electronic solutions,” Petratis said. “SimonsVoss is a strong brand that brings technology, long battery life and the miniaturization of products — innovations that greatly benefit our customers and are centered around that convergence.” The company, in its obvious attempts to reach for a bigger market share, is planning to expand in Europe and across other markets. It believes that there is a strong opportunity in Europe as electronics become increasingly integrated with mechanical systems. The company added it differentiates itself from others through its historical installation base and open protocols. “We use open protocols as we want our devices to be able to communicate with building management systems, access control systems, or provide to the customers our own system,” Petratis said. “If you go into an Apple store, you will find our locks. Utilizing IoT technology, we are a part of Apple HomeKit. Our growth, our profitability and our innovation are our drivers for the company and of course our people.”





Industry report

distributors going away and storing them. It is not project-based, it is more commodity-based.” Its business strategies, having bought several security companies, would look as leaning more towards becoming an end-to-end solutions provider. While this assumption could be valid, John Distelzweig, VP and GM for Security at FLIR Systems, pointed out that the company still remains completely compliant to the open architecture. “We remain completely open, so our cameras are ONVIF and we maintain certifications with the other VMSes and we will never abandon that approach. I think it is critical in the industry to maintain open and compatibility on both sides,” Distelzweig said. “So our VMSes, we integrate many manufacturers’ cameras and our cameras are compatible with

many VMSes. I wouldn’t want to put ourselves in a category, where we are more or less a closed system, that’s not our strategy at all, but we do believe that the future for the industry and the power comes from having control of all the pieces and being able to deliver additional features and additional values which are significantly more challenging to deliver when you put a system together from many different manufacturers.” “I see our products work not vertically more horizontally to impress all those applications,” Montague said. “Having said that, since we acquired DVTEL, the VMS solutions sometimes do address specific needs. For example, if you’re going into retail, you might want to know how many people came. There’s specific software applications you can address to different verticals.”


Growth of the security systems integration market in the Americas and EMEA picked up in 2016, posting decent figures. Reasons for this are several, but prominent among them is the arrival of new technologies that are making solutions more efficient. In this article, we talk to several systems integrators to understand how they see the year and what they expect in the future. BY Prasanth Aby Thomas and Emily Lin

n 2015, the growth of the global security systems integration market had fallen from the previous year. In 2016 Security systems integration market by geographic region (US$ Billions) though, the market bounced back to 35 higher rates, boosted by recovering EMEA demand after the economic gloom. AMERICAS 30 But by now, some things have changed. ASIA For instance, the main driver of growth is no 25 longer the integration part, but services and maintenance. 20 “In 2016 we have estimated the market has grown about 5 percent,” said Oliver Philippou, 15 Senior Analyst at IHS Markit. “This has been driven by a number of features, but one of the 10 main factors has been the increase of service and maintenance market.” 5 The focus on services and maintenance is not an altogether new trend, but it has 0 2015 2016 2020 become all-the-more prevalent this year. Philippou pointed out that especially in the The global market for security systems integration is expected to grow from US$60.3 billion in 2015 to $75.7 Western markets, the tendency to move away billion in 2020, which is an increase at a CAGR of 4.6 percent. Service and maintenance will reportedly rise from $14.5 billion in 2015 to $18.8 billion in 2020. Source: IHS Markit from an upfront, single payment to ongoing, recurring fees is increasing. IHS Markit estimates the global market for security systems integration to grow from US$60.3 billion in 2015 to $75.7 billion in 2020, which is an increase at a CAGR of 4.6 percent. The Americas generated revenue of $22.3 billion and $23 billion in 2015 and 2016 respectively, and this is expected to expand at 2.7 percent to 2020. The EMEA will edge higher at 3.7 percent during the same period, after posting $15.2 billion in 2015 and $15.8 billion revenue in 2016. The Asia-Pacific region has posted the highest revenue — $22.9 billion in 2015, $24.6 billion in 2016 and is on track to grow at a CAGR of 6.9 percent to 2020. Service and maintenance services will reportedly rise from $14.5 billion in 2015 to $18.8 billion in 2020. Growth figures and reasons aside, there are certain other factors that have characterized 2016 for systems integration. One of them is the technological advancements that have blurred the line between security and IT. These include the increased prevalence of concepts such as the Internet of Things (IoT), big data and artificial intelligence, most of which have forced the systems integrators (SIs) to rethink their business strategies and remodel their work process.

Security Systems Integration - July 2016




: 016 2 IN N O TI A R TEG N I MS E T SYS



he evolution of video compression has gone through several stages. “Starting in the late 80’s, MPEG-1 was designed to compress VHS-level quality, followed by MPEG-2 for NTSC/PAL broadcast, MPEG-4 Part 2, H.264 for HD, and

now H.265 … which provides a 40-50 percent bitrate reduction over H.264 at the same perceived video quality,” said Bengt Christensson, Senior Director of Marketing at Ambarella. There are, however, limitations as well. For example, the 50 percent bitrate

reduction applies to a single video stream, while H.265 chipsets currently available in the market offer little space for vendors to differentiate their products. But that is not to negate the various positive aspects of H.265, which is in demand at a time when surveillance

H.265: The Future, or Just Hype?

H.264 DECEMBER 2016 ●

A major topic in video surveillance nowadays is H.265, which addresses the need for more effective bandwidth and storage usage in the midst of 4K or even 8K video. Against this backdrop, more and more vendors have rolled out end-to-end systems to bring out the full benefits of H.265. But before the technology replaces H.264 to become the mainstream, several challenges and issues need to be resolved. BY William Pao


migrates towards 4K (3840 x 2160) and even 8K (8192 × 4320) video. “Given the fact that surveillance systems run around the clock, the data storage required can quickly add up,” said Karen Sangha, Field Marketing Specialist for Security Solutions at Panasonic. “H.265

compression provides the power to meet the challenge posed by these large high-resolution video files by offering a higher level of compression to make the best use of the available limited bandwidth and data storage space.” “For H.264, with a 2MP camera, surveil-

H.265 Looking Beyond H.265

Since camera vendors find it difficult to differentiate based on H.265 alone, they differentiate on other features, for example noise reduction and wide dynamic range functions. These are more effectively processed by the image sensor that complements H.265 performance. “H.265 is basically just a ‘wrapper.’ It is the package that you put inside that makes the difference,” said Pieter van de Looveren, Senior Manager for Marketing Communication at Bosch Security Systems. “The way a manufacturer is able to minimize the amount of noise makes a substantial difference. Image noise, the deadly enemy of video surveillance users and manufacturers, is produced in the camera sensor and is caused by illumination, electrical interference and the sensor substrate itself. Although it can never be completely negated, it can be limited significantly using technical design, component quality, and managing lighting conditions. Therefore, customers should pay more attention to the manufacturer’s ability to digitally reduce noise, dynamically adjust the camera’s exposure, offer high dynamic ranges, and other improvement algorithms to clean the image by minimizing noise and optimizing image quality in and around objects of interest.”

lance on a 24-hour basis consumes 50GB of storage. For H.265, it uses only 25GB,” said Joseph Vo, Technical Manager at Vantech. This reduction in bandwidth and storage usage translates into better savings for the end user. “Security is often seen as a grudge purchase, so immediately organizations can save money on storage equipment and its maintenance and possibly the number of cameras they need to install,” said Brian Song, MD of IDIS Europe. “The greatest benefit of H.265 system is a reduction of bitrate by more than 50 percent than H.264, which means the users can save half of the cost on storage and get better image quality over limited bandwidth,” said Clarence Lin, Director of Afidus.

Benefits of Using End-to-End System Realizing the benefits H.265 brings, many vendors have rolled out H.265 cameras. More and more, they have also announced H.265 NVRs, which form a complete end-to-end system that brings out the full benefits of H.265. “If a customer would purchase a H.265 camera but the recording device is only supporting H.264 streams, the H.265 advantage of the camera is gone,” said Pieter van de Looveren, Senior Manager for Marketing Communication at Bosch Security Systems. “All supporting components — that is, video management software, monitors, network equipment and storage solutions — must be available in order to effectively use a high-resolution H.265 video surveillance solution. Customers should think about a complete end-to-end solution.” Getting an end-to-end H.265 system would also make more business sense. “End-to-end systems are more cost-effective from the outset as everything is purchased and supported by one supplier, so this saves installers a huge amount of time,” Song said. “Purchasing NVRs, cameras and video


1: The Need for More Powerful IlluMINaTIoN High MP and 4K+ Cameras

The Future of

Low Light Surveillance Illumination plays a key role in security applications to guarantee high quality images, even under challenging light conditions. The latest advances in camera technology are changing the way installers are designing lighting for intelligent video surveillance systems. BY David Lambert, Managing Director (Joint), Raytec


chieving high performance images at night is one of the greatest priorities of any video surveillance system. Under the cover of darkness, there is greater risk of crime, but it is also the most difficult condition for cameras to operate in. This is where lighting becomes essential. Of course, surveillance technology is evolving. Cameras are becoming smarter and more efficient than ever, and lighting needs to adapt to support the latest camera trends. The latest trends in higher megapixel, 4K+, multi-sensor and low-light cameras, along with a greater adoption of video analytics, are fundamentally changing the way we illuminate nighttime scenes. Broadly speaking, the latest advances in camera technology can be grouped into three main demands on LED lighting — to produce the best surveillance images and system performance at night. These are: • More powerful illumination • Intelligent networked illumination • Reduced cost of illumination This article will explore the reasons for these three trends in LED lighting, and an emerging fourth trend — improved data for specifiers.


Over the last few years, we’ve seen a steady rise in users demanding more detail from their surveillance images at night. High megapixel and multi-sensor cameras are being used to provide evidential detail, not just an overview of a scene. This represents a big leap forward in image quality for the security industry. But more pixels require more light. High megapixel and 4K cameras need professional lighting to enable the higher resolutions that they are capable of —especially at night. Without dedicated lighting, their performance will degrade back to noisy, lower resolution images. We can see this in the smart phone industry. The latest generation of smart phones, from the iPhone 7 to the Samsung Galaxy S7, settle on a camera sweet spot of around 12 megapixels. Of particular interest is the Samsung Galaxy S6, which boasted 16 megapixels. But the newer S7 model reduced that to 12 megapixels to promote improved low light performance. So always remember, all things being equal, the higher the resolution the more light is needed. One of the most powerful features of high megapixel cameras is their ability to digitally zoom into an image to extract more details from a scene. But when you zoom, both the high quality pixels and noise in the image is magnified. High megapixel and 4K+ cameras demand more powerful illumination both to improve their overall performance and to empower digital zoom at night. To respond to the needs of high megapixel cameras, modern illuminators will have to guarantee higher levels of light on scene. Raytec measures the light output of all of our LED illuminators to calculate maximum distances based on exact light levels on scene — a standard practice followed by most reputable manufacturers. Every Raytec illuminator adheres to the “POWERS standard” and delivers a minimum lighting power of 0.35µW/cm2 (infra-red) and 3 lux (white-light) at its maximum quoted distance; high illumination levels to service high performance cameras. Illuminating

any scene to this level will allow the camera to capture highly detailed images and achieve subject identification by empowering digital zoom.

Multi-Sensor Cameras and Large Area Surveillance The increased use of multi-sensor cameras also creates a demand for more powerful illumination. With multi-sensor cameras, huge areas can be monitored by stitching together multiple images, so that the end user can deploy fewer cameras to save on installation costs. A multi-sensor megapixel camera can cover the whole scene effectively and its digital zoom enables investigation of areas of interest. The challenge from a lighting perspective is that huge areas need to be illuminated from a single location — close to the camera. When you are replacing multiple cameras with one camera and one camera location, then multiple illuminators also need to be replaced by one illuminator — not only to cover the whole scene but also to make good financial sense! So in this instance, the lighting needs to be both powerful and span an incredibly wide area, covering the entire width and depth of the scene. But crucially, it needs to deliver a consistently high level of light throughout the whole area, so that the images are of the best quality wherever they are captured in the scene — near or far. The solution is high power 180° lighting designed to cover the entire camera view. As an example, the latest Raytec Panoramic Ultra products illuminate up to 150 meters at a 180° angle from a single illuminator so that multisensor cameras never miss an event at night. The best solutions should use a highly elliptical beam which shapes the light to match the needs of the camera system. At Raytec, we typically recommend a 180° horizontal x 10° vertical beam for wide angle applications to make sure the full scene is illuminated to its maximum distance without wasting any light — either into the sky as light spill, or onto the foreground as overexposure.

2: NeTworked INTellIgeNT IlluMINaTIoN IP Lighting for Intelligent Systems Many of today’s latest camera trends are IP-based. IP video surveillance systems allow end

David Lambert, Managing Director (Joint), Raytec

users to monitor their sites and respond dynamically to any event, at any time. When designing lighting for intelligent IP systems, it is important that your lighting provides this same level of control and interactivity. The latest developments in network illuminators, such as Raytec’s VARIO2 IP PoE series, offer the most flexible solutions for high performance nighttime surveillance. Network illuminators can be operated (a) manually, through a user-friendly GUI that allows operators to respond to real-time events and adjust lighting levels to fine-tune image quality or (b) automatically, responding to alarms or triggers from other devices on the network. Illuminators can also be controlled individually, or a group of illuminators can be controlled together to improve operational efficiency on site. Today, the latest IP lighting for video surveillance can be fully integrated into an IP security system and communicate directly with VMS, BMS, IP cameras or other devices on the network. IP lighting can both trigger and be triggered by any device on the network. IP lighting allows illumination to become smarter and more dynamic than ever before. It can deliver an intelligent, situation-dependent response to achieve the highest levels of safety and security at all times.



IntellIVIsIon: Camera analytiCs revolutionizing the smart home By Danny Castellano, VP of Consumer/Smart Home Business Unit, IntelliVision (originally published in SMAhome issue 16)


After many fits and starts over the past two decades, the smart home market is finally showing signs of growth with many analysts projecting rapid expansion. Between 2015 and 2020, in North America the number of households that have adopted smart home systems is forecasted to grow at a compound annual growth rate (CAGR) of 30 percent, resulting in 46.2 million smart homes. The European market for smart home systems is still in an early stage and two to three years behind North America. The number of European households that have adopted smart home systems is forecasted to grow at a CAGR of 54 percent during the next five years, resulting in 44.9 million smart homes by 2020. The most popular smart home device has been the connected camera. It has proven invaluable for the most popular use cases for a smart home. Whether for home security or home automation, the connected IP camera is a critical component. While the connected camera has proven an essential smart home device, the market is only now starting to realize the full potential it can potentially provide the smart home. As is the trend with most consumer electronics, the connected IP camera continues to increase in CPU capability. Besides improving basic camera functionality (e.g., higher resolution, higher frame rate, reduced bandwidth, etc.), this allows camera manufacturers to add advanced software features that previously could only found in cameras costing over US$1000. Specifically, video and audio content analytics, VCA and ACA respectively,


Video and audio content analytics, VCA and ACA respectively, can now affordably be embedded into consumer cameras, thereby improving the smart home experience.

can now affordably be embedded into consumer cameras, thereby improving the Smart Home experience.

VCA & ACA for the SmArt home VCA is defined as the capability to automatically analyze video to detect and determine temporal and spatial events. Today, most consumer cameras have passive infrared sensors (PIRs) to detect motion. While inexpensive, any motion within the PIR’s field of view, such as a tree branch moving, triggers an event. The majority of PIR-triggered events are not useful and considered false alerts (FA). VCA addresses this issue by monitoring the video and only sending a motion event if the video meets certain criteria set by the user or camera manufacturer. While advanced motion detection is considered a very basic VCA, it is of very high value as it significantly reduces the number of FAs sent from the camera. ACA is similar to VCA except it uses audio to detect events. Many smart home cameras support 2-way audio communications. The camera’s microphone can be used to provide the audio input to the ACA. There are many other VCAs and ACAs that can now be integrated in consumer cameras that make them “smart” and increasingly useful in residential environments.

IntegrAtIng VCA / ACA Into SmArt home CAmerAS Smart home cameras typically are one of three types: indoor, outdoor and more recently door-cams. VCA and ACA technology can be

deployed in all three types of cameras. The market challenge is how to best to use the powerful technology to address various smart home use cases. Some common use cases are listed below with a few examples of how VCA and ACA can help address these situations.

Below are some use case examples: Home security - safety It can be argued the most valuable smart home device for home security is the camera. With VCA and ACA, cameras can provide meaningful, real time alerts on a variety of events. As an example, a door-cam with face recognition can automatically lock the door if a strange face is detected or conversely, unlock the door if a recognized face is detected. If loitering is available, an alert can be sent if an object and/or person enters and remains within the door-cam’s field of view for longer than a certain length of time.

Home automation (Ha) HA systems perform one or more actions based on one or more triggers, such as time of day. HA systems are rules-based, typically described as IfThis-Then-That (IFTTT) logic. In current Smart Home Systems, the camera is used as the action in IFTTT systems and not the trigger. That is to say a trigger, such as a sensor going off, will notify the rules engine which then can command the camera to start recording. VCA or ACA in the camera enables the camera to be used as the IFTTT trigger. As an example, if the door-cam detects the sound of glass breaking, it can send an alert and turn on the stereo and lights.

Video Content Analytics (VCA) Examples

Audio Content Analytics (ACA) Examples

Person detection

Loud noise

Facial detection

Smoke alert

Facial recognition

CO alert

Zone detection

Gun shot

Object left /removed

Dog bark

Light on/off

Baby cry


Human voice

Light on/off

Glass break

Lack of movement over a period of time Table 1: Examples of VCA and ACA

suddenly turned on or off, if a door is opened, or if more than one person is detected in a room.

New Trend – cloud based Vca/aca Smart home systems typically have cameras in the home connected to a cloud-based backend connected to an app or web portal. It is possible to put the VCA and ACA functionality in the Smart Home Cloud instead of in the camera. Since the Cloud has much more computing capability, more powerful VCA and ACAs can be supported and with greater accuracy.

enhancing Functionality and Value This report presents an introduction to VCAs and ACAs and some use case examples of how they can become part of smart home systems. These examples represent the tip-ofthe-iceberg on how today’s camera analytics can be deployed to improve the functionality and value of the smart home. Over time many new VCAs and ACAs will become available increasing their value in smart home applications.

Baby/assisted care While live video feeds are commonly used today to help with monitoring elderly and infants, VCA and ACA can be very useful when the camera’s A/V signal is not being actively monitored. As an example VCA and ACA can notify you if the light in a room is



Reinventing Retail with the iot By Kevin Meagher, SVP, ROC-Connect (originallly published in SMAhome issue 16)

When the internet first arrived, retailers were slow to see the threat it posed to their businesses and most failed to recognize the opportunities it offered to reinvent their channel strategies. Ultimately, the internet proved to be hugely disruptive to retailers because they fundamentally failed to understand the threat and were slow to react. It was with disbelief that retailers watched on as consumer behavior changed and they realized, despite all their instincts, consumers would “click and buy.” Retailers spent years and billions of dollars trying to catch up, but it was too late; they allowed new entrants like Amazon to get a foothold and begin to steal the market lead.

Is hIstory goIng to repeat Itself wIth the Iot?


The IoT is the next phase of growth for the internet and it is argued that it could have a much bigger impact than anything to date, particularly in home improvement and consumer electronics. Analysts are estimating the market to be in the trillions of dollars. The IoT has opened the floodgates to innovation with every manufacturer racing to exploit connectivity, to reinvent their products and business models. In the home, everything from the faucet to the toothbrush is going “smart.” Device manufacturers were quick to see opportunity and built connectivity into their products. Many saw that data from their devices could be turned into


services; services that can add value, generate new revenues and improve consumer engagement. Some of the early business models were questionable, and the days of charging US$20 a month to simply open and close the front door with an app were short lived. Others like Nest showed how they could reinvent a traditional product like a thermostat to steal market share from historic market leaders like Honeywell. These developments in the IoT should really worry retailers. Access to data from connected devices will redefine the consumer relationship, change industry dynamics, and have a fundamental impact on the way consumers make their buying decisions. For example, retailers run loyalty programs in an effort to scrape data from their customers. However, in the world of connected things, a retailer will know exactly who their customer is, where they live and how they use their products. This will provide deeper insights into consumer behavior and open the way to deploy new, value-added services that can be used to increase brand loyalty and generate new revenues. Retailers will be able to reach out to customers in their homes and interact with them through the apps and services on a daily basis. In short, data from devices will completely change the way retailers engage with their consumers.

there Is good news for retaIlers In the way the market Is startIng to grow To d a y ’s c o n s u m e r m a r k e t i s defined by singular smart devices such as Nest, August and Ring, but consumers are moving away from wanting smart devices towards wanting smart homes. This has driven the development of the type of curated ecosystems offered by AT&T, TWC, Comcast and others. Each focus on key consumer needs for safer, more energy-efficient and easier-to-manage homes. As the market continues to grow, consumers will want more choices. They will want to choose different products from a variety of manufacturers and have them all work together through a single, simple UX to make the home “smart.” Retailers, particularly home improvement and consumer electronic stores, are uniquely placed to deliver this vision to

The IoT has opened the floodgates to innovation with every manufacturer racing to exploit connectivity, to reinvent their products and business models.

consumers as they sell all the various devices that go into homes. They could put themselves firmly in the new value chain and control data if they provided the UX and offered to bundle the services. To fill the role of service provider, retailers need to be bold and take the lead in the consumer IoT market by developing their own cloud platforms to support the products they sell. In an early market it may seem like a risky move, but it would help defend the retailer’s position in the market in the short term and could, if the market develops as speculated, be the springboard for future growth. Growth that would see retailers reinvent the way they engage with the consumers, deploy new services and position their brand.

retaIlers wIll InevItably face real challenges adaptIng to the Iot and movIng from product sales Into servIces Many retailers may feel they already have a strategy because they offer connected devices. Nonetheless, that is the “business as usual” approach; simply selling product for margin and ignoring the opportunities and threats posed by the availability of data. Some are cynical and talk about how the IoT market is being hyped because there are no huge success stories in what is still an early market. That was the view that prevailed when the internet first arrived, and history confirms that smart people can be wrong. What retailers should be asking is why Google bought Nest for $3 billion, why Amazon has invested so heavily in Echo and what happens if all their suppliers use data from their devices to cross-sell and upsell directly to consumers? In short, retailers need to think strategically and look at how they could exploit the IoT to reinvent their business models and defend their positions in the market. This will be challenging because they need to think, act and behave differently. Exploiting the IoT requires broader strategic thinking and organizational change to deliver success. More importantly, it requires a change in mindset. If retailers simply stick to the traditional role of merchant with the focus on pushing volume for margin, they will leave a huge gap in the market for someone to exploit the data from devices to deliver services that will attract and engage consumers. A gap that Amazon, Google and Apple are already working to position themselves to fill.


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The 20 International Expo for Electronic Security, Home Security, Info Security, Fire & Safety


Secutech 2017 will present comprehensive perspectives on how the IoT, big data and the Cloud can make security solutions different, covering topics from key components to management platforms and vertical solutions, and featuring the smart home, intelligent building, smart factory, intelligent retail and intelligent transportation. • Go to for more highlights about Secutech 2017! • Visitor package & delegation, please contact Danielle Lin +886 2 8729 1099


12 – 14 April, 2017 Taipei Nangang Exhibition Centre, Taiwan

Unveil the Power of IoT in Security

Ecosystems By Secutech

ith the Internet of Things (IoT) becoming a catch-all phrase changing the security industry landscape, security technologies nowadays not only serve security and safety purposes, but also commercial ones. Professionals are now looking into multi-functional surveillance devices with add-on values, such as cameras with built-in analytics, to fulfill tech-savvy demands from professionals across industries. Moreover, intelligent security solutions that could predict, prevent and take actions when incidents happen as well as feature seamless integration between surveillance systems and back-end management platforms are what professionals are eyeing. Intelligent security solutions that were implemented in various vertical markets have truly broadened the security ecosystem and driven business beyond the conventional security sector. Take transportation for example, mere image recording and vehicle counting can no longer meet market demands. A successfully integrated vertical solution for transportation should also do license plate recognition, detect movement of vehicles, resolve congestion problems, etc. To keep professionals on the frontline of industry trends, Secutech 2017 will present comprehensive perspectives on how the IoT, big data, and the Cloud can make security solutions different, covering topics from key components to management platforms and vertical solutions, and featuring the smart home, intelligent building, smart factory, intelligent retail and intelligent transportation.


January 2017 – August 2017

WORLD SECURITY EXHIBITION DIRECTORY Exhibitions marked with indicate a&s portfolio's scheduled participation. See a&s personally at these shows. Please refer to the "Yearly Show Calendar" at January


• Date: 2017/01/22–01/24 • Venue: Dubai International Convention and Exhibition Centre, Dubai, U.A.E. • Tel: +971-4-389-4500 • Email: • URL:


ISC West • Date: 2017/04/05–04/07 • Venue: Sands Expo & Convention Center, Las Vegas, U.S.A. • Tel: +1-203-840-5602 • Email: • URL:

Secutech India March

Safe Secure Pakistan

• Date: 2017/03/07–03/09 • Venue: Pak-China Friendship Centre, Islamabad, Pakistan • Tel: +92-21-111-734-266 • Email: • URL:

Security Show

• Date: 2017/03/07–03/10 • Venue: Tokyo Bright Sight, Tokyo, Japan • Tel: +81-3-3512-5670 • Email: • URL:

Expo Seguridad • Date: 2017/03/14–03/16 • Venue: Centro Banamax, Mexico City • Tel: +1-203-722-7351 • Email: • URL:



• Date: 2017/03/21–03/24 • Venue: Expocentre Fairgrounds, Moscow, Russia • Tel: +7-499-750-08-28 • Email: • URL:

Protect • Date: 2017/03/29–03/30 • Venue: SMX Convention Center, Manila, Philippines • Tel: +632-818-6828 • Email: • URL:


• Date: 2017/04/06–04/08 • Venue: Bombay Exhibition Center, Mumbai, India • Tel: +91-22-4286-3800 • Email: • URL:

Secutech International • Date: 2017/04/12–04/14 • Venue: Nangang Exhibition Center, Taipei, Taiwan • Tel: +886-2-8729-1017 • Email: • URL:

ISC Brasil • Date: 2017/04/18–04/20 • Venue: Expo Center Norte, São Paulo, Brazil • Tel: +55-11-3060-4717 • Email: • URL:

SECUREX • Date: 2017/05/30–06/01 • Venue: Gallagher Convention Centre, Johannesburg, South Africa • Tel: +27-11-835-1565 • Email: • URL:


IFSEC International • Date: 2017/06/20–06/22 • Venue: ExCel London, London, U.K. • Tel: +44-20-7921-8231 • Email: • URL:


Security Exhibition & Conference • Date: 2017/07/26–07/28 • Venue: Melbourne Convention & Exhibition Center, Melbourne, Australia • Tel: +61-3-9261-4660 • Email: • URL:

August May


IFSEC Philippines

• Date: 2017/08/29–08/31 • Venue: Melbourne Convention & Exhibition Centre, Melbourne, Australia • Tel: +61-3-9261-4500 • Email: • URL:

• Date: 2017/05/03–05/05 • Venue: SMX Convention Centre, Pasay City, Metro Manila, Philippines • Tel: +44-7966-222-505 • Email: • URL:

Exposec • Date: 2017/05/23–05/25 • Venue: Sao Paulo Expo Exhibition & Convention Center, Brazil • Tel: +55-11-5585-4355 • Email: • URL:

American Dynamic victor Management Software for Unified Security Features:

• A dvanced policy management, health monitoring, Smart Search, instant playback and more • Easily manages real-time alarms and events • Complete, scalable portfolio of clients • Manages live/recorded video from all of Tyco Security Products’ recorders • Designed to handle the high throughput of HD and megapixel cameras ■American Dynamics (part of Tyco Security Products)/U.S. ■Email:

Altronix NetWay4EWP Managed PoE+ Hardened Switch Features:

• • • • •

1 GB fiber uplink for long distance applications 115/230VAC input Four PoE+ ports at 30W full power per port Integral battery charging in a NEMA 4X IP66-rated enclosure Includes Altronix’s innovative LINQ Technology

Hanwha Techwin PNO-9080R Wisenet P Series Performance IP Camera Features:

• M ax. 12 MP (4000 x 3000) resolution • Day and night (ICR), WDR (120dB), simple focus, P-Iris • Motion detection, tampering, defocus detection • Hallway view (rotate 90˚/270˚) • WiseStream support, digital auto tracking • IP66, IK10, bi-directional audio support ■Hanwha Techwin America/U.S. ■Email:

■Altronix/U.S. ■Email:

Magal S3 Aimetis Symphony 7 Video Management Software Features:

• H ighly optimized at both recording and streaming videos, which reduces onsite hardware • Administrators have a dedicated HTML5-based web client • Through Aimetis Enterprise Manager, Symphony can be managed centrally, providing software updates, configuration and health monitoring over multi-site deployments • Analytic applications include motion tracking, auto-PTZ tracking, people counting and many more • Employs SSL encryption on all communications to ensure a secure deployment • Delivers built-in failover functionality ■Magal Security System/Israel ■Email:

AXIS Camera Station S2008 Appliance Features:

Arteco-3000 Network Video Recorder Features:


• I ntel J1900 Processor • 4 GB RAM and 1 TB hard drive capacity • Manages up to 12 IP video sources at full HD resolution • Plug-and-play design streamlines installation and configuration • Expandable and scalable with any Arteco VEMS or NVR platform • Compatible with more than 6,000 IP cameras ■Arteco/Italy ■Email:


• • • • •

ll-in-one solution with integrated PoE switch A Validated with extensive support High-definition surveillance up to 4K AXIS Camera Station included Full compatibility with Axis’ products

■Axis Communications/Sweden ■Email:

SRI Security IOM Access Control Tablet Features:

• U nlocks doors for any interior controlled areas • Provides network access only when authorized user is present • Two-way communication with guards • Displays general messages for all to see • 16 GB drive capacity and 2 GB system memory (RAM) ■SRI Security/U.S. ■Email:

Companies in This Issue Cover Story • ACTI

Products of the Month


Viewpoint • RaYTEC

Vertical Solution



Industry Report


Next Issue

Market Dynamics PHILIPPINES



Special Feature


Product Exploration • aFIDUS


Vertical Solution

Product Exploration




*The index is provided as an additional service. *The publisher does not assume any liability for errors or omissions.














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