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Heart is ‘Top driver of Paris haute couture’ ...
only one of two who contributed past the million mark in highlighting the Asia Pacific region as an emerging fashion hotspot.
Behind her was Indian actress and model Urvashi Rautela, who generated $1.24 million in MIV through five placements. Far runners-up were Asian American actress Lana Condor at $767,000 and Indian fashionista and entrepreneur Masoom
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Minawala who delivered $616,000.
Other Asian stars who drew MIV dollars to the Paris fashion event were Bella Ranee Campen, Diana Penty, William Chan, Fan BingBing and Thai superstar Tontawan Tantivejakul.
Evangelista’s Launchmetrics win was prominently reported on the lifestyle website EnVi Media, which noted the list of “top APAC voices creating a buzz during the event.” It cited how “fashion darling” Heart ranked at the top. (ManilaTimes.net) n