5 Blogs Catering Dedicatedly To The Oft-Ignored Indian Curly Hair Named after our creator Asha Barrak, Ashba Botanics is the FIRST curly hair care brand in India. We bring carefully formulated products with naturally derived & safe ingredients. The brand is an effort to lead on the revolution among the curly and wavy haired. It started from the curly hair curly hair products india movement brought about in India by our creator Asha Barrak. Asha started the first ever curly hair care blog in India, Right Ringlets, in 2014 to share her knowledge of the RIGHT way to take care of naturally curly and wavy hair. Being curly haired herself, she knew the struggle that a curly has to face everyday. How much one’s life is impacted by not having the flowy straight frizz free hair that is the traditional standard of beauty. How so many Curlies in India hide their beautiful curls under ponytails and buns. How they brush and straighten it everyday for years to be straight haired, like everyone else. “In India, the curly hair perspective is different than the West. It is not that people do not like curly hair, they do love it, the problem was the lack of awareness of the RIGHT way to wear curly hair. RIGHT RINGLETS teaches the right way to wear your natural hair. So, we can stop following the straight hair routine that we had been taught since our childhood, to brush and tame it down” says Barrak. That’s why she started her curly hair blog, Right Ringlets. And it changed the curly scene in India! As a child I knew I had curly hair, but had no idea how to take care of them, or that they needed a certain kind of care. So, I looked unruly when I grew them out — like I’d just tumbled out of bed — curly hair products in india and from my parents to the salons, they had only one advice: chop it off. I didn’t mind much back then, that is until I came across Diana Ross. With a cloud of curls in an afro (or ‘fro) above her head, the diva helped me embrace my coils and I would often try and convince my folks that I had to have that mane. I fell through the
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