THE WAY WE WERE
1995
Back in 2002, the Olsen twins, Mary-Kate and Ashley, were just 15 when they design ed the Americana range for Georg e
Setting up home
In 2006, Mrs Rooney was the face (and body!) of Georg e
2014 Back in 1995, we only ofered a limited homes range in store so our magazine features were few and far between. (This china feature from 1995, above, shows just how much our tastes have changed, too.) Over the years – with fashions in homes now changing almost as much as on the catwalk – we’ve featured them more, mainly ofering inspiration on ways to update KITCHEN STYLE your home with accessories. Fast forward to 2014, when the launch of our George 2014 £8 Home range brought George fashion to homeware to create a stylish range of SUPER CERAMIC PANS accessories, soft furnishings and furniture. The new George Home collection ofers a choice of thousands of products, from lamps, tableware, cushions and bedding, to larger pieces such as sofas and wardrobes. There’s everything you need to furnish your home, and it’s all great value. See for yourself at George.com. And, of course, look out for the now regular homes features every issue.
For 1,000s of home
A few well-chosen accessories can instantly transform any kitchen. And you can be sure that everything you buy at George Home will last. Our oven to tableware is great quality – in bright colours of lime, red, dafodil and mushroom – while our dinnerware is tested by washing it more than 700 times in the dishwasher to make sure it stays looking great for you.
ideas visit
Hanging fsh, £3
Get the seaview look
£4 Potting shed oven gloves
2L dafodil casserole dish
Save Our George Home Towels are amazing value.
Nautical beach huts decoration, £6
Glass tumbler, £4; glass soap dispenser, £4; glass soap dish, £4
They’re 100% cotton and in 24 colours, so there’s something for everyone. Face cloth, £1 for 2-pack; hand towel, £3; bath towel, £4; bath sheet, £6
Spend Our 100% Egyptian Cotton Towels use clever quick-drying technology. In 8 colours, they’re also super-soft. Face cloth, 75p; hand towel, £4; bath towel, £6; bath sheet, £8
Splurge Our 100% Pima Cotton Towels are super luxurious. Made from extra-long
fbre, the silk-like yarn gets fufer every wash. In 3 colours. Face cloth, £1; hand towel, £5; bath towel, £8; bath sheet, £12
Dinner time!
Everyday meals or entertaining family or friends, we’ve got dinnerware to suit you...
Our great-quality pans ensure perfect results every time. The easy-care, scratchproof surface needs less oil and fat for healthier cooking, while the forged aluminium ofers better heat distribution. Available in dafodil, turquoise and cream, from £8
Save Brighten up your dinner table with this colourful
Yellow stoneware
set.
12-piece
dinner set, £10 (mug and teapot not included)
Spend
Step into spring with this amazing aqua-rimmed dinner
Riviera stoneware
BATHROOM BLISS
set.
12-piece dinner set,
All our towels are guaranteed to stay colourfast for up to 50 washes. This is about one year’s use if you wash them once a week, or two years if you alternate with another set. So with George Home you know your towels will stay as bright as when you frst got them. They shed less fuf too, and they’re extra absorbent. What’s not to love?
£18
Splurge
Add a touch of elegance with this delicate super white porcelain dinner set.
Vine 12-piece dinner
92 | ASDA.COM/MA GAZINE | APRIL 2014
Long before the twerking incident, Miley Cyrus was putting her design talents to good use with a range for Georg e in 2010
NOV 2010
Biba founder Barbara Hulanicki launches her collection
MAY 2011
George celebrates its 21st birthday
set, £32
To see even more of the George Home range, go to George.com
APRIL 2014 | ASDA.COM/MA GAZINE | 93
2014
The much anticipated George Home range launches
JULY 2014 | ASDA.COM/MAGAZINE | 17
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