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HedonicSpreadity

PANTONE 218 C PANTONE 7424 PANTONE 7409 PANTONE 7413 C PANTONE 387 C PANTONE 7417 C PANTONE 305 C PANTONE 255C PANTONE Black 3 C
S/S 23/24

Silk

Printing

Embroidery

Embellishing

Laser cutting

Spring & Summer 2023/24

Consious value added ,pleasurful,colorful,luxury women’s casual wear collection with unique design ideas using environment frendly techniques

Fabrics-
TechniquesValentina Georgette Organdi
Roopa Pemmaraju
USP

Prepararation is done acording to the following steps:- acor

2. Fabric selecting

3. Base Fabric preparation

-Sublimation printing

4. Fabric laser cut pieces preparation

-Sublimation print

-Laser cut

-Selecting relevant sizes pieces

5. Value adding -Embellishments

6. Finishing

Textile 4-Pre Product development

Scaling-Aspect ratio mismatch:

Solution

customer preferences. I involved to create a fabric.

Solution objects to ensure smooth printing. accurate color representation-Use CMYK color mode

The scaleing of the motifs were changed to get a nice appearance. Medium size motifs aline.

(acording to esence of brand,concept..)

The repeat for the sublimation printing,created

Initial Ideas 20 Ideas 10 Ideas 6 Ideas Range Mix & Match Direct selection Direct selection Mix & Match
brand logo 2

Throughout the product development process, close collaboration with tex�ile manufact�rers, desig�ers, and indust�� ex�er�s is cr�cial. Attention to detail and qualit� assurance testing are also impor�ant to ensure the final product meets the highest standards of qualit� and customer satisfaction.

Ideation and Desig�:

In this stage, the ar��ork concept is developed and refined based on market research and customer preferences. I involved to create a final desig� that is optimized for printing on fabric.

01- Ar� work creating Initial Ideas Mix

Textile 1-Pre Product development

Prepararation is done acording to the following steps:-

1. Ar� work creating

2. Fabric selecting

3. Base Fabric preparation

-Sublimation printing

4. Fabric laser cut pieces preparation

-Sublimation print

-Laser cut

-Selecting relevant sizes pieces

-Attaching pieces

5. Value adding

-Embroider�

-Embellishments

6. Finishing

Problems occured when developing ar��orks Scaling-Aspect ratio mismatch: If the ar��ork is scaled dispropor�ionately, the aspect ratio may be distor�ed. This can result in st�etched or squished images, making them appear unnat�ral or unappealing. It's cr�cial to maintain the cor�ect aspect ratio when scaling ar��ork

Solution

when creating ar��ork for tex�iles, it's advisable to work closely with the tex�ile printer or manufact�rer.

Solution

File size and complexit�- Large file sizes or overly complex ar��ork can slow down the printing process or even cause soſt�are crashes rasterizing or flattening complex elements, simplif�ing g�adients, and removing unnecessar� objects to ensure smooth printing.

Incor�ect color modes- Different printing processes and devices require specific color profiles to achieve accurate color representation-Use CMYK color mode

The ar��ork development did through many changes. The thickness of the backg�ound lines adjusted acording to various st�ock sizes and st�died the line behaviour with backg�ound colors and the motifs scaling. The motifs scaleing did with different adjust�ents of scaling to get the best looking of the ar� work.The ar��orks did using adobe illust�ator soſt�are.

including the backg�ound lines and the motifs.

& Match
Mix
The repeat for the sublimation printing,created Adobe illust�ator-2021

In 2023, we predict that eco-friendly embroidery will be a major trend. This means using materials like organic cotton and recycled thread to create beautiful designs that are kind to the planet. We’ll be incorporating these eco-friendly materials into our products to appeal to customers who are looking for sustainable options.

HedonicSpreadity

Spreading out zest for life and relaxed summer feelings. Embroidery is a wonderful tool to interpret this trend, especially if the wide range of digitizing options is used

HedonicSpreadity

HedonicSpreadity

A colourful, surprising and succesful new collection with lots of positive spirit !

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