Harun Al Rasyid_Portfolio 2021

Selected Works Of Harun Al Rasyid 2021

Ashes learn to fly

Graphic & Digital Design Portfolio

Visual Communications Design

Harun Al Rasyid

More Informations

Personal

Contact.harunalrasyid@gmail.com

Graphic+Digital Designer

Subjective

Hi! Arun → (62) 812 1062 97XX

Final years design student who wants to learn more about Design Research, Interactions Design & Graphic Design with an educational background of Visual Communications Design, also wants to expand knowledge of life itself.

During my study in Visual Communications Design, I've been developing myself to learn more about Design as a tool to Communicate. Whether it’s through online media or offline media. The objects could be Form, Colors, Typography, Illustrations, Creative storytelling also Interaction design with specific goals on it.

Work Experiences

Freelance Creative Designer Freelance Graphic + Digital Designer. Jan 2022 - Graduated

In the final years of college, I was trying to focus on completing my thesis, beside that I also contribute some creative work as a freelance creative designer by helping local brands to make digital motions & visual content for campaign their need, etc.

Mavens Studio Internship - Part Time Graphic Designer. Mar - Dec 2021 (10 Mos)

Mavens Studio is a local studio based in Bandung Indonesia, established in 2014.

By serving the best, they had been helping many clients, such as Astra, KAI, KitaBisa, etc.

Freelance Graphic Design Student Freelance. Mar 2018 - Jun 2021 (3 yrs 3 mos)

As an ex-computer science student who turn out to be a visual communications design student, I started my career by helping others do various visual work for clients needs, I got many chances to contribute my work to help small microbusiness such as mini coffee shops, and other design on demand.

Tools

Adobe

Other

Plus

language

Photoshop Illustrator Indesign

Procreate Affinity D. Figma

Microsoft Office Google Suite Miro & Slack

Bahasa English

Educations

Universitas Komputer Indonesia

Participations

Bandung Design Biennale 2021

Class of 2018 - 2022

Reinterpretations Of The Excavation - Graphic Poster Showcase - Gastronomy

I

Curriculum Vitae

Portofolio

Of

Harun

Al

Rayid

2022

Harun Al Rasyid (23) A hard worker, lifetime learner, nature and traveling lover.

Half

pragmatic,

and

sometimes

Idealist, a

fully

Perfectionist. But still, keep all those in between to survive →

II

Personal Informations

G

I

V

E

H

U

M

A

N

S

P

A

C

E

F

O

R B R E A T H

Ops !

III

Personal things + Starter kits

Selected

Works

of

Harunalrasyid

Update

2021

Table Of Content The Parlor caffee

1-2

2020 | Re-branding study case

Luberground campaign

3-4

2021 | Brand campaign study case

PMRI GAME APP

5-6

2021 | Inteface design

Astra international

7-8

2021 | Social media campaign, poster, etc

Bandung design biennale 2021

9 - 10

2021 | Graphic poster showcase

JFLS Disdik Jabar E-learning

11 - 12

2021 | Education motions video

Freelance & Personal Work

13 - 16

2018-2022 | Freelance projects, Personal Project

IV

Table of content

The Parlor Caffee Scope of work :

Graphic Designer

Category

:

Re-branding

Made For

:

Case study at university

Team

:

-

The Parlor merupakan salah satu coffee shop dan bistro yang terkenal dikota Bandung.

The parlor berupaya untuk menghadirkan sebuah coffee shop dengan ruang yang nyaman dan menghidangkan menu makanan fusion dengan suasana bangunan dengan gaya industrial yang natural demi menghadirkan pengalaman yang berbeda dari sebelumnya.

A. Process

(1) Iterations logo (Logotype & Pictorialmark).

(2) Bentuk logo terdiri dari gabungan Logotype dan Pictorialmark.

Logotype merepresentasikan huruf yang diambil dari bentuk jendela, sedangkan bentuk jajar genjang merepresentasikan bangunan dan

Keywords : Creative, Environment & Experiences.

I

empat warna dasar yang mensibolisasikan kreatifitas.

The Parlor

2020

B. Implementations For Costumer

For Company

Full Study Case Preview Link

2

Brand Identity & Guideliness

Luberground Campaign Scope of work :

Designer & Photographer

Category

:

Brand (Promo) Campaign

Made For

:

Case study at university

Team

:

-

Luberground merupakan Coffee & Eatery yang terletak di Jl. Lembong Braga, Bandung.

Luberground

berupaya

mengkomunkasikan

promo mereka yaitu All You Can Eat dengan menekankan visual dari kata luber atau tumpah sebagai main point dari komunikasi yang dibuat.

Click the link Video Link

A. Iklan melalui social media (Instagram & Tiktok)

Tiktok Ads

Instagram Story Ads

* Konsep, Footage gambar dan Motions dibuat langsung oleh (Truly by yours).

3

Luberground

2021

B. Poster campaign

Scan to read more Read more link

C. Marketing strategy menggunakan metode AISAS

4

Brand (Promo) Campaign

PMRI GAME APP Scope of work :

Interface Designer

Category

:

Interactive Design game app

Made For

:

PMRI [ 5-13 Years old ]

Team

:

Sinapsis Visual Studio.

A. Preview interface map permaianan

PMRI merupakan suatu pendekatan pembelajaran yang lebih mementingkan aktivitas siswa dalam proses pembelajaran di kelas sehingga siswa mampu membangun sendiri pengetahuannya terhadap masalah yang ada pada matematika.

Namun, dampak WFH membuat banyak sekolah terpaksa tutup dan pembelajaran dialokasikan menjadi daring.

PMRI berusaha melanjutkan pembelajaran siswa dan siswi melalui sebuah aplikasi agar mudah dan bisa diakses di mana saja, dengan menghadirkan aplikasi game edukatif.

*Preview map provinsi sumatra barat

B. Preview interface permainan Prototype permainan Setiap

anak

dapat

mengexplore

setiap

landmark khas indonesia yang ada dibagian map. dengan menamiplkan informasi mengenai tempat tersebut. dan bermain sekaligus mengasah kemampuan belalajar menghitung mereka dengan soal interaktif yang dibuat sesuai dengan lingkup mereka berkembang.

*this project were an Interface design only, Please do not ask the other document file.

5

PMRI GAME APP

2021

C. Total Illustrasi utama untuk komponen peta dalam permaianan Illustrasi landmark Indonesia meliputi : Jawa Barat

Yogyakarta

Sumatra Selatan

Jambi

a. Gedung Sate

a. Candi Borobudur

a. Jembatan Ampera

a. Menara Gentala Arsy

b. Jembatan Pasupati

b. Tugu Jogja

b. Kemaro Island

b. Jembatan Gentala Arsy

Jawa Tengah

Bali

Riau

Bengkulu

a. Gereja blunduk

a. GWK

a. Perspusnas Soeman

a. Monumen Fatmawati

b. Tugu muda semarang

b. Pantai Kuta

b. Biak sri indrapura

b. Tugu pers begkulu

Jawa Timur

Sumatra barat

Aceh

a. Monumen Surabaya

a. Jam Gadang

a. Museum Tsunami

b. Simpang Lima Gumul

b. Masjid Raya Sumbar

b. Tugu simpang lima

*Preview some illustrations of Indonesia's landmarks.

6

Interface Design game app

Astra International Scope of work :

Graphic Design

Category

:

Campaign poster, etc

Made For

:

Internal & Eksternal

Team

:

Mavens Studio (Assosiated)

A. Editorial book Mindset Company PT. Astra International

Yusuf Andhika Pratama (CD) Aditya Rizkianto (CD) Dwita Alfiani (CD) Rasyid Akbar (CR) Andry Ivho (CR) Sarah Elba (GD)

Astra International merupakan sebuah sebuah perusahaan yang bergerak di banyak dibidang. Namun, lebih dikenal dengan perusahaan yang bergerak dibidang otomotif, baik dari segi manufactur maupun pemberdayaan manusia dan lainnya.

Satu Indonesia merupakan salah satu program yang berfokus pada kontribusi sosial yang dilakukan oleh PT. Astra International. berikut beberapa contoh hasil desain yang telah dibuat untuk program tersebut.

B. Poster untuk internal dan eksternal Satu Indonesia

*Preview of the various poster for internal and external activity corporate

7

Astra International

2021

C. Webinar Satu Indonesia

D. Instagram poster dan poster lainnya untuk program dari Satu Indonesia (IAABL)

*Sorry for the messy design output, I hope it's okey. I do my best :).

8

*Yes it is a catur dharma pattern.

Graphic Design ++

Bandung Design Biennale 2021 Scope of work

:

Designer Respond

Category

:

Poster showcase

Made For

:

BDB 2021 Event

Team

:

Mavens Studio (Assosiated) Yusuf Andhika Pratama Aditya Rizkianto Harun Al Rasyid Ulun Ramadhan Dwita Alfiani

According to ... Internet, Journal & Others that...

Gastronomy is the study of food and culture, with a particular focus on gourmet cuisine.

Phase

Culture →

Local food as a culture that is closely related to our daily life also deserves to be showed in our social media. →

Local food

→

Daily Life

To Be Showed in Social Media

Connecting the dots

As

and

To introduce people that this was

between local habits

Gen Z, we used to see

actually what we serve on daily meal

on daily meal which

people showing their

served in a nice way (probably). also

used to be consumed

fancy & western food on

as a content to push local food too.

by indonesian.

social media as a way

Millennials

to celebrate something, but. What if we serve our daily local food in the way western food is served?

A. Brief for connecting the dot

B. Execute

9

C. Produce

BDB 2021

2021

D. Output

10

Graphic poster showcase

JFLS Disdik Jabar E-Learning Scope of work :

Graphic Design

Category

:

Motions Graphic Video

Made For

:

Jabar Future Leadership

Team

:

Mavens Studio (Assosiated) Harun Al Rasyid (DG) Yusuf Andhika Pratama (DG) Bilal Adnan (Motion)

JFLS atau kepanjangan dari Jabar Future Leadership Merupakan program bantuan biaya pendidikan tinggi dari Pemerintah Provinsi Jawa Barat melalui Dinas Pendidikan untuk masyarakat Jawa Barat yang sedang menempuh pendidikan jenjang D3, D4, S1, S2, atau S3 yang berprestasi di bidang akademik maupun non-akademik.

Jabar Future Leadership

A. Preview Video

11

JFLS E-Learning

2021

Dalam video tersebut, tim JFLS menjelaskan bagaimana proses program bantuan biaya pendidikan tinggi dari pemerintah provinsi jawa barat berjalan, penjelasan dengan sangat detail dan jelas dibawakan dalam beberapa sesi video yang ditayangkan dalam kanal youtube JFLS.

B. Youtube Video Preview

Scan to watch Youtube Link

*All the data and concepts are not allowed to be shown, Preview only.

12

Motions Graphic Video

2020 | Freelance Project

Great Roots Scope of work :

Graphic Design

Category

:

Freelance design

Made For

:

Urband & Sub-Urband

Goals

:

Communicate the 70's culture through visual & type.

A. Illustrations, logotype and other design output

B. Preview design output with model

13

Freelance Project

Your Highness. CA Scope of work :

Graphic Design

Category

:

Freelance design

Made For

:

Adult (USA)

Team

:

Takerytaker (Illustrator)

2020 | Freelance Project

Harun Al Rasyid (Graphic)

A. Selected logotype from

B. Preview 1 of 6 logotype output design from official website

14

Freelance Project

Personal Preferences Scope of work :

Graphic Designer

Category

Personal

:

2019

A. Grid system, story, and sketch.

This initial logotype bring a little memories about my childhood.

Yes, The nintendo 64 logotype. gestalt and Sometimes it's representing nothing. just be bold, Human & an Interdisciplinary symbol form.

B. Scale size ini any square outline

C. Scale size ini any circle outline

D. Colors & Digital preview I hope someday I could make my own website, to put all these work online soon.

Aarun al rasyid http://aarunalrasyid.com

15

Personal

Thank You For Still be there no matter what happened

and the opportunities also for checking out my work.

Play Hindia - Untuk apa Sometimes I don't know What am I doing with my life.

TBT...

16

Personal

?

Thank you

Hatur nuhun &

Terima kasih

Harun Al Rasyid 2018 - 2021