Canada’s international fair for modern and contemporary art October 23-26, 2015
/Art Toronto 2015 Art requires dialogue and contextualization, and this requires people coming together and talking. That’s what’s happening at Art Toronto, and we needed to be a part of it. — RON REGAN, INITIAL GALLERY, VANCOUVER
Founded in 2000, Art Toronto is Canada’s International fair for modern and contemporary art, located in the city’s downtown core. The fair provides unique access to the Canadian art market, and is one of the most important annual art events in Canada.
Visitor/VIP Growth since 2000
Visitors 100%
Art Toronto Metro Toronto 23-26 Oct 2015 Convention Centre arttoronto.ca
VIPs 2000% +
PRESENTING SPONSOR
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/20,000 Art Lovers Over the last decade and a half Art Toronto has welcomed over 250,000 collectors, curators, gallerists, artists, media, students and art lovers.
53
% of attendees in Prime Purchasing Age (35–54)
70
% of attendees make over $100,000 / year
41
% of attendees make over $200,000 / year
77+
% of attendees own property
70
% of attendees own a vehicle
95
% of attendees said they can’t wait to return in 2015
Art Toronto Metro Toronto 23-26 Oct 2015 Convention Centre arttoronto.ca
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/ 60.4 Million Media Impressions Annually Art Toronto has a multifaceted marketing campaign including a strategic advertising mix of print, outdoor and digital initiatives in addition to capitalizing on the power of social media. Our ever growing network of national and international media partnerships result in over 60.4 million media impressions annually.
5000+ YouTube views
13+ Million Print 3.6 Million Broadcast
43+ Million Online
960 Linkedin followers
6,574 Facebook Likes
250 Pinterest Likes and photos
15,500 Twitter followers
31,000+ E-blast readership
126 Pinterest followers
Art Toronto Metro Toronto 23-26 Oct 2015 Convention Centre arttoronto.ca
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/1,382 Artists Art Toronto presents a series of curated on-site projects that engage visitors in a discourse about contemporary issues. Past feature projects have included the work of Kent Monkman, BGL, Sarah-Anne Johnson, Ed Pien, ValĂŠrie Blass, Edward Burtynsky, VSVSVS, Thrush Holmes, Amalie Atkins, Rirkrit Tiravaniga, Derek Liddington, Marman & Borins and Paul Butler.
Amount spent on artwork at Art Toronto annually since 2010 2010 $14 million
2011 $15 million 2012 $15 million
2013 $17 million
2014 $19 million
Art Toronto Metro Toronto 23-26 Oct 2015 Convention Centre arttoronto.ca
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/100+ Galleries I choose to show at Art Toronto because as an NYC-based art dealer, it’s a great way for me to connect with the Toronto community. That includes collectors, artists, and other dealers. I have shown challenging work at Art Toronto and I am impressed and encouraged by the positive reception it receives. Collectors in Toronto are not intimidated by challenging work. — KATHERINE MULHERIN, MULHERIN, NEW YORK AND TORONTO In its 15 years Art Toronto has welcomed over 600 exhibiting modern and contemporary galleries. Gallery applications are reviewed by the selection committee, comprised of a diverse group of leading Canadian and international gallerists. Applications are received in the following fair sections;
MAIN
VERGE
SOLO
Established modern and contemporary galleries showing a broad range of
A newly-created section for young galleries showing recent work by contemporary artists that has not been previously
A newly-created section for both modern and contemporary galleries wishing to present an exhibition of work by a single artist in an intimate booth
work in various mediums.
exhibited in Toronto.
setting.
Art Toronto Metro Toronto 23-26 Oct 2015 Convention Centre arttoronto.ca
Not-For-Profit and Cultural Institutions These applications are open to non-commercial art spaces wishing to present an exhibition exemplary of their organization’s mandate.
PRESENTING SPONSOR
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/10 Talks PLATFORM is Art Toronto’s original series of lectures and panel discussions from prominent art world figures. Included within PLATFORM are the POWER TALKS, a series of lectures organized in partnership with the Power Plant Contemporary Art Gallery since 2006 which have brought thought-provoking presentations from invited international guests to the Art Toronto stage. Past invited speakers have included;
Catherine de Zegher /Netherlands
Thea Westreich /USA
Jerry Saltz /USA
Ian Wallace /Canada
Fumio Nanjo /Japan
Nigel Prince /UK
Iwona Blazwick /UK
Philip Tinari /USA
Richard Flood /USA
Bisi Silva /Nigeria
Adrian Searle /UK
Haro Cumbusyan /Turkey
Art Toronto Metro Toronto 23-26 Oct 2015 Convention Centre arttoronto.ca
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/4 Days As Canada’s cultural capital, Toronto is host to a diverse, cosmopolitan and sophisticated arts and culture community. The city is an important hub with more than 125 public and commercial art galleries and museums and home to Canada’s largest collecting institutions and exhibiting spaces.
1
Royal Ontario Museum
2 Gardiner Museum
10 Ryerson University
3 Art Gallery of Ontario
11 The Drake Hotel
4 Design Exchange
12 Koffler Centre
5 The Ontario College of
13 401 Richmond
Art and Design University 6 Museum of Contemporary
Canadian Art Canada is one of the most multicultural nations in the world, which backed with the soundest banking system in the world and steady economic growth has led to a flurry of investment in creativity and innovation.
9 Mercer Union
14 Scrap Metal 15 University of Toronto
Art Galleries
7 The Power Plant
16 Justina M. Barnicke Gallery
8 Art Gallery of
York University
Art Toronto Metro Toronto 23-26 Oct 2015 Convention Centre arttoronto.ca
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/1 Gala Since the fair’s inception, the Opening Night Preview at Art Toronto has been a unique and important benefit for the Art Gallery of Ontario (AGO). This event has raised close to $5 million dollars to support the AGO’s compelling exhibition and education programs. Each year the Art Gallery of Ontario dedicates a portion of these funds to purchase artwork at the fair and has added close to 40 works to their collection from the Opening Night Preview.
2014 Opening Night Preview attendees: 3,224 Seven works acquired during the Opening Night Preview by the AGO in 2014:
Shuvinai Ashoona Cape Dorset from Above, 2012 Adam David Brown For the Time Being (July 29, 1822), 2014 Lynne Cohen Untitled, 2003/2013 Karen Kraven Home Game and Away Game, 2014 Annie MacDonell Picture Collection, 2012 Elizabeth McIntosh Cubism, 2014
Art Toronto Metro Toronto 23-26 Oct 2015 Convention Centre arttoronto.ca
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/ 100 years of Sponsor and Partner Loyalty At Art Toronto we understand that corporate sponsorship is an important component of supporting the arts and culture sector both within Canada and across the globe. We value our relationships with our sponsors and through close collaboration we strive to promote our brands in tandem as high-quality experiences that support the arts and enrich lives.
Sponsorship Loyalty (in years) AXA ART BMW Cadillac Canadian Art Department of Foreign Affairs The Globe and Mail RBC Wealth Management
United Airlines Roche Bobois
Types of Sponsorships include: Presenting Sponsor; Official Art Insurer; Official Automobile; VIP Lounge Sponsor; PLATFORM Sponsor, and VIP Program Sponsor. Bespoke sponsorship packages are also available.
Partnership Loyalty
(in years)
Art Gallery of Ontario Museum of Contemporary Canadian Art The Power Plant Art Dealers Association of Canada
Art Toronto Metro Toronto 23-26 Oct 2015 Convention Centre arttoronto.ca
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