2023 MEDIA KIT
PRODUCED in the NORTH with NATIONAL APPEAL
Artful Living is one of the top independent boutique lifestyle magazines across the United States with international reach. Founded in 2008, this award-winning quarterly magazine features engaging original content and beautiful design, bringing the best of the North and beyond to an affluent audience with impeccable taste. This elegant, intelligent publication aims to inspire and entertain, highlighting culture, home, style, travel, food, profiles and more. The Artful Living lifestyle brand is headquartered in Minneapolis.
COVER PHOTO BY ANSON SMART
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2 Artful Living
PHOTOGRAPHY BY KATHLEEN GILDEA
AWARDS + ACCOLADES
Nominated for two James Beard Media Awards Winner of the M.F.K. Fisher Distinguished Writing Award
Selected for the Inc. 5000, honoring the fastest growing private companies
Recognition in Notable National + Global Media Outlets
Most Compared To
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OUR
GENDER
AGE
HOUSEHOLD INCOME
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READER <$99,999 13% $100,000–$199,999 33% $200,000–$299,999 16% $300,000+ 25% Unsure: 13%
18–34 14.4% 35–44 11.6% 45–54 25.1% 55+ 48.8%
Female 77% Male 23% AVERAGE HOME VALUE $712,176
Homes Valued at $750,000+ in Minnesota 95% Second Home Ownership 28% Average Value of Second Home $542,750 Owner/Partner/President of Their Business 44% College Degree+ 90% Source: 2021 University of St. Thomas Readership Study
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PHOTOGRAPHY PROVIDED BY LAND ROVER
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PHOTOGRAPHY BY ADRIAN GAUT
BY THE NUMBERS
are considering remodeling their home in the next 2 years
%
take vacation at least 3 times per year
%
of readers consider Artful Living a trusted resource guide
keep their copies of Artful Living for more than 1 year
receive cosmetic services monthly or more frequently
%
would consider purchasing a second home in the next year
have recently purchased items or used services seen in Artful Living
buy clothing, accessories and cosmetics on a monthly basis
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68%
65%
62
27%
36%
42
88%
83
Source: 2021 University of St. Thomas Readership Study
DISTRIBUTION
Direct Mail 41,000+
Targeted in-home circulation reaches affluent households with an average staying power of more than 1 year.
Newsstand and Distribution Partners 8,500+
Available at select premier retail locations, all 23 Coldwell Banker locations, and signature Artful Living and sponsored events.
HOTELS
CLUBS NEWSSTANDS
SALONS
RETAILERS
AUTO DEALERSHIPS
EVENTS
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PHOTOGRAPHY
BY SPACECRAFTING
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PHOTOGRAPHY PROVIDED BY ALGARVE TOURISM BOARD
EDITORIAL CONTENT
Culture
Curated lifestyle coverage from arts and culture to food and drink Style
The latest in fashion, beauty, wellness and the like
Compass
Desirable destinations across the North, the country and the globe
Feature
In-depth original content
Home
All things abode, from design and decor to remodeling and real estate
Adventure
An ode to the outdoor enthusiast, encompassing leisure pursuits of all kinds
Intel
An array of intriguing coverage, including analysis, essays and interviews
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2023
EDITORIAL CALENDAR
Winter Issue
Spring Issue
Summer Issue
Issue
AD CLOSE
space may still be available after
CLOSE
close date. Please
CLOSE
12 Artful Living
11/9
In Homes: January AD CLOSE 2/1
In Homes: March AD
4/12
In Homes: May AD
8/2 Autumn
In Homes: September Ad
ad
inquire.
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PHOTOGRAPHY
BY
SPACECRAFTING
14
BRANDED CONTENT
Appearing in all copies, custom branded editorial content brings awareness to your brand while helping you achieve your specific marketing goals and objectives.
NORTH NOTABLES
This promotional content highlights prominent individuals, organizations and businesses across the Northern region, telling your story to our audience.
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PRINT RATES
1X 2X 4X
HALF PAGE $4,800 $3,750 $2,995
FULL PAGE $8,900 $7,100 $5,950
SPREAD $14,750 $11,750 $9,900
Rates are per issue. Spreads receive premium placement. Print ads are also published online with hyperlink to advertiser’s website.
AD SPECS
SIZE
TRIM
SPREAD 20" W x 12" H
FULL PAGE 10" W x 12" H
HALF PAGE VERTICAL 4.5" W x 10.875" H
HALF PAGE HORIZONTAL 8.5" W x 5" H
All files must be submitted in print-ready PDF format with 0.25" bleed and crop marks. Final ad, including all imagery within the ad, must be saved at 300 DPI.
To submit artwork, contact Business Manager Mitchell Lambert at artwork@artfulliving.com.
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PHOTOGRAPHY PROVIDED BY LA MAMOUNIA
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BY SPACECRAFTING
ARTFULLIVING.COM
ArtfulLiving.com is the premier online lifestyle destination boasting a strong and loyal national and local reach. This award-winning website hosts a diverse array of custom, sponsored and digital exclusive content spanning Artful Living's core content verticals including food, home, style, and travel, spotlighting every aspect of a luxury lifestyle to our continuously growing affluent and aspirational online audience.
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OUR ONLINE READER Reach 1.3 million+ monthly impressions GENDER Female 58.5% Male 41.5% AGE 25–34 34% 35–54 37% 55+ 29% Demographics Artful Note 29,000+ opt-in subscribers User Experience Desktop 41% Mobile 55% Tablet 4% 20 Artful Living
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PHOTOGRAPHY PROVIDED BY MANDARINA/HAYES DAVIDSON
DIGITAL OFFERINGS
Our premium digital suite offers highly engaged advertising options to help you achieve your marketing objectives. By presenting your brand across our unparalleled online destinations, you are reaching a loyal audience that considers Artful Living a trusted resource guide and lifestyle content authority.
Premium Display Advertising
Showcase your brand with targeted, high-impact website advertising, including limited horizontal and vertical banners, home page placement, section landing page exclusives, native content and custom packages.
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Social Media
Engage with our interactive, loyal network of tastemakers and influencers across a variety of platforms.
The Artful Note
Elevate your brand in our highly popular newsletter sent to our distinguished list of 29,000+ opt-in subscribers.
Custom Dedicated Email
Highlight key initiatives and drive traffic to your website with an exclusive bespoke email delivered to the Artful Living network.
Custom Branded Content
Enlist our in-house editorial team to produce custom branded content to support your unique marketing goals and objectives.
Custom digital packages available. Pricing upon request.
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DIGITAL MARKETING SOLUTIONS
In addition to our namesake digital portfolio, we offer comprehensive and targeted digital marketing solutions to help you reach a niche audience.
Programmatic Display
Programmatic display puts your brand in front of buyers before they are in the market for your service. Audiences can be targeted by keyword searches, past website visitors, demographics, and more.
Search Engine Marketing (SEM/SEO)
Stand out in the market and increase your local footprint by improving your ranking throughout the web.
Email Marketing
Leverage a targeted, opt-in list of consumers interested in your product to drive web traffic, branding and sales.
Additional automated digital marketing tools are available. Please inquire.
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BY AJ LONGABAUGH
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PHOTOGRAPHY
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PHOTOGRAPHY BY JOE DAMMEL, CAMILLE LIZAMA, SPACECRAFTING
EVENTS
From intimate affairs to festive fetes, we know how to throw a party. We can plan and execute thoughtful, unique events that reflect your brand and help you achieve your marketing goals.
Artful Living Events
Sponsorship packages of varying levels are available for our exclusive signature events, putting your brand front and center before an affluent, engaged audience.
Custom Events
We collaborate with our advertisers and marketing partners to plan and execute custom events and initiatives that achieve specific objectives.
Media Sponsorships
We offer a select number of media sponsorships for premier advertiser events. Considerations are made on an ongoing basis.
Our Partners
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PHOTOGRAPHY BY CHRIS MOTTALINI
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CONTACT US
Director of Sales
Genevieve Cossette gcossette@artfulliving.com 612-840-1622 Publisher Emma Cutler Velez evelez@artfulliving.com 612-803-1910 Headquarters 1125 Buchanan St NE, Minneapolis MN, 55413 952-230-3133 ArtfulLiving.com Media Kit 2022 29