ORIGINS, HISTORY AND TIMELINE
ACQUISITION OF DATA-2-TEXT
OUR ORIGINS
Founded in 1495, from its inception the University of Aberdeen has been devoted to the evolution of language. In our generation, Aberdeen's Computing Science department has led the development of NLG, one of the most important artificial intelligence technologies to be developed.
OUR VISION, MISSION, AND PURPOSE
Arria pioneered the category of Natural Language Generation through its trusted, reliable AI.
Our vision is to ensure humanity remains at the heart of AI.
Our mission is to empower people with advanced data understanding, so they may gain knowledge and take impactful action for the betterment of all.
Arria acquires Data2Text (the Natural Language Generation (NLG), spin-out company founded at the University of Aberdeen, Scotland.
Founder / Angel Round
Arria founders invest $5M to acquire IP from Data2Text and to build team. A further angel investment round of ~$20M supported R&D and trial programs across weather, health care, oil & gas.
Big Data revolution and the launch of analytics tools
Big Data has the potential to utterly transform the relationship that individuals have with institutions, customers with companies, patients with the healthcare system, students with universities, and voters with government.
This is a turning point in our economic history as great as the electronics revolution. Data is the new oil.
SHELL DEEP-WATER CONTRACT
Shell advances from trial to production using Arria to monitor performance of ten platforms in the Gulf. Watch Interview >
Series A
Arria raises ~$20M to invest in development, sales and marketing targeting the oil & gas industry with Shell as its largest reference client. Series A was led by Arria’s largest shareholder.
Biggest drop in oil prices in modern history
Between mid-2014 and early 2016, the global economy faced one of the largest oil price declines in modern history. The 70 percent price drop during that period was one of the three biggest declines since World War II, and the longest lasting since the supply-driven collapse of 1986. Shell suspends the Arria contract, along with all other new tech initiatives.
LAUNCH OF ARRIA STUDIO PLATFORM
The launch of Arria Studio SaaS platform provides a low-code development tool to build NLG applications faster and to be repeatable, at scale.
Series B
Arria raises ~$75M globally from family offices and HNW individuals. Arria shifts its service model delivering bespoke systems — to a SaaS software model with annual recurring revenue.
Artificial Intelligence adds new dimension to digital business
Early signs of this evolution expand with the advent of AI and machine learning. New technologies emerge that can learn based on information they gather and analyze. Data provider and platform vendors expand helping to aggregate data for analytics and Arria natural language generation. Commercial adoption grows.
BI DASHBOARD INTEGRATIONS
Arria API architecture allows seamless integrations with business intelligence visual dashboards. Arria develops out-of-the-box NLG narratives.
Series B
Arria targets clients who use Microsoft PowerBI, Tableau, and other top dashboards demonstrating business value. Early adopters of Arria for BI include AstraZeneca, Cushman and Wakefield.
Megatrend is digital transformation for enterprise
Cloud computing, robotics, the Internet of Things, ML, and AI set new expectations for product development and organizational structures. Smarter products, better collaboration, faster processes and lower costs are just some of the drivers behind new technology adoption. All of this is reliant on the flow of accurate and timely data.
GLOBAL CLIENT ADOPTION
Arria is named a leader in Natural Language Generation by Gartner. Client adoption across key industries expand in US and UK.
Series C
Arria raises ~$50M. Key focus on global partner ecosystem leads to Pathfinder and Arria investing framework for US DoD. Arria acquires partner NuSutus, to scale sales revenue across Domino’s.
Arria acquires NuSutus for access to Domino’s chain
While many companies canceled or postponed their budgeted expenditures due to the Covid-19 pandemic, budgets increased across educational services, pharma, healthcare, and food services. Arria acquires NuSutus to increase revenue by targeting the ecosystem of Domino’s franchise stores with highly repeatable solutions.
GLOBAL CLIENT EXPANSION
Release of Arria Connect (SDK) enables the ability to offer integrations with any dashboard. Arria signs first OEM client, Sisense.
Series D
Arria raises ~$50M. Key focus is on accelerating revenue growth in preparation for IPO. Domino’s expand from 1,000 to 5,000 stores using Arria. YOY revenue grows from $17M to $24M.
Stock market falls 21% — ChatGPT revolution begins
Arria preparation for an ASX public listing is postponed by underwriter, Morgans. Capital markets are conservative as Arria seeks growth capital. ChatGPT is introduced Nov 2022, quickly going viral having a profound influence on the evolution of AI, paving the way for advancements in natural language understanding and generation.
LEADER IN GEN AI CONVERGENCE
Arria is validated by clients as the source accurate Gen AI — after extensive testing of Arria rules-based language models to ChatGPT/LLMs.
Current - Pre-IPO
Arria existing shareholders invest a further $8M as part of the broader pre-IPO private offer demonstrating their ongoing support. The market demand aligns with product and growth readiness.
ChatGPT creates global awareness of language generation
Markets rebound, Arria resets its full focus on GenAI for enterprise and government. Arria divests NuSutus to callcenter partner for $15M to focus on higher margin SaaS business, reduces burn rate and capital requirements for path to profitability. Arria readiness for global scale is reinforced by product and market alignment.
WELL POSITIONED FOR GROWTH
Arria is differentiated within GenAI for its AI-governance framework. Market demand and awareness has matured and Arria is ready with its global infrastructure and proven technology to deliver repeatable applications at scale. Arria is in the heart of the greatest technology boom since the internet with a focused strategy to achieve profitability, high margins, and high multiples.
Leading innovation with Fortune 500 clients and partners
Arria’s patent portfolio of 45 NLG specific US-patents comprising 17 patent families is rated 5-Star by Randolph Square. Early entry proves to be a great strength. Clients confirm the value of Arria’s foundational model and technology road map. Clients validate the need to have a controlled platform that orchestrates AI with accuracy, for the purpose data-driven automation for reporting, monitoring and alerts.