Advertising Guide 2025

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ADVERTISINGGUIDE 2025

Children’s Christmas Celebration, December 2024 Children’s Christmas Celebration, December 2024 End of Summer Beach Bash, August 2024

ight Golf, September 2024 Night Golf, September 2024

of Summer Beach Bash, August 2024

Derby, July
Treat, October 2024

TheArnoldEngineeringDevelopmentComplex(AEDC)providesmore than68developmentaltestandevaluationcapabilitiestothenation toprovethesuperiorityofsystemsrequiredtomeetthedemandsof theNationalDefenseStrategy.

AEDCisnamedforthemanresponsibleforitsconception-Generalof theAirForce,HenryH.“Hap”Arnold.ShortlybeforetheendoftheWorld WarII,GeneralArnoldaskedDr.TheodorevonKarman,oneofhistory’s greataeronauticalscientists,toformaScientificAdvisoryGroupto chartalong-rangeresearchanddevelopmentcourseforthefuture U.S.AirForce.AEDCwasaresultofthatplan.

ArnoldServices,apartoftheTestSupportDivision(TSD),offersover15 Morale,Welfare,andRecreationservices,cateringtothediverseneedsof ourmilitarypersonnel,contractors,civilians,retirees,andfamiliesonAEDC.

OurfacilitiesincludeaFitnessCenter,FoodandBeveragelocations,aGolf Course,RecreationalLodging,andmore.Theseservicesaredesignedto enhancethequalityoflifeforourcommunitymembers.Manyofour businessesorganizeeventsandprogramsonamonthlyorannualbasis, providing numerous opportunities for the community to engage with activitiesthatmatchtheirinterestsandneeds

OURVISION&MISSION

Mission Vision

Providethebestservice,supportingthe ArnoldAFBcommunitywithvaluable programming

Provideexceptionalmorale,welfare,and recreationeventsandprogramsthat contributetoandsustainresiliencyand qualityoflifeforAEDCpersonnelandtheir familiesinsupportoftheNationalDefense Strategy.

WHYADVERTISE WITHUS?

Themilitarycommunityhashistoricallydemonstratedstrongbrand loyalty Byfrequentlyseeingyouradvertisement,theywillperceiveyour brandastrustworthyandbegintopatronizeyourservices.

AdvertisingatArnoldEngineeringDevelopmentComplex(AEDC)allows youtointroduceyourbrandtoourcommunityandhelpstobuildtrust andfamiliaritybetweenyourcompanyandourcustomers

GreatBusiness

Morale,Welfare,andRecreation Department,offeringeventsand programstoAEDCcommunity.

TargetMarket

Supportandadvertisetothe followingmarket: ActiveDuty,Reservists&National Guard

RetiredMilitary DoDCivilians,NAF,DeCA&AAFES

Contractors

GeneralPublic(limitedaccess) FamilyMembersoftheabove

EconomicImpact

Excessof$11billionwith$3822 millionforpayrollin2024

StrategicPlanning

Developingandexecuting strategiesthatstimulatebusiness expansion

MarketResearch

In-depthmarketanalysisand competitiveintelligence

Selection

Selecttheadvertising platformsthatbest suityourneeds

EthicalStandards

PerDAFI34-10836 EthicalStandards,Advertisingwillnotcontainanythingillegalorcontraryto DoDorAirForceinstructions(e.g.,discriminationrace,color,religion,nationalorigin,sex (includingpregnancy,genderidentity,andsexualorientation),age,geneticinformation, disability,endorsementofpoliticalpositions,orgambling.)

DigitalSignsareadynamicwaytoreachAEDC!

ServicesNetworkisscreenedonourwallmounted28"widescreensmart TV’sin7locations. TheyareplacedstrategicallythroughoutAEDCto reachcustomerswithviewershipinthethousands.Thelocationsare determinedbasedonbestplacementtoreachaudienceandlocation availability.Ifchangesaremadeadvertiserswillbeinformed.

Frequency: Monthly Distribution: 7locationsonAEDC

AverageImpressions: Over12,000+combined

ADVERTISINGRATES

Prices subject to change.

HIGHTRAFFICFACILITIES

Averageof8,000+impressionspermonth

Hap’sEatery(2)

Building100

ArnoldFitnessCen

ArnoldBaseExchan

ArnoldGolfCourse

WingoLodge

Requirements:

LOWTRAFFICFACILITIES

Averageof4,000+impressionspermonth

ArnoldLakesideComplex

GossickLeadershipCenter

Alladsmustbesentforscreening6weeksbeforestartofthenextissueto arnoldservicesmarketing@gmail.com. AdsaretobesubmittedasaJPGorPNGformwitha1.25"marginclearance. Alladsmustclearlystate“Paidadvertisement.NoFederalendorsementof advertiserintended.”Thisdisclaimermustbeatleastonehalftheadtextsizeand nosmallerthan10ptfont

Thisbeautifully-designedpublicationisprintedmonthlyand containsupdatedinformationaboutServicesspecialevents, upcomingandrecurringprogramsandservesupto5,000 communitymembers Thereareover350issuesprintedmonthly andthefullmagazineisavailableindigitalformonline.

Frequency: Monthly

Distribution: Print(22locations)anddigital(8platforms) AverageImpressions: Over5,850+combined

ADVERTISINGRATES

Pricessubjecttochange.

January November15,2024 January2,2025

February December16,2024 February2,2025

March January15,2025 March3,2025

April February14,2025 April1,2025

May March17,2025 May1,2025

June April15,2025 June2,2025

July May15,2025 July1,2025

August June16,2025 August1,2025

September July15,2025 September2,2025

October August15,2025 October1,2025

November September15,2025 November3,2025

December October15,2025 December1,2025

Requirements:

Alladsmustbesentforscreening6weeksbeforestartofthenextissueto arnoldservicesmarketing@gmailcom

AdsaretobesubmittedasaJPGorPNGwitha025"marginclearancewithaRGB colorprofile

Alladsmustclearlystate“Paidadvertisement.NoFederalendorsementof advertiserintended.”Thisdisclaimermustbeatleastonehalftheadtextsizeand nosmallerthan10ptfont

SERVICESWEBSITE

EngageAEDClikeneverbeforewiththepowerofourNEWwebsite!

Ournewwebsite,ArnoldAFBServices.com,providesanexcitingdeepdive intoourkeydemographic!It'saone-stopdestinationwhereouremployees, theirfamilies,andanyonewithbaseaccesscaneffortlesslyfindessential serviceinformation.Byshowcasingyouradprominentlyonourhomepage, you'llcapturevaluableclick-throughtrafficandgainunparalleledvisibility foryourbrand.

Frequency: Monthly

Distribution: Homepage

AverageImpressions: Over4,400+combined

ADVERTISINGRATES

Homepage

IMPRESSIONS

Averageviewsof1,000+impressions permonth.

Averageengagementwithcontent3,400+ permonth.

Requirements: Alladsmustbesentforscreening6weeksbeforestartofthenextissueto arnoldservicesmarketing@gmailcom

AdsaretobesubmittedasaJPGorPNGat150ppi/dpiwithaRGBcolorprofile. Alladsmustclearlystate“Paidadvertisement.NoFederalendorsementof advertiserintended.”Thisdisclaimermustbeatleastonehalftheadtextsizeand nosmallerthan10ptfont Re-directlinksmustbetothebusiness’swebsiteorsocialmediapage

ThenewsletteroftheweekforAEDC

Ouronlinedigitalnewsletter,TheSVBuzz,issentoutweeklyandoffers subscribersanexclusivepreviewoftheserviceswe’llbefeaturingeach week.Byadvertisingwithus,yourbrandwillgaindirectexposuretoa captivatedaudienceeagertodiscovernewofferingsandopportunities.

Frequency: Weekly

Distribution: Email

AverageImpressions: 2,000+

ADVERTISINGRATES

Prices subject to change.

Staticadsonly Emailsaresentfourtimesamonth,every Monday.Limitedtofouradvertiserspermonth.Askabout availability.

Requirements:

Alladsmustbesentforscreening6weeksbefore startofthenextissueto arnoldservicesmarketing@gmail.com. AdsaretobesubmittedasaJPGorPNGat 150ppi/dpiwithaRGBcolorprofile

Alladsmustclearlystate“Paidadvertisement.No Federalendorsementofadvertiserintended. ”

Thisdisclaimermustbeatleastonehalftheadtext sizeandnosmallerthan10ptfont

Re-directlinksmustbetothebusiness’swebsiteor socialmediapage

TraditionaladvertisingmethodthatalwaysworksatAEDC!

Everynewhireonthebasereceivesacomprehensivechecklistdetailing whotocontactandwheretocheckin andServicesisakeypartofthat list!Byincludingapaperadvertisementintheseonboardingpackets,your brandgainsdirectaccesstoprospectivecustomersattheperfecttimeto makealastingimpression.

Frequency: Monthly

Distribution: AEDClocations

AverageImpressions: Over10,000+combined

ADVERTISINGRATES

Requirements:

Alladsmustbesentfor screening6weeksbeforestart ofthenextissueto arnoldservicesmarketing@ gmail.com. Alladsmustclearlystate“Paid advertisement.NoFederal endorsementofadvertiser intended.”Thisdisclaimer mustbeatleastonehalfthe adtextsizeandnosmaller than10ptfont

FLYERBOARDS

TraditionaladvertisingmethodthatalwaysworksatAEDC!

Printedadvertisingisatraditionalavenuethathasahighresponserate withtheAEDCcommunity. Flyerboardsandtableareavailableforyouto targetyourbusinessadvertisementswiththecommunity Allprinted materialisstrategicallydisplayedinupto9differenthightrafficlocations thatstrengthensyourbrandrecognition.

Frequency: Monthly

Distribution: AEDClocations

AverageImpressions: Over6,000+combined

ADVERTISINGRATES

Pricessubjecttochange. *Limitedtotwoadvertiserspermonth Askaboutavailability

Requirements:

Alladsmustbesentforscreening6 weeksbeforestartofthenextissueto arnoldservicesmarketing@gmailcom AdsaretobesubmittedasaJPGor PNG.

Alladsmustclearlystate“Paid advertisement.NoFederal endorsementofadvertiserintended. ”

Thisdisclaimermustbeatleastone halftheadtextsizeandnosmallerthan 10ptfont.

TABLETENTS

TraditionaladvertisingmethodthatalwaysworksatAEDC!

ArnoldLakesideComplexandHap’sEateryareprimeadvertisinghotspots! Whetheremployeesareenjoyingbreakfast/lunchatHap’sEateryor unwindingwithdinneranddrinksattheArnoldLakesideComplex,your advertisementwillstandoutinaneye-catchingtabletent,capturingtheir attentioninthesehighlyfrequentedspaces.

Frequency: Monthly

Distribution: ArnoldLakesideComplexandHap’sEatery

AverageImpressions: Over4,000+combined

ADVERTISINGRATES

Requirements: Alladsmustbesentforscreening6weeksbeforestartofthenextissueto arnoldservicesmarketing@gmail.com. AdsaretobesubmittedasaJPGorPNG. Alladsmustclearlystate“Paidadvertisement.NoFederalendorsementof advertiserintended.”Thisdisclaimermustbeatleastonehalftheadtextsizeand nosmallerthan10ptfont. Prices subject to change.

OUTDOORBANNERS

TraditionaladvertisingmethodthatalwaysworksatAEDC!

Maximizeyourbrand’svisibilitywithastriking3-footby6-footbanner displayedinhigh-trafficareasaroundthebase!Strategicallyplacedon ourbannertrailers,youradvertisementwillcapturetheattentionof employeesastheyarrive,depart,andnavigatebetweenbuildings.

Frequency: Monthly

Distribution: AEDClocations

AverageImpressions: Over10,000+combined

ADVERTISINGRATES

Pricessubjecttochange.

*Bannerscanbeprovidedbyadvertiser.Bannerfeeincludesdesignandproduction.

Requirements:

Alladsmustbesentfor screening6weeksbefore startofthenextissueto arnoldservicesmarketing@ gmail.com. Alladsmustclearlystate “Paidadvertisement.No Federalendorsementof advertiserintended.”This disclaimermustbeat leastonehalftheadtext sizeandnosmallerthan 10ptfont

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