

Complete Root Cover Up Intro Kit #1 AWARD-WINNING ROOT COVER
The overwhelming favorite and go-to root cover up for the world’s top salons and celebrity stylists.
Elevate your artistry with the ultimate finishing tool. Cover grey roots, extend highlights, fill in hairlines and sparse spots for instantly thicker hair.
PURCHASE:
(15) Root Cover Ups: (1)Platinum
(2)Blonde
(2)Dark Blonde
(2)Light Brown
(3)Medium Brown
(3)Dark Brown
(1)Black (1)Red
RECEIVE FREE:
(8) Root Cover Up Testers
(1)Platinum
(1)Blonde
(1)Dark Blonde
(1)Light Brown
(1)Medium Brown
(1)Dark Brown
(1)Black (1)Red
PLUS MERCHANDISING: (1)Root Cover Up Display
Features Color Wow’s awardwinning, best-selling products!
INCLUDES:
(1)Dream Filter, 6.7 fl oz
(1)Color Security Shampoo, 8.4 fl oz
(1)Money Masque, 7.5 oz
(1)Dream Coat Supernatural Spray, 6.7 fl oz
(1)Extra Strength Dream Coat, 6.7 fl oz
(1)Raise the Root, 5 fl oz
(1)Xtra Large Bombshell Volumizer, 6.7 fl oz
(1)Dream Cocktail - Coconut, 6.7 fl oz
(1)Root Cover Up, Medium Brown, .07 oz
Refuel your retail and set your sales on fire.
INCLUDES:
(2)Dream Filter, 6.7 fl oz
(4)Color Security Shampoo, 8.4 fl oz
(2) Color Security ConditionerFine - Normal, 8.4 fl oz
(2) Color Security ConditionerThick - Coarse, 8.4 fl oz
(2)Dream Cocktail - Coconut, 6.7 fl oz
(4)Extra Strength Dream Coat, 6.7 fl oz
BAR +
(1) Color Security Shampoo, 32 fl oz
(1) Color Security ConditionerFine - Normal, 32 fl oz
(1)Money Masque, 7.5 oz
(1)Dream Coat Supernatural Spray, 16.9 fl oz SALON PRICE : $524.50 $399.00
(4)Dream Coat Supernatural Spray, 6.7 fl oz
(3)Dream Coat for Curly, 6.7 fl oz
(3)Raise the Root, 5 fl oz
(3)Xtra Large Bombshell Volumizer, 6.7 fl oz
(2)One-Minute Transformation, 4 fl oz
BEST VALUE – Includes the complete Color Wow Collection with back bar and station products, merchandising and education!
INCLUDES:
(2)Dream Filter, 6.7 fl oz
(6)Color Security Shampoo, 8.4 fl oz
(3)Color Security ConditionerFine - Normal, 8.4 fl oz
(3)Color Security ConditionerNormal - Thick, 8.4 fl oz
(3)Money Masque, 7.5 oz
(2)Dream Cocktail - Coconut, 6.7 fl oz
(2)Dream Cocktail - Carb, 6.7 fl oz
(2)Dream Cocktail - Kale, 6.7 fl oz
(4)Dream Coat Supernatural Spray, 6.7 fl oz
(3)Extra Strength Dream Coat, 6.7 fl oz
(3)Dream Coat for Curly Hair, 6.7 fl oz
(2)Speed Dry Blow Dry, 5 fl oz
(3)Raise the Root, 5 fl oz
(3)Pop & Lock, 1.8 fl oz
(4)One-Minute Transformation, 4 fl oz
(4)Xtra Large Bombshell Volumizer, 6.7 fl oz
(16) Root Cover Ups –4 each top selling shades (Dark Blonde, Light Brown, Medium Brown, Dark Brown)
(3)Style On Steroids, 7 fl oz
(3)Cult Favorite Hair Spray, 10 fl oz
FREE BACK BAR + STATION:
(2)Dream Filter, 16 fl oz
(2)Color Security Shampoo, 32 fl oz
(1) Color Security ConditionerFine - Normal, 32 fl oz
(1) Color Security ConditionerNormal - Thick, 32 fl oz
(1)Dream Coat Supernatural Spray, 16.9 fl oz
(1)Dream Cocktail - Coconut, 6.7 fl oz
(1)Dream Cocktail - Carb, 6.7 fl oz
(1)Dream Cocktail - Kale, 6.7 fl oz
FREE MERCH + EDUCATION:
(1)Root Cover Up 2 Tier Display
(1)Power of Wow Virtual Education Class
SALON PRICE : $1,384.50 $999.00
This innovative range features Naked Technology developed by Dr. Joe Cincotta in our in-house lab. Finally, it is possible to transform dry, frizzy, wiry curls into silky, glossy, bouncy bundles without feeling like there is anything on the hair! No weight, no greasy feel, no crunch, no rigid cast.
The groundbreaking science behind “Naked Technology” is our proprietary Profaxil-18 Complex which:
1. Reduces the molecular size of rich oils so that instead of sitting on the hair’s surface in “greasy” pools, these oils are micro-dispersed and can penetrate and infuse curls with hydrating, lubricating moisture.
2. The MEA-18 component of this complex rises to hair’s surface, where it creates a glossy, weightless seal that locks in moisture, smooths frizz AND feels dry to the touch.
EXPOSE THE NATURAL BEAUTY OF CURLS… AND SET THEM IN MOTION!
SNAG-FREE
Pre-Shampoo
Detangler
295 ml / 10 fl oz
Adds slip to curls for easy shampooing, a deeper clean and less breakage. With defrizzing Pracaxi Oil, lubricating Coconut Oil + Profaxil-18 Complex.
HOOKED
100% Clean Shampoo
295 ml / 10 fl oz
Super sudsing, sulfatefree, no-residue formula delivers optimal fresh hair and scalp. Plus, Procapil helps anchor strands to reduce shedding.
Lubricating Conditioner
295 ml / 10 oz
Marula Oil, Coconut Oil and Profaxil-18 Complex lubricates the protein chains inside dehydrated curls to bring back bounce, elasticity and fluid motion.
MSRP $29.00
Salon Price $14.50
FLO-ETRY
Vital Natural Supplement
295 ml / 10 fl oz
Jojoba, Pequi and Coconut Oils + Profaxil-18 Complex replace the essential scalp oils (sebum) that curls lack because oils can’t flow down the natural bends and twists. Clinically proven to deliver 84% less breakage.
MSRP $30.00
Salon Price $15.00
WOW
Purchase 6X of all five Curl Wow products, and receive 1X FREE of all five Curl Wow products for Stylist Station usage.
SHOOK
Mix + Fix Bundling Spray
295 ml / 10 fl oz
Mix-to-activate spray combines a “layer” of advanced styling polymers with a “layer” of powerful moisturizing oils (Jojoba, Rice Bran, Passion Flower, Grape Seed + Profaxil-18 Complex) for perfectly defined, weightless, glossy frizz-free curls. Clinically proven to deliver 78% less frizz in high humidity.
MSRP $38.00
Salon Price $19.00
FREE Stylist Station Set Includes:
(1) Curl Wow Snag-Free
Pre-Shampoo Detangler, 295 ml / 10 fl oz
(1) Curl Wow Hooked
100% Clean Shampoo, 295 ml / 10 fl oz
(1) Curl Wow Coco-Motion
Lubricating Conditioner, 295 ml / 10 oz
(1) Curl Wow Flo-Etry
Rich Natural Supplement, 295 ml / 10 fl oz
(1) Curl Wow Shook
Epic Curl Perfector, 295 ml / 10 fl oz
A $77.00 SALON VALUE