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ARKANSAS
Ad sales and reader education opportunity: School bus safety
PRESS
Ar kansas
Publisher Weekly
Arkansas Press Association 2018 trade show photos
ASSOCIATION
Serving Press and State Since 1873
Vol. 13 | No. 28 | Thursday, July 12, 2018
Kelly Freudensprung: Do new things
Kelly Freudensprung started newspaper career as a janitor.
his
Also a newspaper carrier. And an inserter. Not to mention working in the mailroom and rising to circulation office clerk. That’s how it was back in the day, the day being 1981, the place being Nacogdoches, Texas, the guy being an underfunded college student working his way through Stephen F. Austin State University. The newspaper was the Daily Sentinel, located in the piney woods of East Texas. “A lady in the accounting office cleaned the newspaper offices and got paid for it,” Freudensprung said in an interview at The Saline Courier in downtown Benton, where he’s publisher. “I would do anything I could for extra money.” He was also, he said, the fasted inserter,
paid by the piece and working alongside the ladies who smoked unfiltered cigarettes. “You do what you can to make money when you’re a poor college student.” That work ethic paid off, fast, when the newspaper’s general manager, Ferris Fain, promoted Freudensprung to circulation director in 1982. But only under the condition he stay in school. Freudensprung stuck with both school and work, graduating in 1984 with a bachelor’s degree in management and staying with the Daily Sentinel until 1989. What was the most important thing he learned back there at the Daily Sentinel? “Marketing, marketing, marketing,” he said. “Trial and error. Try new things constantly and don’t be afraid to do new things.”
Kelly Freudensprung, publisher of The Saline Courier.
He recalled going door to door in the
Two things APA members can do locally to help fight newsprint tariffs
In collaboration with Stop Tariffs on Printers & Publishers (STOPP), APA is providing members with a full page house ad (see right), “One V. Many” to consider running in your local newspaper. The ad can be downloaded here.
Continued on Page 2 Washington policymakers must stand up for America’s newspapers and printers and over 600,000 jobs. A single company wants to impose tariffs on newsprint…
it stands alone.
We are also encouraging APA members, as well as your subscribers, to sign a petition to stand up to protect access to newspapers, as well as save jobs in your communities. You can sign the online petition here. “Our members want to make sure decision makers understand the impact this case will have on over 600,000 jobs in the publishing and printing industries,” said Paul Boyle, senior vice president of public policy at the Arlington, Virginia-based News Media Alliance. “These tariffs have already had a disruptive impact on the news industry with increased costs, job loss and supply issues. We are doing everything we can to make sure that local newspapers do not become extinct.” On July 17, 2018, the International Trade Commission (ITC) will hear testimony on the preliminary tariffs. Boyle says the petition will be shared with the ITC in advance of the hearing. “Currently there are 34 Arkansans who have signed the petition,” said APA Executive Director Ashley Wimberley. “I hope that number drastically increases this week, as this is such an important issue facing our industry and local economies”
600,000 Jobs
North Pacific Paper Company
v.
Association for Print Technologies Association of Alternative Newsmedia Association of American Publishers Association of Free Community Papers Alabama Press Association American Society of News Editors Arkansas Press Association Arizona Newspapers Association Book Manufacturers’ Institute California Newspaper Publishers Association Catholic Press Association Catalyst Paper Colorado Press Association Connecticut Daily Newspapers Association Florida Press Association Georgia Press Association Graphic Arts Association (GAA) Great Lakes Graphics Association Hoosier State Press Association Independent Free Papers of America Illinois Press Association Inland Press Association International Society of Weekly Newspaper Editors Iowa Newspaper Association Kansas Press Association Kentucky Press Association Kruger Local Media Association Local Search Association Louisiana Press Association Maine Press Association Maryland, Delaware and DC Press Association Minnesota Newspaper Association Missouri Press Association Mississippi Press Association Montana Newspaper Association National Newspaper Association News Advertising Coalition News Media Alliance New York News Publishers Association Nebraska Press Association Nevada Press Association New Mexico Press Association New York Press Association North Carolina Press Association North Dakota Newspaper Association
Ohio News Media Association Oklahoma Press Association Oregon Newspaper Publishers Association Pacific Printing Industries Association PAGE Cooperative Pennsylvania NewsMedia Association PINE Print Media Association Printing & Graphics Association MidAtlantic Printing & Imaging Association of MidAmerica Printing and Imaging Association of Georgia, Inc. Printing Association of Florida Printing Industries Alliance Printing Industries Association, Inc. of Southern California Printing Industries of America Printing Industries of Michigan, Inc. Printing Industries of Ohio • N.Kentucky Printing Industries of the Gulf Coast Printing Industry Association of the South, Inc. Printing Industry Midwest Quad Graphics Rayonier Advanced Materials Resolute Forest Products South Carolina Press Association South Dakota Newspaper Association Southern Newspaper Publishers Association Tennessee Press Association Texas Press Association The Printing Industry of the Carolinas, Inc. Trusted Media Brands (formerly Reader’s Digest Association) Utah Press Association Valassis Communications Virginia Press Association Visual Media Alliance West Virginia Press Association Western States Printing Alliance Wisconsin Newspaper Association World Association of Newspapers and News Publishers Worzalla
Newsprint tariffs threaten the survival of local newspapers and printers, and put jobs at risk. Sign our petition today: www.stopnewsprinttariffs.org
@STOPPCoalition #StoptheNewsprintTax PAID FOR BY STOP TARIFFS ON PRINTERS AND PUBLISHERS