APJ Vol 5 2010

Page 44

conference Introducing a new era in Aesthetics Education

AustralAsian Aesthetics Workshop 2010 BUILDING YOUR AESTHETIC ANTI-AGEING CLINIC OR MEDISPA

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Sunday 22nd August 2010 – Melbourne Gaining an objective perspective can be invaluable in helping us gain clarity in what changes we need to make and what new areas we need to implement to move forward. One of the best platforms to gain this perspective is through a carefully planned educational program or workshop.

Through a strategic alliance between the AustralAsian Academy of Anti-Ageing Medicine (A5M) and APAN we are delighted to announce the return of world-renowned expert and educator Manon Pilon to conduct an in-depth, comprehensive workshop that will bring your knowledge to a whole new level. After the phenomenal success of the 2009 workshop – MEDI-SPA – Increasing Your Bottom Line, Manon Pilon will return for a followup workshop. The 2010 program is stepped-up to offer more in-depth technical information to empower both delegates who attended last year as well as offer new delegates the very latest information and strategies on how to Build Your Aesthetic Anti-Ageing Clinic or Medispa. At this workshop Manon will address more technical subjects, taking your knowledge further by focusing on why and how to implement specific strategies in a step-by-step process. For the first time she will address how to integrate technologies to achieve more advanced results to meet the challenges of an ever-growing demanding clientele, while boosting your profits. Here is what you can expect:

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PROGRAM OUTLINE: Principles and Strategies for Successful AntiAgeing Clinics or Medi-spas

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Step-by-step approach for guaranteed results Developing a strategy that allows for expansion Key considerations that will support your credibility How to profile and differentiate yourself in the market place Effective branding strategies

Effective use of Technologies

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Research and development of a menu that meets with your clients’ needs Why you should not compromise on quality if you want profits How to make cost not an issue Names and descriptions that will sell your services Important considerations in communicating technical information How to effectively market the value of packages

Equipment overview Which technologies are the market leaders and supported through research How cells respond to different technologies Equipment integration and why this will define the future

APJ 44

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Slimming and Wellness Concepts

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Global trends in wellness and weight loss The value and benefit of incorporation slimming and body wellness modalities Proven slimming concepts and the value of body types Successful partnerships with healthcare professionals Designing a slimming program for credible results How body wellness impacts the skin

Salon Culture & Etiquette

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Psychology and the objectives of a memorable culture Defining etiquette and the role this plays in client retention and satisfaction Matching your culture to the needs of your clients Why your culture needs to be reviewed Effective training strategies for staff compliance What rules must be rigid and when to be flexible

Skin Analysis update

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How to establish and grow an aesthetic anti-ageing practice or medi-spa Choosing the best technologies and how to integrate them for the best results How to formulate your services for results and profit Learn successful weight loss and slimming strategies and double your revenue Key considerations that identify a memorable salon/clinic culture Scientific skin analysis and body-type considerations for optimum results What are the most credible ingredients in skincare and grooming products Learn how to prepare for industry changes and for future growth

Converting your Services to a Profitable Business

LEARNING OBJECTIVES:

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Protocol considerations when using multiple technologies The power of synergy and why it works

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The role and value of correct skin analysis and body types Key considerations for product selection Key considerations when determining a treatment plan Determining the causes of ageing Determining factors that may impact on treatment response The role and limitations of technologies for skin analysis

Ingredients with proven credibility

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The latest and most credible scientifically validated skincare ingredients Which ingredients will benefit inflammatory conditions The truth about whether you can mix products What ingredients in grooming items will best support your treatment results The role of carriers in product penetration How to avoid the marketing hype when selecting a product range

For the first time this program will qualify delegates with one Credit Point

Australasian Certification in Anti-Ageing Medicine Program.

to an Elective for the

Phone A5M on 03 9813 0439 or visit www.a5m.net today to register, and if you are an APAN member quote your membership number to receive 10% discount.

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