ACW2025_bardoc

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ACW 2025

21-27 APRIL

WHAT IS ACW?

Antwerp Coffee Week is a celebration of specialty coffee culture in the city of Antwerp. This annual event brings together coffee enthusiasts, local roasters, specialty coffee bars, and industry professionals for a week-long series of activities, workshops, and tastings. We aim to highlight the city’s thriving coffee scene while growing the community and promoting sustainable practices and innovation in the local specialty coffee industry.

WHAT WE DO.

ACW offers participating coffee bars a platform to engage with an active, quality-focused community, build brand visibility, and showcase products to key decision-makers and consumers in the coffee space.

By joining Antwerp Coffee Week, you gain access to various promotional opportunities, including networking, digital media presence.. Join us in celebrating the craft of coffee and position your coffee bar at the forefront of Antwerp’s specialty coffee scene!

AND HOW WE DO IT.

Diverse program of coffee tastings, brewing demonstrations, barista latte art competitions, and panel discussions.

ACW2024 RECAP

ACW2024

ACW2024 PRESS

ACW2025

PARTICIPATION

CONDITIONS: INPUT? YOUR OUTPUT!

Serve minimal 1 specialty coffee single origin in your bar.

Participate in our Whatsapp community: direct communication, e.g. quick updates on the ACW-stampcard.

Promote ACW2025: hang our poster, v-board, tag us on IG, etc.

Join the ACW-stampcard raffle (previous Poly Loyalty card)

Have alternative milk on the menu.

• FEE OF 40 EUR O /LOCATION

• YOUR COMMITMENT

(highly important for us as volunteers)

• YOUR PLACE ON OUR ACW PARTICIPANTS MAP

• DIGITAL PRESENCE ON OUR SOCIALS

• TICKET FOR OUR COFFEE NETWORK EVENT

• STRENGTHENING YOUR PART IN THE ANTWERP SPECIALTY COFFEE COMMUNITY

• NEW VISITORS TO YOUR BAR THANKS TO THE ACW STAMPCARD

• ALL ACW2025 MATERIALS NECESSARY TO JOIN: POSTERS, V-BOARD, STAMP CARDS, STICKERS, ETC.

STAMPCARD (PREVIOUS POLY LOYALTY CARD)

Our mission is to cultivate a genuine passion for specialty coffee by encouraging customers to venture beyond their local favorites and explore the diverse offerings of participating bars.

DURATION:

24 March to 27 April 2025 (end of ACW2025).

WHAT?

Joint customer card for all participating ACW bars. Customers have a chance to win ACW prizes by visiting and collectings stamps from different bars. By a stroke of luck the customers with a full card can win raffle prizes.

HOW?

During the collection period, customers have to collect 10 different stamps from 10 different bars (1 stamp per visited bar). The full card needs to be filled in with their contact info and handed in at a nearby ACW bar. You will hang on to these until an ACW-member collects them for the raffle.

RULES:

Stamps can only be collected between 24/03 and 27/04/2025 (1 month prior to ACW2025).

Last day to hand in full cards: 27/04/2025 (end of the event).

Two of the same stamps will result in disqualification.

Only stamps of participating bars are valid.

Multiple full cards per customer are possible.

Customers can win a maximum of 1 prize in the raffle.

Prize has to be collected by customer (no post service).

RAFFLE:

The date is still to be annouced but an ACW core team member will collect all the full cards your bar received. (Please also keep the empty cards so we can re-use them next year). We will organize a live raffle (on IG) where we randomly select winning cards in descending order. These winners will be contacted by an ACW core member to collect their prizes at the participating bar.

PRIZES:

Sponsors will (hopefully) donate a handfull of valuable prizes but we encourage your bar(s) to contribute a small prize. It’s an effective way to promote your bar, especially to new customers. We will promote all prizes. So tag us in your posts about the ACW2025 Raffle.

Your prize could be: specialty coffee beans, brewing gear, gift cards, merchandise, etc.

SUMMARY

• HAPPENING FROM 24/03 - 27/04/2025

• STAMP THE ACW STAMP CARDS

• ONE STAMP PER VISITED BAR

• WINNERS ARE RANDOMLY SELECTED

• MULTIPLE ENTRIES INCREASE THE CHANCES OF SUCCESS

• WINNERS ARE CONTACTED USING THE PROVIDED CONTACT

INFORMATION ON THE CARD

BECOME AN EVENT PARTNER

Each year we encourage bars to organize an event that highlights their craft and passion for coffee.

Your event will be on our official ACW calendar and you will be an official partner of Antwerp Coffee Week 2025.

You can use our name and handle to market your Antwerp Coffee Week event. So your event will be promoted and get exposure through all of our channels: social media, website, newsletter…

Your event will be mentioned in our press release

Optional ACW team member will be present on the event

The event takes place during ACW 2025 (21/04/2025 - 27/04/2025)

The event is specialty coffee related

The event has to be accessible to both enthusiasts & professionals

You take full ownership of your own event and promotion

You put the Antwerp Coffee Week roll up banner at the the event

You send in your event before the deadline of 3/03/2025

You mention & tag us in all event communications so we can help promote your event

You agree with our first come first served policy

You agree to openly discuss the type of event, date and timing.

(This year we want to focus on coffee education, so extra bonus points if you include this)

Coffee Talk / info session, workshop (hand brew, coffee trading, home barista, how to clean your grinder, sensory ...), specialty coffee quiz, competition (brewing, signature drink, taster’s cup,…), roastery tour, coffee run / tour, afterparty/community get-together, …

Important: activations and promotions are not for the event calendar. We will gladly promote and spotlight those special activities if you tag us on Instagram.

THE TEAM

Our core team consists of a group volunteers, composed of enthusiastic coffee lovers from all corners of the coffee world. We do it out of love for specialty coffee and the city of Antwerp. Some volunteers are professionals and can be found behind the bar, while others enjoy their coffee from the other side. All of them, without exception, are passionate and driven by the communal goal of education, collaboration and growth of the specialty coffee scene in Antwerp.

BRAM MICHAËL CHRISTIAENS
DENNIS GOUDKET
KRZYSZTOF WOZNIAK
SANNE OSKAMP
MAGALY MARTINEZ
CHANNAY HARVEY
MAURO KALEE
ROBBE VAN GASTEL
TIM DENIES

Our mission is to unite specialty coffee actors in Antwerp. Your bar plays a vital role here, so your contribution will reflect these intentions. Therefore we hope you will join us this year with our ongoing endeavor. Events and specific details will be confirmed prior to ACW2025, of course we will keep you informed on relevant changes. Please

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