BUSINESS AWARDS
CO-OP FRANCHISE
Co-op franchise secures industry award The retailer has dedicated the win to it partners.
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20 I SLRMAG.CO.UK / ISSUE 84 WEDNESDAY 1ST DECEMBER 2021
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o-op has been named as the Emerging Franchisor of the Year at the British Franchise Association Awards, which celebrate excellence in franchising. Co-op officially launching its franchise recruitment programme in 2019 and has experienced rapid growth, more than doubling the estate in the last year, and will be operating just short of 40 franchise stores by the end of 2021. The retailer has dedicated its win to the hard work and determination of its franchise partners working on the retail frontline. Martin Rogers, head of new channels for Co-op, said: “I am
incredibly proud of what the team and all our franchise partners have achieved, particularly in what has been a difficult year. Co-op franchise wouldn’t be what it is today without our valued retailers, who choose us as their trusted partner, and who really are an extension of the Co-op family. We know that through the power of partnership, we can achieve great things together and this is testament to that. “The determination, experience and passion from everyone we work with has made it what it is today – a proven scalable and ethical franchise model, and I am thrilled this has been recognised within the industry.”