2018-2020
PORT
FOLIO Annisa Putri Shafira
Hello I’m Icha and welcome to my portfolio! Before you take an extra step further, I’d like to tell you a little about me. I’m now pursuing a bachelor degree in Visual Communication Design concentrating on Creative Advertising at Bina Nusantara University. As creative advertisement plays an important role of product’s success, I become interested on the subject. I particularly enjoy learning about it because the process shows how ideas can be manifested into action. I also find joy when the end product can inspire and leave a long-lasting impression to people. Overall, I’m naturally a friendly person and I love to socialize. It helps me with finding inspiration! I can also work in groups.
Introduction
Curriculum Vitae
Annisa Putri Shafira Jakarta, Indonesia 26 Agustus 1999
+62 81931267123
annisaptrsfr@gmail.com annisa.shafira08@yahoo.com Ig: annisap
Curriculum Vitae
Organization & Work Experience
Interest
Fabulous Indonesia (FAB Group)
Movie
Creative & Graphic Designer Intern - 2020
Culinary
DKV Binus@Bandung
Design
Instagram Content Creator DKV Binus @Bandung
HIMDKV Binus @Bandung Event division in ‘LDK and TKH’ Administration division in ‘Equip 101’ Head of HIMDKV comparative study program
Modeling Club Binus@Bandung Secretary of Modeling Club Binus @Bandung
Volunteer Experience Participating in mural activities in Bandung Volunteer as a teacher at ‘Rumah belajar’ Buddy coordinator for Binusian 2022
Social Activities
Language Indonesia English
Education SMPN 193 Jakarta SMAN 1 Balikpapan Binus @Bandung
Skill & Abilities Editorial Layout Branding Photography Logo Design Social Media Management Teamwork Want to Learn Time Management Adobe Photoshop Adobe Illustration Adobe Indesign Adobe PremierePro Adobe Animate
Table of Content
Branding
07 - 16
Advertising
17 - 13
Editorial Layout
33 - 38
Photography
39 - 46
1
07
Bran
ding Logo/ Brand Identity
warjan.teteh
teteh
Brand Identity
09
Branding
On this project, I created a logo for a food and beverages small business, called Warung Jajanan Teteh (Warjan Teteh) or @warjan.teteh on Instagram. Warjan Teteh sells various type of homemade traditional snacks, such as Cireng, Frozen Cassava, and Risoles. Warjan Teteh also sells coffee under the name of ‘Warkop Teteh’. I created the logo and designed the packaging labels for the products. I also organize Warjan Teteh’s feed for Instagram.
name Warung Jajanan Teteh (warjan.teteh)
color pallate
alternative logo
j an ar W logo idea Warung
Jajanan
teteh teteh
Teteh: Ernete font
teteh
teteh 10
packaging
warjan.teteh
Warkop
teteh
warkop teteh Logo Coffee Packaging
Brand Identity
11
Branding
Cireng Packaging
Singkong Packaging
12
social media (Ig: warjan.teteh)
warjan.teteh
Brand Identity
13
Branding
14
Kedai Dua Enam
In this project I created a logo and label for a food brand called ‘Kedai Dua Enam’.
Logo
15
Branding
U A I . D AENA D E
M
K
Alternative logo
kedai.duaenam
ke
da
i
a .du
en
am
kedai. dua enam by Adelavita
logo
background color
black and white
greeting card/ label
16
2
17
Adve tisin
erg Print Ad/ Campaign/ Social Media
Assignment
Gojek
Gojek is a technology company that provides transportation services, one of them is through motorbike. The purpose of this poster is to show that many Gojek are ready to take us whenever and wherever we needed. This poster uses the Exaggeration approach, explaining that the Gojek services are always ready for order near us.
Print Ad
19
Advertising
Just as sugar and sweet ants, the Metaphor used in this poster depicts customers who order Gojek services through a mobile application will be approached by the marching Gojek drivers in no time. This shows that the accessibility of using Gojek is easy and at hand.
20
Assignment
Cap badak, Frootloops
The poster of ‘Larutan Cap Badak’ here describes the fresh tingling feeling when you drink it, especially when you want to cure Body Heatiness.
Print Ad
21
Advertising
Yayoi Kusama
This Froot Loops Ad Poster is made using the work of Yayoi Kusama as a reference. It shows the uniqueness similarity of the product to her artwork.
22
Intern Project
Levi’s Levi’s is an American clothing line founded in 1853 by Levi Strauss and Jacob Davis. Levi’s started out by specializing in blue jeans. Now, Levi’s has evolved to be more than just a clothing line design but also a platform of meaning. In 2020, they launched a campaign called “ISMW (I Shape My World)”. ISMW helps recognize women’s successes without the use of gender qualifiers. On this very project, I created alternative invitation designs for the campaign. Color Palette
Campaign
23
Advertising
Alternative Invitation
24
Intern Project
Milo Milo is a chocolate and malt flavours milk brand, that is produced under Nestle. Milo itself is enjoyed by younger and older generation. To support, Milo made a campaign that aims for the development of younger generation to be more active and healthier. The campaign is called Milo Active Indonesia. This also to commemorate the National Sports Day. In this campaign I created an alternative campaign Key Visual and also suport the design of the campaign.
Alternative Key Visual (KV)
Campaign
25
Advertising
Merchandise
Cheering Sign
26
Intern Project
Lactogrow Lactogrow is nutritious growing up milk brand. They held a few events in various cities in Indonesia called 'Grow Happy'. On this project, I made several designs needed to support the event, such as Board Game.
board game Campaign
27
Advertising
Prize
Sign
Cue card
28
Assignment
My Feet Created an interactive Print Ad for My Feet. This ad is meant for magazines. This ad aims to provide a joyful experience of putting a paper puzzle that will form into photo of My Feet’s product. It hopes to also reflect the fun experience when using the products.
Print Ad
29
Advertising
Created interactive Print Ad for My Feet. The design created is to enable the reader to match of My Feet's products into the picture with mica paper . So, My Feet product will add fashion to the image.
30
Intern Project
Dkv Binus @Bandung (Instagram Story)
Lactogrow is nutritious growing up milk brand. They held a few events in various cities in Indonesia called 'Grow Happy'. On this project, I made several designs needed to support the event, such as Board Game.
Social Media
31
Advertising
While working as a content creator for Instagram DKV Binus @Bandung. We had to produce new and interesting content every week. For example, like this Instagram story.
32
3
33
Edito Layou
orial ut Brochure/ Poster
Assignment
Marvel Studio Full page
Brochure
35
Editorial Layout
Front view
Second page
Ba ck vie w
36
Assignment
Typography Poster, Movie Poster
This typography poster is for a make-up workshop. The guest star of the event was Violette, a French Make-up Artist.
Poster
37
Editorial Layout
This poster is for a horror film tittled "SHADOW" that tells a story of a kind and innocent girl who is possessed by an evil spirit as her shadow. The physical look of the girl is nice, yet the shadow of hers is capable of killing people.
38
4
39
Phot grap
ohy Low Key Photgraphy/ High Key Photography/ Food Photography
Assignment
Military Army & Ballerina
Low Key
Low Key & High Key
41
Photography
High Key
42
Assignment
philomenos coffee
Food Photography
43
Photography
44
Assignment
Sushi
Food Photography
45
Photography
46
..... So, that’s it! I hope this shows a little bit about me and my work. Please find me on the contact list if you have further question. I hope to hear from you! Thank you
2018-2020