ANNISA CAHYA MAULIDINA
A P O R T F O L I O
'S
disclaimer This portfolio only includes a few examples of my creative content, which will be updated periodically soon!
annisa cahya maulidina, December 2022
Annisa Cahya Maulidina
Social Media Specialist and Officer (Freelance)
brand handling TACO.ID - July 2022 - present
Social Media Specialist (Internship)
Heroleads Indonesia - January - July 2022
Associate Social Media Strategist
Plus Jakarta - January 2020 - present
Undergraduate college student, have been created content for internship and volunteer opportunities. Delighted to work and be part of a creative agency to gain real-world experience.
Universitas Negeri Jakarta
Manajemen Pendidikan - 2017 - present
GPA 3.6
x p e r i e n c e
E
T e c h n i c a l S k i l l
MailChimp SproutSocial . . .
Figma Trello
E d u c a t i o n .
Contents S o c i a l M e d i a H a n d l i n g 1 2 C r e a t i v e W r i t i n g 2 1 C o l l e g e A s s i g n m e n t 3 33 35 @plusJakarta @heroleads.id 2 15 lainnya 26 C o n t a c t 4 41 @TACO.ID 9
Table of
SOCIAL MEDIA AND CAMPAIGN HANDLING
Check out my work for Instagram @plusjakarta
Plus Jakarta
@plusjakarta
Initiated by the DKI Jakarta Provincial Government as a forum for driving the spirit of collaboration between all elements of the city and the community. Instagram is one of the media from Plus Jakarta for increasing brand awareness and engagement through content
Analyzing the audience, trends, and ideas
Produced the guidelines, engaging contents, and captions Building the interaction and collaborative environment
Reach : 5.994 accounts reached (+7,8% 6 - 12 Jun 2021)
Total followers : 15.900 followers
Engagement : 1,36% (good engagement rate)
A b o u t
I n t a g r a m P e r f o r m a n c e ( p e r J u n e 2 0 2 1 )
3 W H A T
I D O ?
Informasi Menarik Rubric
621 11,470 4 L i k e s I m p r e s s i o n s S a v e s 153 S h a r e s 73
C o m m e n t s 23 +4
6,078 L i k e s
455
I m p r e s s i o n s S a v e s
68 S h a r e s
6 C o m m e n t s 16
+3
5
6 343 3,915 L i k e s I m p r e s s i o n s S a v e s 75 S h a r e s 101 C o m m e n t s 5 324 4,456 L i k e s I m p r e s s i o n s S a v e s 107 S h a r e s 53 C o m m e n t s 11 +7
#KitaBerhakAman Rubric
509 6,230 L i k e s I m p r e s s i o n s S a v e s 67
7 S h a r e s 17 C o m m e n t s 6 +3
Instagram Stories
Create mini games to build interactions with followers through content.
8
SOCIAL MEDIA OFFICER AND CONTENT PLANNER
Check out my work for Instagram @taco.id
TACO Group
TACO Group is a leading provider of designed surfacing solutions, luxury vinyl flooring, and furniture fitting hardware for commercial and residential customers throughout Indonesia. As one of Indonesia's largest distributors of High-Pressure Laminates (HPL).
W H A T I D O ?
Analyzing the audience, trends, and ideas
Produced the content brief, engaging contents, captions, and marketing copy Building the interaction and collaborative environment
Evaluating key communication through content
A b o u t
10
@taco.id
396 241,241 L i k e s R e a c h S a v e s 109 S h a r e s 37 C o m m e n t s 12 11 #Educate Pilaar 9769 93,382 L i k e s I m p r e s s i o n s S a v e s 320 S h a r e s 43 C o m m e n t s 27
#Engagement Pilaar
12 202 18,476 L i k e s I m p r e s s i o n s S a v e s 22 S h a r e s 6 C o m m e n t s 125
134 14,855 L i k e s I m p r e s s i o n s S a v e s 13 S h a r e s 4 C o m m e n t s 62
13 201 12,733 L i k e s I m p r e s s i o n s S a v e s 54 S h a r e s 9 C o m m e n t s 19 #Convince Pilaar 287 21,681 L i k e s I m p r e s s i o n s S a v e s 123 S h a r e s 19 C o m m e n t s 30
Campaign
Dalam rangka memeriahkan
perayaan kemerdekaan
Indonesia, TACO membawa
#TACOuntukIndonesia
sebagai sebuah pesan akan kenyamanan dari produkproduk TACO hadir untuk seluruh Indonesia. Tak hanya letak geografis, TACO juga
ingin menunjukkan pesan akan kegunaan produknya dalam ragam kebutuhan dan solusi interior.
Kenyamanan ruang memiliki kaitan dengan peran seorang ibu di dalamnya. Ini yang
dibawa TACO dalam rangka merayakan Hari Ibu 2022.
Apresiasi pada audiens perempuan menjadi salah satu tujuan aktivasi ini dijalankan.
14
# T A C O u n t u k I n d o n e s i a
# R u a n g N y a m a n A l a I b u
SOCIAL MEDIA AND EMAIL MARKETING HANDLING
Check out my work for Instagram @heroleads.id
Heroleads Indonesia
@heroleads.id
Southeast Asia's leading independent performance marketing agency, focused on online leads. Helping businesses to grow through performance marketing and advanced analytics through an industry focused strategy, utilising data and in-house tech
Analyzing the audience, trends, and ideas
Produced the content brief, engaging contents, captions, and marketing copy Building the interaction and collaborative environment
A b o u t
16
H A T I D O ?
W
#HeroInsight Segment
17 +3 +4
#AskHeroleads Segment
18
#HeroNotes Segment
MTeknologi dan manusia dewasa ini
memiliki hubungan erat yang saling
berkaitan, Hal yang sama juga hadir pada
media digital, perubahan pada platform dan
kebiasaan konsumen melahirkan suatu
perkembangan yang kemudian diadaptasi
menjadi sebuah strategi.
Berikut Heroleads telah merangkumnya
khusus untuk Anda, sudah siap
mengaplikasikan strateginya?
selengkapnya...
19
#HeroNotes Rubric
Awal tahun lekat kaitannya dengan resolusi, strategi serta target. Menjadi titik memulai perubahan, tiap individu berlomba menetapkan goals-nya untuk periode tertentu. Heroleads Indonesia mempunyai cara sendiri dalam mengajak para Heroes untuk mengetahui resolusi dan strategi perusahaan.
Acara yang diberi nama HeroSummit ini rutin diadakan setiap kuartal, selain bertujuan untuk menunjukkan pencapaian perusahaan di kuartal sebelumnya
selengkapnya...
20
#HeroNotes Rubric
Mengakhiri tahun seringkali menjadi ajang evaluasi, menata strategi hingga apresiasi.
Pun ini turut terjadi di Heroleads Indonesia
sebagai digital marketing performance
agency. Dengan pandemi yang sampai saat ini belum selesai, 2021 menjadi tahun yang
sungguh menantang.
Apresiasi tertinggi turut dipersembahkan
kepada insan dengan kinerja luar biasa di tengah kepungan pandemi, Heroleads
Indonesia mengenalnya sebagai
HeroAwards. Melabuhkan dua apresiasinya
kepada
selengkapnya...
21
#PernahIntern Segment
Storytelling about the process of full-time employees starting their journey from the internship level. Through friendly approaches, these Linkedin segments explained how flexible the company is to support the employees to grow with the company. selengkapnya...
22
#HeroBuzz Segment
Weekly flash news about social media updates and technology-related news. Wrapped in interactive stories on the Instagram stories channel, HeroBuzz is one choice to stay updated on media and tech news.
23
Weekly takeover by employee segment to tell the story about work culture through an intercative stories.
#HeroStories Segment 24
Email Marketing
25 System update notification Email reminder - early promo Email reminder - lapse promo
SOCIAL MEDIA HANDLING
Check out my work for Instagram @PKLMP10_Disdikjakarta
Kelompok 10 PKL MP 2020
Is a representative social media account to inform the actual activities of Praktik Kerja Lapangan (PKL). This PKL activity itself aims to train students to be better prepared in the world of work.
Collecting, editing, uploading, and drafting captions for social media representative
Reach : 30 accounts reached (+0,2 per Oktober 2020)
Total followers : 28 followers
A b o u t @PKLMP10_Disdikjakarta I n t a g r a m P e r f o r m a n c e 27 W H A T I D O ?
Instagram Posts
Introduction Contents
Create
an identity of members uses interesting theme.
28 sample only, more contents on @PKLMP10 _Disdikjakarta account
Instagram Stories
Daily Update Contents
Inform daily activity using interesting template
29 sample only, more contents on @PKLMP10 _Disdikjakarta account
SOCIAL MEDIA HANDLING
Instagram @jajanin.kucing
Check out my work for
Jajanin Kucing
Is a place to share information about the locations and the latest information of street animals that need to be fed (jajanin)
Collaborated with externals to gather the information of the main purpose of the account Produced engaging design for contents, and captions
Reach : 8 accounts reached in the last 30 days (per W1 October 2021)
Total followers : 18followers
A b o u t
I n t a g r a m P e r f o r m a n c e 31 W H A T I D O ?
@jajanin.kucing
Instagram Posts
Information Contents 32 sample only, more contents on @jajanin.kucing account
Check out my work in Creative Writing for my page at Medium and Tumblr
Medium Posts
34
@annisacahyamaulidina
Check out my work for College Assignments
Bussiness Plan
Bisnis Kursus Kelas Kopi
36
Proposal Pendirian Sekolah
37 Insight
International
School
Annisa Cahya Maulidina
LET'S WORK TOGETHER!
annisacahyamaulidina@gmail.com @rudeyeay