Lookbook Anita maternity Spring/Summer 2025

Page 1


LINGERIE & BEACHWEAR 2025

Mum´s favourites MATERNITY

Anita - Familienunternehmen seit 1886

Das Unternehmen ANITA Dr. Helbig steht für besondere Wäsche und Bademode, geniale Passform, kompromisslosen Komfort und hohe Qualität - seit über 135 Jahren!

In Brannenburg am Rande der Alpen entwickeln und designen wir alle unsere Artikel. Weltweit betreiben wir fünf eigene produzierende Werke, führen insgesamt 20 eigene Gesellschaften und beschäftigen rund 1.600 Mitarbeiter.

Unser tägliches Ziel ist es, den Trägerinnen unserer Wäschestücke und Bademode ein Stück mehr Lebensqualität, Komfort und Schönheit zu geben.

Liebe zum Detail A Passion for detail

Verantwortungsvolle Fertigung Responsible manufacturing

Hochwertige Materialien High-quality materials

Perfekte Passform Perfect fit

Anita - a family business since 1886

The company ANITA Dr. Helbig has been synonymous with special lingerie and swimwear, inspired fit, uncompromising comfort and high quality for over 135 years.

We develop and design all our articles in Brannenburg, on the edge of the Alps. We operate five of our own production facilities, manage 20 of our own companies and employ around 1.600 members of staff all around the globe.

We go the extra mile every single day for women who wear our lingerie and swimwear, aiming to enhance their quality of life, comfort and appearance.

Nursing bra without underwires Essential Lace STYLE 5057.612 · Cup S – XL + Maternity brief Essential STYLE 1757-2.753 · S/M – L/XL

Nursing bra without underwires Essential Lace STYLE 5057.408 · Cup S – XL

ROOM TO GROW

Pregnancy bra without underwires; moulded Basic

STYLE 5169.006 · Cup B – G + Maternity Belt Baby Belt+

STYLE 1710.006 · XS – XL + Maternity brief Essential 1757-2.753

Pregnancy bra without underwires ; moulded Basic STYLE 5169.006 · Cup B – G + Maternity Belt Baby Belt STYLE 1708.006 · XS – XL 

Nursing bra without underwires; padded Miss Lovely STYLE 5086.596 · Cup B – G

Nursing bra without underwires; padded

Miss Lovely STYLE 5086.001 · Cup B – G +

Panty Girdle ReBelt Panty Florence STYLE 1885.001 · 60 – 110 

Nursing bra without underwires; padded

Nursing bra with underwires

Miss Lovely STYLE 5086.001 · Cup B – G
Fleur STYLE 5053.001 · Cup C – J

Nursing bra with underwires; spacer cups

Miss Anita STYLE 5010.001 · Cup B– I + Hipster Essential STYLE 1342.001 

BREATHABLE FABRIC

Nursing bra without underwires; spacer cups Miss Anita STYLE 5070.006 · Cup B – G

Art. No. 5057, S – XL Nursing bra without underwires only in 408, 612

Art. No. 5096, S – XXL Nursing bra without underwires

Art. No. 5400, S – XL Bralette without underwires

Art. No. 5100, S – XL

Pregnancy bustier without underwires

Seamless 7, 27
4 – 5, BACKCOVER
Essential Lace
380 maritim blue
Seamless 6 – 7
NEW
white
Art. No. 1708 XS – XL BabyBelt
Art. No. 1710 XS – XL BabyBelt+ only in 001, 006
Deutsche Hilfsmittel-Nr.: 05.11.03.5012
7 Seamless
006 white
Art. No. 1502, S – XL Maternity brief
001 black
006 white
Miss Orely
Art. No. 5098 C– F, 70 – 105; G – J, 70 – 95 Nursing bra with underwires
Art. No. 5099 G– L, 70 – 100 Nursing bra without underwires only in 001
Art. No. 1382, 36 – 48 Brief
8 – 9, COVER

Pregnancy bra without underwires

001 black
596 rosewood
753 desert
Miss Lovely
Art. No. 5086

18 –19

Art. No. 5053

C – H, 65 – 105; I, 65 – 100 J, 65 – 95

Nursing bra with underwires

No. 1353.1, 34 – 46

Art. No. 5010

B – F, 75 – 95; G – H, 75 – 90 I, 75 – 85

Nursing bra with underwires; spacer cups

Art. No. 5070

B – E, 70 – 95; F, 70 – 90 G, 70 – 85

Nursing bra without underwires; spacer cups

16 –17
Fleur
Art.
Brief
Miss Anita

CONTACTS

ı GERMANY

TASK PR Germany

Katrin Kemper +49 (0) 23 04 99 69 547 katrin.kemper@taskpr.com

ı BELGIUM

MMBSY

Marie Nackaerts (+32) 47 97 06 140 marie@mmbsy.com

ı ANITA NEDERLAND B.V.

Marjon Wemerman (+31) 29 44 14 446 marjon.wemerman@anita.net

ı CANADA

ANITA Canada Ltd.

Mark Caskenette (+1) 41 666 5539 mark.caskenette@anita.net

ı FRANCE

ANITA France

Caroline Bonneville (+33) 38 81 80 195 caroline.bonneville@anita.net

ı UK/IRELAND

PR Genie

Jean Ralph (+44) 79 85 46 89 63 jean@prgenie.co.uk

ı ITALY

ANITA Italia s.r.l. (+39) 03 13 04 842 anita.it@anita.net

ı PORTUGAL

ANITA Portugal Lda.

Claudia Schreff (+351) 21 39 59 978 claudia.schreff@anita.net

ı SPAIN

ANITA Spain S.L. Alicia Rastrollo Collantes (+34) 95 42 93 087 alicia.collantes@anita.net

ı SWITZERLAND

Corsa Nova AG/SA, Anita Group

Clemens Fischer (+41) 41 92 50 250 clemens.fischer@anita.net

ı USA

ANITA International Corporation Mariana Stroheker (+1) 95 47 30 81 89 mariana.stroheker@anita.net

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