5 practical digital marketing tactics that every HVAC company owner needs to know right away Every industry consumes digital marketing in a different manner and HVAC industry is no different. For HVAC marketing to work, you must ditch the yellow pages, postcards and direct mails. Well, we’re still not asking you to ditch these traditional marketing methods completely but you must readjust your priority list and think of digital marketing or online marketing techniques for online businesses. The Heating, ventilation, and air conditioning (HVAC) Industry is more competitive than ever before.
https://cdn.pixabay.com/photo/2016/04/18/14/12/tools-1336527_960_720.jpg So, what’s your digital marketing plan? Your customers are searching for you online. And perhaps you have a SEO or PPC strategy in place. The increased use of tablets and mobiles, changing search engine algorithms and changing consumer search behavior (yeah, that’s most important). Just focusing on one thing and not the other is not the solution, of course. It’s a mix of different digital marketing tactics that must be employed. SEO, Local SEO, PPC, Social Media, Paid Social Media and E-mail Marketing are some of the most practical digital marketing tactics. You need a digital marketing