Event Management - Emerged as the best source for promotions Event management is one of the best professional advertising and communication method adopted by businesses of all niches. From the starting of product launches to press seminars, businesses organize promotional events or seminars so that they can target the variety of clients and show their overall capabilities in them. The business media planers are targeting their audience by the exact source of maximum reach for introduce themselves either by news media,or advance media coverages which is capable to reach maximum of the audiences. Then they also adopted the events and exhibitions for their popularity and real time introductions. Event management are having a vast area of services like the corporate events or events of products and services launching, seminars and innovative conferences. The same companies also offers the services from road shows, concerts and musical and modeling shows etc. The recent growth of festivals and events as an industry across the globe has led to the establishment of a new regime of celebrating events and festivals in a more synchronized and systematic way. Event management has made a great impact on various communities who want to make their events more fascinating and memorable. With the growing concern of people for executing a perfect event of their need, a lot of event management companies have emerged presently, providing effective solutions to the planning and management of various events such as Conferences, Seminar, Dealer Meets, Sales Meet, Product Launch, Exhibitions, Brand Promotions, Annual Award Functions, Theme Parties, Corporate Parties, Corporate Events, Weddings, Fashion Shows, DJ Parties, Live Shows, Movie Screenings, Mall Promotions, Outdoor Advertising, , Exhibitions, and much more. Scope of Event management in Dubai The concept of event management in Dubai has grown significantly in the last few years and is being considered as one of the strategic marketing and communication tools by companies of all sizes at all levels at present and various organizations take the help of an event management company in order to lessen their burden of organizing any event. Exhibitions, Conferences: Organizing and participating in events is a challenging task given the complex requirements and objectives to be met. ICS expertise in organizing and managing the event is delivered through its multitasking personnel who ensure that the visitors, delegates and participants enjoy the experience while meeting the objectives stipulated by the client. PR, Media Exposure: Media exposure service includes educating clients on media perception, arranging press conferences, ensuring attendance of journalists in press conferences, publishing news while retaining the essence of the matter the client wants to give, creating photo opportunities for personal image building and branding. Media Management: Managing and reviewing media for articles or reports on specific interest to clients or specific subject in any newspaper or periodical published in any language in any country. This service helps our clients to monitor, in any language preferred, the reports appearing in the media which concerns specific subjects or interest and includes short term monitoring to cover visit, launch, incidence or an event. Industry Feedback: Industry feedback services include collection of clippings from any newspaper or periodicals published in any languages in any country on client's exposure in the media and also that of competitors. Holding meetings with prime media personnel to gauge industry trends.