Global Waterproof Breathable Textiles (WBT) Market By Textile (Densely Woven, Membrane, Coated), By Product (Garments, Footwear, Gloves), By Application (Active Sportswear) Expected To Reach USD 1.73 Billion By 2020: Grand View Research, Inc.
The global waterproof breathable textiles market is expected to reach USD 1.73 billion by 2020, according to a new study by Grand View Research, Inc. Increasing preference towards highperformance as well as comfortable apparel is expected to drive market growth over the forecast period. Additionally, rising consumer disposable income and growing fitness awareness are also expected to favorably impact waterproof breathable textiles market growth. The global market has become technologically advanced as a result of plasma and silicon-based technologies. Increasing use of recycled PET bottles to manufacture waterproof breathable fabrics is also expected to fuel global market growth. Changes in consumer interest or consumer preferences in outdoor activities may pose a challenge to waterproof breathable textile market growth. In addition, changes in fashion trends may also have a great impact on product demand. The market is characterized by certain risks as the business requires companies to anticipate consumer preferences, as decision regarding product designs are often made in advance to consumer acceptance, which may hamper market growth.