Retail Safety Tips for the Holidays It might seem hard to believe, but the holiday shopping season is officially upon us. Across the country, retail stores are gearing up for this extremely busy time of year. For the 2018 holiday season, some forecasters say there will be a 5 to 5.6 percent increase in sales over the 2017 shopping season, including a projected 17 to 22 percent increase in e-commerce sales. Price Waterhouse Cooper predicts that consumers will spend over $1,250 during the holiday season, while the National Retail Federation is a bit more conservative, saying consumers will spend right around $1,000 this holiday season, an increase of 4.1 percent over 2017. No matter the exact number, it is looking to be a very busy holiday season for retailers. With the predicted increase in sales, retail teams at brick-and-mortar locations must start preparing their stores now for additional traffic. Part of that preparation is to make sure the store is safe for both employees and customers.