PORTFOLIO + RÉSUMÉ AMR O. MOSALLAM
ARCHITECTURE | USER EXPERIENCE | RETAIL DESIGN
Amr O. Mosallam Retail Design Manager
Date of Birth
Nationality
Gender
Marital Status
Education
01/01/1994 Egyptian Male Single
Arab Academy for Science and Technology.
Bachelor’s Degree in Architectural Engineering and Environmental Design Cairo, Egypt.
Dr. Nermein Ismail American School
High School Diploma Cairo, Egypt.
Affiliations
2018 till present
Royal Institute of British Architects (RIBA Part I)
London, UK.
Egyptian Syndicate of Engineers Cairo, Egypt.
Activities
2023 2019 Sept 2024 till present
Young Architects Competitions (YAC)
Eterna Bellezza Finalist Mention Milan, Italy.
Urban Lab Camp II - Friedrich Ebert Stiftung Participant Campus ElGouna, TU Berlin.
Professional Experience
Letoile EMTS Trading LLC
+971 5222 96 403
+2 011 2087 4340 1904, Executive Tower E. Business Bay. Dubai, UAE. amr.mosallam@live.com
linkedin.com/in/amromosallam
https://www.instagram.com/amromosallam/?hl=en https://www.behance.net/amromosallam https://www.linkedin.com/in/amromosallam/
behance.net/amromosallam @amromosallam
Software Skills
Illustrator Photoshop InDesign
3DS Max KeyShot Unreal Engine
ArchiCAD AutoCAD
Languages
Arabic | English
Beauty Retail Design and Customer Experience - Retail Design Manager. (UAE & Qatar) Festival Tower, Dubai Festival City. Dubai, UAE.
- Lead the design and development of store layouts, displays, and fixtures to enhance customer experience and brand identity.
- Oversee the execution of visual merchandising strategies across multiple store locations.
- Develop branding materials, signage, and display concepts to reinforce brand storytelling.
- Collaborate with architects, contractors, and suppliers to deliver high-quality store designs aligned with brand standards.
- Collaborate with the marketing team to align store design with brand campaigns, product launches, and promotions, ensuring a cohesive and engaging customer experience.
- Continuously research and analyze global retail trends, beauty industry innovations, and emerging design technologies to introduce creative and customer-centric solutions.
- Manage relationships with vendors, suppliers, and production teams to source materials and execute design projects efficiently.
March 2023 till Sept 2024
Middle East Retail Group
Retail Design and User Experience - Senior Retail Designer. One Central, World Trade Center. Dubai, UAE.
- Lead creative design projects for prominent luxury retail brands across multiple malls in Dubai, Qatar, and Kuwait.
- Manage the entire project lifecycle, from conceptualization to execution, ensuring seamless coordination and meeting deadlines.
- Research emerging trends in retail design to create innovative and competitive solutions.
- Develop compelling proposals for large-scale retail interior design projects with a keen emphasis on enhancing user experience.
- Implement visual merchandising strategies, optimize store layout planning, and develop retail-focused design solutions to enhance customer engagement and brand presence.
- Conduct site visits to ensure design implementation aligns with the approved concepts.
- Projects Examples: Concept N Bluewaters, Concept N Atlantis, Oh Polly AE, Nous Fashion Avenue TDM, BrewDog Palm Jumeirah, BrewDog Bluewaters and Hamleys World in Qatar.
Limah Design
May 2022 till Nov 2022
Wayfinding, User Experience and Public Art - Senior Wayfinding Architect. AlSerkal Avenue. Dubai, UAE.
- Kickoff for project understanding and data gathering.
- Initiate general design ideation, project scheduling and arrange site visits.
- Propose wayfinding strategies and solutions.
- Produce a family of products list, location plans markup, and a messaging schedule.
- Explore design approaches, concepts and identity.
- Develop designs in full-size with materials in coordination with the technical team.
- Develop schematic design and presentation layout.
- Assign a team of product designers, graphic designers and 3d designers with tasks.
- Revise design reports and meet clients for final presentation.
- Projects collaborations: Zaha Hadid Architects, Foster + Partners, One Zabeel, etc.
Trig Interior Design LLC
Jan 2020 till May 2022
Interior Design and Architecture - Interior Designer/ 3D Visualizer. The Opus, Business Bay. Dubai, UAE.
- Design interior spaces and exteriors for luxurious residential, retail, and hospitality projects across UAE & KSA, ensuring innovative and functional design solutions.
- Create moodboards for FF&E selection, sourcing high-end furniture, fixtures, and materials from prestigious brands such as Minotti, Poliform, and Fendi Casa.
- Build detailed 3D models of architecture, interiors, furniture, and custom-designed products using 3Ds Max.
- Create realistic materials, textures, and lighting setups, adjusting render settings and white balance for photorealistic visualization using Vray.
- Post-production photo manipulation, including color correction and compositing, using Adobe Photoshop to enhance visual presentations.
- Collaborate with architects, engineers, and contractors to ensure project designs are implemented accurately and meet client expectations.
- Develop presentation boards and marketing visuals for client proposals and design pitches.
- Research and implement the latest design trends, materials, and technologies to continuously enhance project aesthetics and functionality.
