136 CULINARY NUTRITION PRINCIPLES AND APPLICATIONS STUDY GUIDE
Activity11-2: Fish and Shellfish Menu Descriptions Menu descriptions should be clear and appealing while communicating the main ingredients of a dish and the method of preparation. Effective menu descriptions promote clarity, add appeal, and increase the likelihood that the item will be ordered. Rewrite the following ineffective menu descriptions to make them more appealing and complete. 1. Shrimp Cocktail
2. Ceviche
3. Bouillabaisse
4. Salmon en Papillote
5. Sole Almondine
Menu Descriptions Rubric Description Criteria
Shrimp Cocktail
Ceviche
Bouillabaisse
Salmon en Papillote
Sole Almondine
Accurate representation
1
1
1
1
1
Promotes clarity
1
1
1
1
1
Appealing portrayal
1
1
1
1
1
States unique characteristics
1
1
1
1
1
Conveys preparation techniques
1
1
1
1
1
Scoring: A point is earned for each menu item description that meets the criteria indicated in the rubric for a possible total score of 25 points. Š 2014 American Technical Publishers, Inc. All rights reserved