W!
An AmericanHort Member Benefit
2026: March
NEESS THRETAL
ACC ER PO –9 MB ME AGES 8 P
A KNOWLEDGE RESOURCE FOR OUR INDUSTRY
IN THIS ISSUE
Clarity, Connection, and Smarter Growth From measuring performance to navigating policy and strengthening teams, this issue focuses on the tools and insights horticulture businesses need right now. Explore practical guidance on KPIs, learn from peers who put plants and people first, and get updates on advocacy, research, and education shaping the industry today. FEATURES
ADVOCACY & RESEARCH
EVENTS & EDUCATION
Measuring What Matters: How KPIs Bring Clarity to Your Business 2
Advocacy 101: How Policy Impacts Your Business 4
Board Visits Member Companies During Winter Meeting
7
Flexible Learning for Today’s Horticulture Workforce
14
Cultivate’26 General Registration Opens
Back
5 KPIs to Keep Your Business on Track
3
Bay Landscaping: Putting Plants and Peers First 6
tHRIve Web Series Coming up this Spring
11