GETTING IT ACG Practice Management Toolbox
Pharmaceutical and Device
Research: A Win-Win for Your Patients and Your Practice By Deepinder Goyal, MD, MSCR, and Shajan Peter, MD, FACG
TRADITIONALLY, PHYSICIANS HAVE FOCUSED ON EITHER RESEARCH OR CLINICAL PRACTICE AS THEIR CAREER PATHS. However, pharmaceutical and endoscopy/device research provides a unique opportunity to allow these two paths to meet. Both community-based and academic physicians involved in patient care can participate in healthcare industrysponsored research. Furthermore, it allows an increased volume of patients of diverse demographics to participate in clinical studies. Pharmaceutical and endoscopy/ device research has several benefits, as well as barriers, for both participating
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