The Designer's Guide to Typography

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Goudy

Bembo

Belizio

One of the most important things a pro-

One of the most important things a profession-

One of the most important things

fessional typesetter does for a client is

al typesetter does for a client is kern the type.

a professional typesetter does for

kern the type. Kerning is the process of

Kerning is the process of removing small units

a client is kern the type. Kerning

removing small units of space between let-

of space between letters in order to create visu-

is the process of removing small

ters in order to create visually consistent

ally consistent letterspacing; the larger the let-

units of space between letters in

letterspacing; the larger the letters, the

ters,the more critical it is to adjust their spacing.

order to create visually consis-

more critical it is to adjust their spacing.

Awkward letterspacing not only looks na誰ve

tent letterspacing; the larger the

Awkward letterspacing not only looks na-

and unprofessional, it can disrupt the commu-

letters, the more critical it is to

誰ve and unprofessional, it can disrupt the

nication of the words.

adjust their spacing. Awkward letterspacing not only looks na誰ve

communication of the words.

and unprofessional, it can disrupt the communication of the words. Min: 100%

Min: %

Min: 70%

Desired: 120%

Desired: 100%

Desired: 90%

Maximum: 130%

Maximum: 133%

Maximum: 110%

Problem: Rivers

Problem: Not enough space between words

Problem: Rivers, Large word spacing


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