Frequently Asked Question Regarding Business Cards

Frequently Asked Question Regarding Business Cards People say business cards are dead after the evolution of the digital era. According to them, business owners are no more interested in physical cards and are inclined to digital presence for marketing and expansion.

Digital platforms have indeed over-ruled the traditional marketing strategies, but still, business cards are on a role. Even today, business owners love to share cards with their potential clients and customers and sometimes, even competitors.

They don’t exchange the numbers in the first meeting or send a message through WhatsApp or start following on the social media platforms. The only way they introduce themselves is through business cards. So, business cards were and are dead.

Though the power of business cards still exists, the form of representation has changed a bit. Traditionally, it was only about landscape business cards made up of plastic but today, you can find plastic cards in different shapes (even circles).

Moving on, designing and printing a business card is a hectic process. You need a professional designer along with a reputable printing company. It creates a lot of confusion and gives birth to many questions. In this post, we have discussed the frequently asked questions.

Do graphics and images make a difference? If yes, then should I include a lot of them?

Graphics and images on the business cards make a big difference. The card looks more appealing to the eye. But this does not mean you will a lot of them. If you go beyond a logo or background image, these will clutter the card. Mostly, the card receiver is interested in the information and not in the pictures.

Information is important in a business card. So should I include everything in the business?

Yes, business cards are indeed for informing others and attracting them to your business.

But you shouldn’t crowd the space with a lot of information. The details should be limited to your basic contact information. Along with your name and your business name, you should mention all forms of contact details (phone number, email id, social media id, etc.). For product and service detail, you should write a tagline if necessary.

Is it worth paying extra for colored business cards?

You can opt for black & white colored business cards as they look trendy but they won’t look great if your logo is colorful. The look and impact of your logo will hide and will become

difficult for people to identify. So you should invest in colored business cards. Please note that the difference between color and black & white is only a few dollars.

I wish to get plastic business cards but they are expensive. Why? Plastic cards are in huge demand because they look stylish and are long-lasting. It’s easy to use and store and can survive extreme weather conditions. A plastic business card manufacturer has to give more time and effort to manufacturing. It’s because the manufacturing process is different and more complex. As compared to paper cards, working on sheets of rigid PVC plastic is challenging.

Business card manufacturing isn’t a process of a day or two. You need enough time to finalize the design and other factors like shape, material, etc. So you should stay calm and design the best business cards because it’s all about your image and reputation.

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