ALIVE May 2009

Page 111

scene in st.louis

Brown Shoe Presents PURE & EMERGE March 26 & 27> THE PLACE:

Lumière Place Casino & Hotels

THE PARTY:

With the evening’s lineup competing for the hottest show of the week, it’s no surprise that phones rang off the hook all day with last-minute fashionistas seeking tickets for Brown Shoe Presents PURE. Jon Maurice, Charlie Smith and Jeff Steven’s St. Louisbased TRIM kicked off the night with a full-throttle runway show followed by Beach Bunny Swimwear’s daring peek-a-boo, lingerie-influenced suits, Brookelynn Starnes’ breathtaking Cloak & Dagger and a finale by the ultra-sophisticated and devilishly curve-hugging designs of Laurel Berman’s Black Halo, all looks in the season’s hottest women’s shoes by St. Louis’ Brown Shoe and men’s footwear by Rocket Dog Mens. On hand for the show were fashion cognoscenti, Brown Shoe Senior VP and General Manager of Carlos by Carlos Santana, Rick Gelber, Terry Ness, Geoff Green, Tracy Marklein, Michelle Mackin, Michelle Wullner, Sean Mayo and Dorothy Allen Bell, St. Louis Business Journal Publisher Ellen Sherberg, Susan Sherman, Stacy King, Valerie Mills, Bruce Mills, Jessica Young, Carla Strnad, Gail Lasater of West Models, Studio Branca’s Marc Branca, Jacob Laws, Darin Slyman, Dean VanMeter, Charlie Houska alongside visiting designers Sean Bilovecky, Brian O’neil, Dana Hardy, Alyssa Key, Tinypants Dang, Jamie Rockaway, Jerell Scott, Kait Bolongaro, Trevor Stuart, stylist Lee Holden, PR’s Laura Dooley and fashion writers Kari Skaflen and Monica Dimperio plus fashion lensman Michael Dar. Anticipating a designer lineup that included such high-powered labels as NY’s Love Brigade, London’s Bolongaro Trevor, Wrath Arcane and Diesel, the air inside Lumière Place on Friday night literally crackled with energy for EMERGE. AB PR whiz Mike Torres joined the Fashion Week team in the director’s booth while wife Susan Torres and guests Graziela Gulin, Patricia Almeida and Gley Albanese caught the show from the front row along with AB team members Lynda Prebil, Bruce Shead and Cindy Trustler. Lumière Place exec, Mario Maesano walked the red carpet with leadership team members Michael Barker, Mandy Sullivan, Jessica Ellison, Jamie Katz, Branko Popovic, Robert Parres and SYNERGY Production’s Amit Dhawan. Also in the VIP pre-party were State Beauty Supply’s Josh Goellner and Dennis Duncan, joined by fashion photographer and Studio 703 salon owner Bob Pitts. Budweiser Select Saint Louis Fashion Week legal partner Lewis, Rice & Fingersh was on hand with attorneys Benjamin Lipman, Gary Smith, David Gearhart, Meghan Bass, Tom Caradonna and guests Melissa Zensen, Karen Smith, Lindsey Smith, Katie Smith, Giorgio Bucci, Francesca Bucci, Luther Rollins, Chandler Rollins, Nicole Harrison and Karen Caradonna. Spotted mingling on the runway with designers pre-show enjoying the complimentary BORBA Skin Balance Water were KMOV Channel 4 media stars Virginia Kerr, Kristen Cornett and Erica Byfield; KSDK Channel 5 faves Carrie Edelstein, Wendy Erikson and Dana Hendrickson; Channel 11 star Melanie Moon; Metromix’s Ali Siegel; Mother Model talent scouts Jeff and Mary Clarke; Food Outreach Executive Director Greg Lukeman with Board President Susan Werremeyer; Diesel retailers Mike and Beverly Russina of Boxers; 963 Collective web ninjas Christopher Rubin de la Borbolla and Jen Rieger; STL-TV’s Andre Holman and Donna Andrews; photog Tuan Lee with producer Jen Hengst; Post-Dispatch Entertainment Editor Kevin Johnson with Vincent Flewellen and socialista Frannie Whiteside; Talent Plus power couple Sharon and Kim Tucci, Christina Klobe and Paul Gibson; Byrd Style Lounge owner Julie Stotlar; Maggie and Alex Pearson; plus PR hotshot Pamela Raymond. Photos by Alex Galindo, Harvey Jackson, Laura Kraft, Kris Meden, Egan O’Keefe & Pam Thomas. Runway photos by Pam Bradenkamp for Signature Studio (www.signaturestudio.com).

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