
ABOUT ME
A diversified and bold graphic designer, who shares passion in design, illustration and photograhy. Growing up in Hong Kong and studied in Toronto, Canda has influced Alison’s design conceptual and style in both western and eastern cutlures aspect. She belives that good design can enhance our surroundings aesthetically and practically; as well as creating meaningful first impressions and positive impact in our living. Branding, art direct and social media design are her passionated fields.
EDUCATION
OCAD University
BA Graphic Design 2012 - 2016
PLHKS
Cerfication of graduation 2008 - 2010
SATEC @ W.A.Porter
Cerfication of graduation 2010 - 2012
LANGUAGE SKILLS
EXPERIENCES
Assistant Design Manager (2023-Now)
Senior Ecommerce Analyst (Design) (2021 - 2023)
Graphic Designer (2020-2021)
Reckitt Ltd, Hong Kong
Graphic Designer (2018 - 2020)
Furrion Ltd, Hong Kong
Graphic Designer (2018 - 2020)
Paco Communications Ltd, Hong Kong
DESIGN SKILL
Photoshop
Illustrator
InDesign
Premiere
Sketch
CREATIVE FIELDS
Logo Design
Branding
Brand Identity
Poster Design
Brochure/ Flyer Design
Presentation Design
Web Design
Photography
Social Media


The Parallel TYPE
Bar Branding Project YEAR
2021 Art Direct and create brand identity for the upcoming bar in the Soho district of Hong Kong. Creation includes naming, brand strategies, logo design, photography, posters, menu design and social media visuals.






Social Media creation Update brand’s instagram and content creation for events.






Art Direct and photography
Styling and art direct for the bar cocktails photoshoot.
As well as working on the photoshoot of the drink series for the cocktails of the bar.





Business Card & Menu Design
Design for printed business card and menu ( digital and pritned ).

Ryan House Co ee
Cafe Branding Project YEAR
2023
Art Direct and create brand identity for the online cafe and bakery in Hong Kong. Creation includes logo creation, brand strategies, photography, posters, menu design, package design, filming, video editing, and social media visuals.





Logo creation
The concept of the logo is inspired by the name of the brand, “house”. The shape of the logo is representing the arch of home, and shape of windows that we could often see in house.
The brand’s logo has been featured on packages, stickers, cake toppers.

Pop up event visual creation
Special visual treatment for pop up event held for phenomenally pink collobration in Calibrate studio, Hong Kong.



Social Media creation
Update brand’s instagram and content creation for events and promotion.
Graphic works including post creation, ig stories, event posters.
Winding Moonlight TYPE
Fashion Apparel Branding YEAR
2024
Winding Moonlight

Art direct and create brand identity for the new start up online jewellery brand “Winding Moonlight”. Launching in “Xiaohongshu” platform. Project materials including logo creation, brand story, art direct, package design and social media planning.

Winding Moonlight

Logo and package design
Logos are designed in Chinese, logomark for different usage.
Package Including Dust bag design, stickers, wrapping paper, outter and inner box that follow the brand guideline.






Moodboard and PDP design
PDP layout design to be used across xiaohungshu store.
Moodboard creation for photography style direction.

