Alisha Heipel-Bolger.
I am a Bachelor of Architectural Studies graduate from the University of Waterloo. I believe art is meant to help people connect in ways they wouldn’t otherwise be able to. I hope to create art that is beautiful and ugly at the same time, and that makes people smile, cry, laugh, or shake their heads in confusion.
As a kid, I liked to draw with chalk on my driveway. Now, I like ceramics, chai lattes, picnics, poetry, scrapbooking , screenwriting, thrift stores , and wordle. And I still occasionally draw with chalk on my driveway.
Kitchen sink interlude.
kitchen sink
01. made up of a hodgepodge of disparate elements or ingredients.
02. works of art, film, or writing about the ordinary, and sometimes banal, aspects of life.
interlude
01. a temporary amusement or source of entertainment that is different from what comes before and after it.
02. a pause between the acts of a play.
03. a piece of musical composition played between other pieces or between the verses of a hymn.
email alishaheipel@gmail.com call (519) 441-1004
01. branding 02. publication 03. marketing Interests.
01. collaboration 02. communication 03. flexibility 04. initiative 05. time management Skills.
06. Google Workspace Software.
01. Adobe Creative Suite 02. Figma 03. Squarespace 04. Mailchimp
05. Microsoft Office
University of Waterloo.
Sep 2019 - Aug 2024
01. Bachelor of Architectural Studies, Honours, Co-operative Program. Education.
Railz Financial Technologies.
Graphic Design Intern.
Jan - Aug 2023
01. created designs for promotional materials: social media campaigns, product release assets, and informational one pagers for customers.
02. gained experience implementing feedback received from peers through formal and informal presentations.
03. developed updated brand guideline to ensure design consistency across all company materials.
University of Waterloo.
Sep - Dec 2021
Engagement and Communications Ambassador.
01. shared student design work on Instagram using Hootsuite to engage with faculty and students.
02. created weekly email newsletter using Mailchimp to advertise for events and share information with the school community.
03. developed independent work skills and self initiative to complete projects on time while working remotely.
The Livery Theatre.
Marketing and Sponsorship Coordinator.
Summer 2018, 2019 & 2020
01. redesigned and updated website using Wix to create a new, modern feel.
02. created weekly social media posts about productions using research, photographs, and news articles to develop an active presence in the community.
03. compiled online archive from 70 years of material to use in social media posts.
Table of Contents.
01. Professional Work
a. Railz Financial Technologies.
b. Ashlee Crochets.
02. Illustration
a. A School for Every Body.
b. Postcards.
03. Advertisement
a. Visual Concepts.
b. Posters.
04. Editorial
a. Strange Phenomenons.
b. Growing up (and getting older)
professional
01. relating to or belonging to a profession.
02. engaged in a specified activity as one's main paid occupation rather than as a pastime.
work
01. something produced by the exercise of creative talent or expenditure of creative effort: artistic production.
02. a specific task, duty, function, or assignment often being a part or phase of some larger activity.
03. something done or made.
Railz Financial Technologies.
A collection of professional design work completed during an 8-month internship. During this work term, I worked closely with the Product Designer to complete design requests for the Marketing and Sales teams, while working within the established brand identity.
The selection of work includes: an updated brand guideline, 2D illustrations, social media graphics, blog banners, and onepagers.
Software: Figma Completed: January—August 2023
2D Illustrations.
Product Release Assets.
Social Media Ads. Landing Pages.
Greeting Cards.
Blog Banners.
Banners.
Ashlee Crochets.
A freelance branding design project for a small crochet business.
The intention was to create a new brand identity and marketing materials while keeping within the existing brand personality and intention.
A combination of hand drawn elements and a serif font create a fun, playful, and approachable brand.
Software: Adobe Photoshop & Illustrator
Completed: May 2025
illustrate
01. provide (a book, newspaper, etc.) with pictures.
02. to provide with visual features intended to explain or decorate.
03. to show the meaning or truth of something more clearly, especially by giving examples.
A School for Every Body.
A collection of work from a graphic novel for a design studio called Designing for Every Body . It imagines a school designed for kids on the autism spectrum and is meant to accomodate for a varierty of needs through providing areas for stimulation and spaces for retreat. The designs utilize sensory play and loose parts play—activities that stimulate the imagination, inspire problemsolving, encourage self-directed play, and remove barriers that exist in traditional activities.
Software: Adobe Photoshop
Completed: September 2022
Postcards.
A collection of work from a course called Drawing as Research . The course was an experiment in seeking and documenting visual research methodologies, speculating that drawing can overcome many of the shortcomings of text-based research.
My term project was on the concept of drawing as an act of documentation. The project focused on drawing small moments in an attempt to appreciate the small joys in life more.
Software: Adobe Photoshop
Completed: July—August 2024
advertise
01. describe or draw attention to (a product, service, or event) in a public medium in order to promote sales or attendance.
02. make (a quality or fact) known.
Visual Concept / clothing brand.
Keywords: playful & elevated
Visual Concept / metalworking brand.
Keywords: fun & sophisticated
Posters.
poster
01. a large printed picture used for decoration.
02. a large printed picture, notice, or advertisement displayed in a public place.
Software: Adobe Photoshop & Illustrator Completed: 2024
editorial
01. relating to the commissioning or preparing of material for publication.
Strange Phenomenons.
strange
01. unusual or surprising in a way that is unsettling or hard to understand.
phenomenon
01. an object or aspect known through the senses rather than by thought or intuition.
The first issue of a zine about feelings that are difficult to describe, and are instead conveyed through various art forms.
Software: Adobe Photoshop & InDesign
Completed: January 2024
Growing up (and getting older)
An ongoing and self-published zine centered on the feeling of getting older. It looks at things like nostalgia, childhood, relationships with parents, regret, and feeling lost.
Featuring poetry, song lyrics, and short stories
Software: Adobe InDesign & Photoshop Completed: January 2025
