folioport
A L E X L I V I N G S T O N E C R E A T I V E D E S I G N E R we b ● b ra n d i n g ● d i g i t a l
A L E X L I V I N G S T O N E C R E A T I V E D E S I G N E R we b ● b ra n d i n g ● d i g i t a l
Rusticucina is an established Italian Restaurant, with a rustic feel. ey wanted to update their branding to give a more traditional feel, and embrace the Farm to Neighbourhood aesthetic. Along with a new logo, additional menu, apparel and brand collateral were developed.
B L O S S O M E V E N T S
Blossom Events are a start up events company specialising in mind. body and soul events. e logo was inspired by the Nelumbo nucifera plant and how the petals blossom from the mud.
e task was to create a more user friendly and engaging journey for searching sports bras. is process outlines the user journey and key areas to guide and help the customer make their choices and merchandise the results.
Once the user journey was established, this could then be translated into wireframes to determine the UI and layout of the selections.
From the wireframes a prototype was created to identify and rectify any UX/UI issues. Once ironed out, this was then put into production and published to the website.
A new refreshed website and design system, implemented across all media including email, print and social. e website is inspired by a quick service diner, with a Mexican twist.