War on COVID – A Tale of Three Healthcare Organizations and Salesforce
COVID-19 – a pandemic that has profoundly affected the world; millions of people across the globe have been infected by the virus, while others have been hit hard by the devastating financial crisis unleashed by it. As doctors and other healthcare professionals continue their battle against COVID19, effective use of information technology is playing a key role in the efforts to defeat the pandemic. Many healthcare organizations are using Salesforce to connect with their customers and deliver better services during these times of COVID-19. Today, we will look at how 3 organizations – a biomedical giant, a world-leading medical equipment manufacturer and a well-known chain of hospitals are using Salesforce to combat the pandemic.
How Salesforce is enabling the biomedical major to help its customers battle COVID-19 Timely availability of materials required for research and smooth flow of information are critical for victory over the COVID-19 virus. The biomedical organization has customers in 45 countries and supplies them with compounds used in clinical trials of vaccine candidates. The company uses Salesforce to: •
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Ensure customer orders are processed in time and deliver materials without delays; the company uses Salesforce to monitor the stocks of materials needed to produce the compounds, in real time, and ensure seamless production and delivery of the compounds. Create a database to monitor customer interactions and answer their queries about the latest biomedical compounds. Facilitate smooth flow of information on how the products are used; the company has created a portal to help its customers (medical research organizations) share information on how they used the compounds and ideas on fighting the pandemic.