SHORTCUTS — ALARM —
GUIDE TO STYLE
TEXT BY LINCOLN EDDY; PHOTOS BY LIZ DEVINE
Shaving Edition
HARRY’S SHAVE CREAM
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From one of the brains behind Warby Parker comes Harry’s. Following the same concept of great quality and design for an affordable price, Harry’s offers all the essentials of the wet shave. With a blend of essential oils, peppermint, and eucalyptus, Harry’s shave cream provides a super-close shave while protecting and nourishing your skin. $8
SHOP TOUR
OLD-TIME TREATMENT, OLD-SCHOOL ODDITIES…AND FREE BOOZE
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IMPERIAL INDUSTRIES BARBER PRODUCTS SHAVE BRUSH
A key item for a traditional wet shave, the Imperial shave brush is made out of natural boar bristles (softer than it sounds), ensuring a more thorough application of shave cream and thus a cleaner shave. The brush comes with a removable protective cover for traveling. What’s manlier than applying shave cream with the fur of a boar? $18
BAXTER SAFETY RAZOR
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Whether you’re a heritage hipster or simply a traditionalist, the safety razor is all you require for your shaving needs. This custom doubleedge safety razor is made in Germany—a nation renowned for razor engineering—and is perfect for that classicstyle wet shave that has been around since the late 18th Century. Packaged in a gift box with accompanying starter blades and an instructional card. $60
TEXT BY JOEL BEDNARZ
THE MODERN MAN BARBER SHOP The haircut experience used to be different than the itchy-necked, over-per fumed salons that we associate it with now. You’d come in, bullshit with the barbers and customers in the waiting area, and get a few laughs and some advice. That’s the experience that The Modern Man Barber Shop of Portland, Oregon, is trying to bring back. Now with two locations, The Modern Man is a manly barbershop, classy whiskey bar, and a whimsical, 19th Century cabinet of curiosities all in one. We talked to co-founder Chris Espinoza about liquor, taxidermy, and what constitutes epic facial hair. The Modern Man is as much about atmosphere and community as it is about being groomed. Why is this important to you? For a lot of guys, getting a haircut is a chore, not something you look forward to. You sit in an uncomfortable chair with a silly-looking cape and basically look like a floating head trying to make awkward conversation with someone you’ve never met. Women have a lot of places to get pampered and get in some quality
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“girl time.” Guys don’t have it so easy. We just wanted to provide a place for men to come in, have a drink, get a shave, maybe a shoeshine, and just chew the fat with the boys. How do you fix up a first-timer? You’re greeted with a smile, handshake, and a “good morning, sir.” You head up to the bar for a free whiskey and are promptly seated. Your barber cuts your unruly hair and shaves your beard while acting as your therapist. After your service, we’ll seat you for a shoeshine and treat you to a cigar on your way out. We try our best to change the way you think about barbershops. What’s your favorite odd-time artifact, oddity, or replica in the store? I really enjoy my boar head. He’s mean looking and definitely means business. Not something you see every day. I have a buffalo mount that’s probably close to 75 years old that’s a customer favorite. We also have a collection of antique books to read if there’s a long wait. Do you have a favorite famous facial-hair style? Google General Burnside.
ALARM MAGAZINE
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