The 7 Biggest SEO Trends for the Year 2022 Keyword: Digital Marketing Experts USA Content: PDF Word Count: 400 Search engine optimization is an ever-changing process and is continuously updated for better benefits. Thus, as an SEO expert, you need to learn and update yourself with a new algorithm and techniques to rank higher on the search engine result page. Search Engine Optimization's latest trend now focuses on mobile friendliness, accessibility, user experience, and the quality of the content on a particular website. Here we'll talk about the seven most crucial SEO trends of 2022. So, let’s start! 1. Creating content with AI & Machine learning Content is the key ingredient of a website, but writing and crafting valuable content is timeconsuming. However, to save your time, experts have developed artificial intelligence-based content generators that create fresh content, blogs, post, short descriptions, and captions with the help of the best possible inputs. It is both time-saving and money-saving, and writers can overcome writer's block and focus on making an effective content marketing strategy. 2. Voice Search impacts the search queries. Voice search has become highly famous. Now people love to use voice search instead of typing. Google Assistant and Siri have made voice search highly popular. Now it has become an additional parameter of search engine ranking. So, you need to optimize webpage content according to voice search queries for better results. 3. Mobile-friendliness really impacts SEO scores. Now 80% audience is mobile users. They visit your website on mobile. Therefore, you must ensure your content and webpages are entirely mobile screen optimized or, simply put, mobile friendly. 4. Importance of backlinks SEO is incomplete without strong backlinks. Link equity deeply impacts current Google ranking, domain authority, and essential SEO metrics. Thus, building a good backlink is a fundamental method of getting a good SEO ranking. It is the easiest and most authentic way to let Google understand your website's authenticity.
5. Addition of video content Now text content is not enough. The audience doesn't show much patience in reading and retrieving information from text-based content.