The University of Akron Department of Athletics identity is one of The University of Akron’s most visible brands. This branding guide was created to ensure that the text and graphics of all official communications – publications, stationery, business cards, promotional items, websites, signs, digital materials, apparel, internal and external communications, and all other documents or items representing the Athletics Department or any of its collegiate varsity sports, departments or offices – present a clear, consistent and positive image of Zips Athletics.
