NEW QUESTION # 49
What are the two main functions of the Event API? (select 2)
A. Return campaign responses
B. Process GDPR data or deletion requests
C. Capture user attributes and actions
D. Bulk load external campaign data
Answer: A,C
NEW QUESTION # 50
Which ETL feed is used to bring campaign tracking data from marketing cloud messaging & journeys or pardot?
A. Manual segment ETL
B. External email campaign events ETL
C. Transaction ETL
D. Product ETL
Answer: B
NEW QUESTION # 51
How does a developer share web templates from one dataset to another?
A. Download to zip file, upload zip file
B. Copy
C. Deployment manager
D. Clone
Answer: A
NEW QUESTION # 52
What two features of interaction studio can be used in an open-time email campaign?
A. Survey
B. Attribute
C. Promotion
D. Recipe
Answer: C,D
NEW QUESTION # 53
How many times can a visitor accomplish a goal in interaction studio?
A. It varies depending on the setup of the goal segment
B. Each time a visitor leaves and rejoins the goal segment
C. No more than twice or the goal completion will no longer be counted
D. Only once for all time
Answer: B
NEW QUESTION # 54
What is the maximum number of user attributes you can setup per dataset?
A. 0
B. 1
C. 2
D. 3
Answer: D
NEW QUESTION # 55
How does Guardian determine the expected range for a given metric?
A. Guardian queries the Data warehouse to establish logical the expected ranges
B. Guardian uses upper and lower bounds set by the user for each metric.
C. Guardian comes with pre-built ranges for each metric, which cannot be configured
D. Guardian uses continuous machine learning to set predict the expected range
Answer: A
NEW QUESTION # 56
Which role would the admin assign a user if they need to view everything in interaction studio and create, update, publish and delete campaigns and recipes?
https://preppdf.com/Salesforce/Marketing-Cloud-Personalization-prepaway-exam-dumps.html
A. Campaign editor
B. Campaign author
C. Viewer
D. Editor
Answer: A
NEW QUESTION # 57
A brand's website is seeing high traffic, but much of the behavior is anonymous. How does Marketing Cloud Personalization identities?
A. Marketing cloud personalization uses probabilistic matching to determine if two or more profiles represent the same identity
B. Marketing cloud personalization constantly monitors identifying information, then uses deterministic matching to determine if two same identity
C. marketing cloud Personalization uses third party software to match anonymous and known identities
D. Marketing Cloud Personalization synchronizes anonymous and known profiles once a day based on online traffic and data from offlineb)
Answer: A
NEW QUESTION # 58
Which three components of a server side campaign can be defined by a business user?
A. Campaign responses
B. Promoted content
C. Campaign rendering
D. Experience rules
E. User attributes
Answer: B,D,E
NEW QUESTION # 59
Which ingredient shows a vistor products or content based on a "people like me" algorithm?
A. Collaborative Filtering
B. Trending
C. Similar Items
D. Co Browser
Answer: A
NEW QUESTION # 60
Which development language is used to code the sitemap?
A. Python
B. Ampscript
C. Javascript
D. jQuery
Answer: C
NEW QUESTION # 61
What three components can a web developer define by pageType?
A. Content Zones
B. Campaign
C. Item Actions
D. Capturing Attribute
E. Goals
Answer: A,C,D
NEW QUESTION # 62
Which three components of a recipe are optional when configuring a new algorithm?
A. Variation
B. Boosters
C. Decisions
D. Exclusions
E. Ingredients
Answer: A,B,D
NEW QUESTION # 63
What three things does a developer code in web template?
A. Set the control group percentage
B. HTML and CSS for controlling appearance
C. Defining what can be configured in a campaign
D. Campaign qualification rules
E. Client side instructions for rendering
Answer: B,E
NEW QUESTION # 64 ......